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The Cloud Computing Kettle Heats Right Up

The past month has seen an unprecedented concentration of Cloud-related articles, events, tweets and product launches

4th International Cloud Expo Photo Album on Ulitzer

The past month has seen an unprecedented concentration of Cloud-related articles, events, tweets, and - above all - product launches, partnership announcements and M&A moves. So is Cloud Computing, after three years, finally coming to the boil? Here, by way of allowing you to judge for yourself, SYS-CON's
Cloud Computing Journal brings you a timeline of the trajectory of the Cloud so far.

NOVEMBER 13, 2006
Jeff Bezos' Risky Bet - BusinessWeek publishes a cover article on Amazon's "Elastic Compute Cloud" (EC2) - a totally new on-demand, pay-as-you-go storage and computing service launched earlier that year, in August 2006. [From the article: "Bezos wants Amazon to run your business, at least the messy technical and logistical parts of it, using those same technologies and operations that power his $10 billion online store. In the process, Bezos aims to transform Amazon into a kindIBM (NYSE: IBM) unveiled plans for "Blue Cloud," a series of cloud computing offerings that will allow corporate data centers to operate more like the Internet by enabling computing across a distributed, globally accessible fabric of resources, rather than on local machines or remote server farms."]

DECEMBER 6, 2006
Ajit Jaokar writes about "cloud computing" and so begins SYS-CON Media's high-energy and continuous coverage of the Cloud. [From the article: "What I am proposing is a mobile phone optimized to accessing information on the Web...It could be based on the idea of Cloud computing."]

OCTOBER 22, 2007

RightScale, still at that time an early-stage company, wins an award for providing support for Amazon's EC2 and helping companies to tap raw computing power in the brave new world of cloud computing.

NOVEMBER 15, 2007
IBM unveils plans for "Blue Cloud," a series of cloud computing offerings that will allow corporate data centers to operate more like the Internet by enabling computing across a distributed, globally accessible fabric of resources, rather than on local machines or remote server farms.

JUNE 4, 2008
Terremark launches its Internet-optimized computing infrastructure, "Enterprise Cloud."

OCTOBER 6, 2009
SYS-CON launches the inaugural Government Information Technology Conference & Expo series. The 1st Annual GovIT Expo is held in Washington, DC. The opening keynote address is given by the Deputy CIO of the Central Intelligence Agency, Jill Tummler Singer.

NOVEMBER 19-21, 2008

SYS-CON's International Cloud Computing Conference & Expo series is launched. The inaugural event, 1st International Cloud Computing Conference & Expo, is held at The Fairmont Hotel in San Jose, CA. The opening keynote address is given by Amazon's dynamic CTO, Werner Vogels.

MAY 18-19, 2009
3rd International Cloud Computing Conference & Expo (Cloud Expo Europe) is held in Prague, capital of the Czech Republic. The opening keynote address is given by serial entrepreneur Roman Stanek.

MAY 21, 2009
U.S Government launches Data.gov open government initiative.

SEPTEMBER 17, 2009
Vivek Kundra announces launch of Apps.gov "to help continue the President’s initiative to lower the cost of government operations while driving innovation within government."

OCTOBER 27, 2009
Amazon Web Services launches Database in the Cloud.

OCTOBER 31, 2009
The city of Los Angeles announces switch to Google Apps.

NOVEMBER 2, 2009
Cisco, EMC and VMware announce joint cloud venture: vBlock.
Microsoft announces Windows Azure Platform launch update.
CSC launches Cloud Assessment Service.

NOVEMBER 2-4, 2009
4th International Cloud Computing Conference & Expo
is held at the Santa Clara Convention Center in Santa Clara, CA, and sets new attendance record with over 2,000 registered delegates attending a program that include 130 speakers and 110 general and breakout sessions.

NOVEMBER 3, 2009

"Large Crowd Gains Insight into Future of Cloud Computing" (eWeek)
{From the article: "There may be a worldwide recession that is cutting back travel for many people, but don't tell it to the organizers and attendees of the fourth International Cloud Computing Conference & Expo, which opened Nov. 2 and is being held here at the Santa Clara Convention Center through Nov. 4.Most of the 30 or so sessions on Day 1 were well-attended, and the three main presentations in the late afternoon were packed to standing-room-only status."]

NOVEMBER 2-4, 2009:
A sample of the many thousands of Cloud Expo-related tweets:

@cloudbzz: http://twitter.com/cloudbzz/status/5374620388
@johnsavageau: http://twitter.com/johnsavageau/status/5393327358
@zhenjl: http://twitter.com/zhenjl/status/5436941998

@scottsanchez: http://twitter.com/scottsanchez/status/5376720036
@lounibos: http://twitter.com/Lounibos/status/5411409807
@sureddy: http://twitter.com/sureddy/status/5394153608

A sample of the many hundreds of Cloud Expo-related blogs:
Bill Roth: Long lines, No Parking: A Good Sign?
Dekel Tankel: Yahoo! at Cloud Computing Expo
Glenn Brunette: Update: Recent Cloud Security Happenings
Ellen Rubin: Reality Check at the Cloud Expo
[From Rubin's blog post: "The fact that 2000 people showed up at the Cloud Expo in Santa Clara this week (double the number from last year’s show) suggests that at the very least, interest in enterprise cloud computing remains very real, and the need for practical solutions and use cases is growing more urgent."]


NOVEMBER 4, 2009
Nortel launches cloud-based real-time applications using EC2.

NOVEMBER 6, 2009
BioSciences firm LI-COR uses Force.com platform to go live with an offering called CloudCraze.

More Stories By Jeremy Geelan

Jeremy Geelan is Chairman & CEO of the 21st Century Internet Group, Inc. and an Executive Academy Member of the International Academy of Digital Arts & Sciences. Formerly he was President & COO at Cloud Expo, Inc. and Conference Chair of the worldwide Cloud Expo series. He appears regularly at conferences and trade shows, speaking to technology audiences across six continents. You can follow him on twitter: @jg21.

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Cloud Expo Breaking News
All too many discussions about DevOps conclude that the solution is an all-purpose player: developer and operations guru, complete with pager for round-the-clock duty. For most organizations that is not the way forward. In his session at DevOps Summit, Bernard Golden, Vice President of Strategy at ActiveState, will discuss how to achieve the agility and speed of end-to-end automation without requiring an organization stocked with Supermen and Superwomen.
The Internet of Things promises to transform businesses (and lives), but navigating the business and technical path to success can be difficult to understand. In his session at 15th Internet of @ThingsExpo, Chad Jones, Vice President, Product Strategy of LogMeIn's Xively IoT Platform, will show you how to approach creating broadly successful connected customer solutions using real world business transformation studies including New England BioLabs and more.
“The Internet of Things is a wave that has arrived and it’s growing really fast. The concern at Aria Systems is making sure that people understand the ramifications of their attempts to monetize whatever it is they build on the Internet of Things," explained C Brendan O’Brien, Co-founder and Chief Architect at Aria Systems, in this SYS-CON.tv interview at the Internet of @ThingsExpo, held June 10-12, 2014, at the Javits Center in New York City. Internet of @ThingsExpo 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading IoT industry players in the world.
“About two years ago Brother launched a new group called Brother Online. We thought it was a good idea for a hardware company to get into the cloud services market and our first step into that market was web conferencing,” explained Courtney Behrens, Senior Marketing Manager at Brother International, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
"So many teams have been stuck in their own practices for the last ten years and it's really hard to sell all the latest and greatest tools, but the reality is all the tools around operations have evolved so much you are starting to see a big shift toward upgrading that tool set, focusing more on automation, more on cloud," explained Dustin Whittle, Developer Evangelist at AppDynamics, in this SYS-CON.tv interview at the DevOps Summit, held June 10-12, 2014, at the Javits Center in New York City.
“We provide disaster recovery services as well as solutions. We also provide back-up solutions that work across your internal on-premise assets as well as in the public and private cloud," stated Joel Ferman, Vice President of Marketing at InMage Systems, in this SYS-CON.tv interview at the 14th International Cloud Expo® (http://www.CloudComputingExpo.com/), held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
SYS-CON Events announced today that Harbinger Systems will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Harbinger Systems is a global company providing software technology services. Since 1990, Harbinger has developed a strong customer base worldwide. Its customers include software product companies ranging from hi-tech start-ups in Silicon Valley to leading product companies in the US and large in-house IT organizations.
“Distrix fits into the overall cloud and IoT model around software-defined networking. There’s a broad category around software-defined networking that’s focused on data center, and we focus on the WAN,” explained Jay Friedman, President of Distrix, in this SYS-CON.tv interview at the Internet of @ThingsExpo, held June 10-12, 2014, at the Javits Center in New York City. Internet of @ThingsExpo 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading IoT industry players in the world.
“Dell Cloud Manager is a cloud management environment for the consumption of cloud resources and we provide a consistent interface, both in terms of API and in terms of user interface for doing a wide variety of activities core to deploying and operating software in cloud," explained James Urquhart, Technologist & Director of Cloud Management Solutions at Dell, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
SYS-CON Events announced today that the Cloud Standards Customer Council (CSCC ) has been named “Media Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. The Cloud Standards Customer Council is an end user advocacy group dedicated to accelerating cloud's successful adoption, and drilling down into the standards, security and interoperability issues surrounding the transition to the cloud. The Council will provide cloud users with the opportunity to drive client requirements into standards development organizations and deliver materials such as best practices and use cases to assist other enterprises.
“Ambernet Technologies is an innovative software company and we’ve been very focused on building enterprise grade cloud management and cloud brokerage software," explained Troy Halford, CSO of Ambernet Technologies, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
“We introduced our product called AgilData. It’s basically the first Agile view, a streaming view of looking at a database and data as a streaming real-time dynamic capability," explained Cory Isaacson, CEO/CTO of CodeFutures Corporation, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
“As the move to the cloud started, we stayed ahead of that by providing security solutions to our enterprise customers, financial customers, and now a whole new range of customers, which are application developers," explained John Gunn, VP of Corporate Communications for VASCO Data Security, in this SYS-CON.tv interview at the 14th International Cloud Expo®, held June 10-12, 2014, at the Javits Center in New York City. Cloud Expo® 2014 Silicon Valley, November 4–6, at the Santa Clara Convention Center in Santa Clara, CA, will feature technical sessions from a rock star conference faculty and the leading Cloud industry players in the world.
The industry is heated with debates on whether adopting private or public cloud is the smartest, best, cheapest, you name it choice. But this debate is missing the mark. Businesses shouldn’t be discussing public vs. private, but rather how can they make the two work together to their greatest advantage. The ideal is to merge on-premise and off-premise into a seamless environment that can be managed as a single entity – a forward-looking stance that will eventually see major adoption. But as of late 2013, hybrid cloud was still “rare,” noted Gartner analyst Tom Bittman. In his session at 15th Cloud Expo, Marten Mickos, CEO of Eucalyptus Systems, will discuss how public clouds need on-premise satellites to win and, conversely, how on-premise environments cannot be really powerful unless they are connected to the public cloud. It’s not two competing worlds; it’s two dimensions of the same world.
SYS-CON Events announced today that the Wall Street Technology Association (WSTA) has been named "Association Sponsor" of SYS-CON's 15th International Cloud Expo®, which will take place on November 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. The Wall Street Technology Association (WSTA®) provides financial industry technology professionals, vendors, service providers, and consultants with forums to learn from and connect with each other. The WSTA facilitates seminars and networking events where members meet and exchange ideas and best practices that assist them in effectively capitalizing on technology advances and dealing with financial industry business challenges. Founded in 1967, the WSTA is a not-for-profit association with a long history of evolving to meet the needs of its members.