The arrival of the iPhone has heralded a new era for Internet-enabled devices; however, the device wasn't designed with the enterprise user in mind. To be successful, enterprise apps need to be optimized for the user experience and fit business requirements. In this session, Dave Carroll will demonstrate how developers using a modern Model-View-Controller (MVC) development approach provided by the Force.com platform can shape the presentation of data to a specific context and use standard web development technologies—including HTML, and AJAX—to create on-demand enterprise applications. With these technologies developers can easily add the iPhone to provide mobile access to their enterprise.

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Speaker Bio: Dave Carroll is Principal Platform Evangelist at SalesForce.com. His focus is on growing the developer community and inspiring developers to think creatively about using various Web 2.0 technologies with the company’s Force.com on-demand platform and AppExchange marketplace.

Conference Faculty - A Who's Who of AJAX Technology Rock Stars!
AJAXWorld RIA Conference & Expo faculty alumni include such notable speakers as: Brad Abrams (Microsoft), Danny Allan (Watchfire), Jean-Francois Arcand (Sun Microsystems), Roland Barcia (IBM), Jeffrey Barr (Amazon), Robb Beal (Lazslo Systems), Sumeer Bhola (IBM), Robert Boedigheimer (The Schwan Food Company), David Boloker (IBM), Jeff Brown (G2One), Shane Bryzak (JBoss), Bob Buffone (Nexaweb), Kurt Cagle, Kord Campbell (Splunk), Max Carlson (Lazslo Systems), Marco Cassario (Adobe), Andre Charland (Nitobi), William Cava (Ektron), Frank Cohen (PushToTest), Lauren Cooney (IBM), Rod Cope (OpenLogic), Douglas Crockford (Yahoo), Jnan Dash (Curl), Andy Denmark (TripIt), Andrew Donoho (IBM), Jon Doyle (CommuniGate Systems), Andreas Ecker (1&1 Internet AG), Yakov Fain (Farata Systems), John Fallows (Kaazing), Jon Ferraiola (OpenAjax Alliance), Giuseppe Ferrigno (MomentumSI), Lou Fox (Blue Wolf), Anthony Franco (EffectiveUI), John Fronckowiak (IDC Consulting), Michael Galpin (eBay), Andrea Gazzaniga (Funambol), Evan Gerber (Molecular), Joshua Gertzen (ThinWire), Becky Gibson (IBM), Michael Girouard (Magnani Caruso Dutto), Paul Giurata (Catalyst Resources), Ted Goddard (ICEsoft), Sue Googe (Edream Solutions), Jeremy Grelle (SpringSource), Mike Grushin (SharpStyle Labs), Arun Gupta (Sun Microsystems), Andi Gutmans (Zend), Kevin Hakman (Aptana), Bert Halstead (Curl), James Harmon (Object Training Group), Jeff Haynie (Appcelerator), Mark Heid (IBM), Christian Heilmann (Yahoo), Billy Hoffman (HP), Kevin Hoffman, Kingsley Idehen (OpenLink Software), Jonas Jacobi (Kaazing), Dietrich Kappe (Pathfinder), Chris Keene (Wavemaker), Renat Khasanshyn (Apatar), Scott Kirkwood (MomentumSI), Peter Kirwan (Webmetrics), John Krahulec (ConceptSolutions), Senthil Krishnapillai (Sybase iAnywhere), Steve Maryka (ICEsoft), Mark McIlvane (Velocent Systems), Eric Miraglia (Yahoo), Stewart Nickolas (IBM), Peter Nickolov (3Tera), Emil Ong (Caucho Technology), Mike Padilla (Vanguard), Sriram Padmanabhan (IBM), Guy Peled (Gizmox), Adam Peller (IBM); Olivier Poupeney (DreamFace Interactive), Hooman Radfar (Clearspring), David Rapperport (Quest Diagnostics), Scott Regan (Sonoa Systems), Mark Ric (Kaazing), Asaf Saar (SAP Labs), Chris Schalk (Google), David Schlesinger (ACCESS), Joe Stagner (Microsoft), Jeff Tapper (Digital Primates IT Consulting Services), Shashank Tiwari (Saven Technologies), Ian Tomlin (NDMC), Lars Trieloff (Day Software), Rob Tweed (M/Gateway Developments), Coach Wei (Nexaweb), Matthias Wessendorf (Oracle), Chris Williams (Aptana), Dev Worah (Virtusa).

Sponsors and Exhibitors
SYS-CON's AJAXWorld RIA Conference & Expo events are sponsored by the world's leading AJAX technology providers, including: 3Tera, Adobe, AJAX Matters, Amazon.com, Appcelerator, Apress, Backbase, Bindows, ComponentArt, Conference Guru, Cynergy Systems, DreamFace Interactive, Dynamic Toolbar, Etelos, Extension Media, Farata Systems, Flash Goddess, froglogic, GoingToMeet.com, Google, Helmi Technologies, IBM, ICEsoft, ILOG, Infragistics, IT Mill, ITtoolbar, JackBe, JetBrains, Kaazing, Kapow Technologies, Krugle, Lazslo Systems, Lightstreamer, M/Gateway Developers, Methods & Tools, Microsoft, Nexaweb, OASIS, OpenSpot, OpSource, Oracle, Parasoft, Passport Corporation, PushToTest, qoodxoo, Quasar Technologies, Rearden Commerce, Servoy, SmartClient/ Isomorphic Software, SnapLogic, Sun Microsystems, Tele Atlas, telerik, The Thomson Corporation, ThinWire, TIBCO Software, TileStack, Universal Mind, Vertex Logic, Visible Measures, Visual WebGui, Web Spiders, Webtide and Zapatec.

Sponsorship and Exhibit Opportunities Offered on a First-Come First-Served Basis. To inquire about sponsorship and exhibit opportunities please contact Carmen Gonzalez at 201-802-3021 or by email at events(at)sys-con.com. Currently, a limited number of sponsorship and exhibition packages with multiple sponsorship discounts are available for the following international events:

The Most Distinguished AJAX Faculty at the Upcoming
October 20-22, 2008 Conference San Jose, CA
SYS-CON’s upcoming “6^th International AJAXWorld RIA Conference & Expo” faculty includes such distinguished speakers as: Brad Abrams (Mcirosoft), Christopher Allen (iPhoneWebDev.com), Jeffrey Barr (Amazon), David Boloker (IBM), Max Carlson (Openlaszlo.org), Dave Carroll (Salesforce.com), William Cava (Ektron), Jeremy Chone (Nexaweb), Douglas Crockford (Yahoo), Jnan Dash (Curl), Andy Denmark (TripIt), Jon Doyle (CommuniGate Systems), Jim Driscoll (Sun Microsystems), John Fallows (Kaazing), Jon Ferraiolo (IBM), Marcus Franz (BF Blogform Search), Chuck Freedman (Ribbit), John Fronckowiak (IDC Consulting), Michael Galpin (eBay), Evan Gerber (Molecular), Michael Girouard (Magani Caruso Dutton), Dan Gisolfi (IBM), Paul Giurata (Catalyst Resources), Sue Googe (Edream Solutions), Laurie Gray (OneSpring), Jeremy Grelle (SpringSource), Arun Gupta (Sun Microsystems), Scott Guthrie (Microsoft), Wesley Hales (JBoss/Red Hat), James Harmon (Object Training Group), Michael Ho (Quasidea Developments), Billy Hoffman (HP), Pieter Humphrey (Oracle (BEA)), Kingsley Idehen (OpenLink Software), Jonas Jacobi (Kaazing), Christophe Jolif (ILOG), Dietrick Kappe (Pathfinder), Yehuda Katz (EngineYard), Chris Keene (Wavemaker), Howard Kiewe (Info-Tech Research Group), Ujjal Kohli (Rhythm NewMedia), John Krahulec (Bizwhazee), Chris Laffra (IBM), Kevin Lynch (Adobe), Mark Meeker (Orbitz Worldwide), Eric Miraglia (Yahoo), Greg Murray (Aptana), Guy Naor (Morph Labs), Tony Nethercutt (AdMob), Michael Oliver (Corent Technology), Adam Polansky (Travelocity), Tatiana Nasser Rafique (SS & C Technologies), John Resig (Mozilla), Juan Camilo Ruiz (Oracle Development Tools for JDeveloper/ADP), Chris Schalk (Google), Bill Scott (Yahoo), Ian Shelby (Gen X Design), Shay Shmeltzer (Oracle JDeveloper), Karthik Shyamsunder (VeriSign), Neil Smithline (OneStopAppSecurity.com), Peter Svensson (Nethouse AB), Nicholas Thomas (Finicity), Rob Tweed (M/Gateway) and James Ward (Adobe).

• The iPhone - A Great Cloud Computing Device