Is the system integrators' vision of "business without borders" becoming a reality? This panel will examine the 3-way coalescence of Business-to-Business, SOA, and Business Process Management in the direction of a more flexible enterprise.

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Speaker Bios: Pierre Fricke is director of product line management for Red Hat's JBoss Portal and SOA products. Starting with JBoss Portal and jBPM in 2005, he led the product strategy and management expansion into the integration and SOA market with JBoss Rules, Messaging and Enterprise Service Bus. Today, these products are the unit volume market leader or emerging strong challengers to long-time incumbents. He started working on UNIX at IBM in 1983 as one of the first AIX developers, building experience in data management, operating systems, communication programs, development processes and customer support. After holding several software development management positions and completing his MBA at the University of Texas in Austin, he became one of the leading strategists and marketing leaders in IBM focusing on interoperability, integration, WebSphere, Windows NT, UNIX, as well as Linux and open source. He led the creation of IBM's "Compete, Leverage, and Interoperate" Windows NT strategy after OS/2 was discontinued and was one of the eight original leaders on the team that lead IBM into Linux and open source in 1998 and 1999. In 2000, Pierre joined D. H. Brown Associates, a research analyst firm, as VP of application and integration infrastructure.

Miko Matsumura is vice president and deputy CTO, SOA products at Software AG webMethods. Miko is chair of the OASIS SOA Adoption Blueprints Technical Committee. He is well recognized for his work at The Middleware Company, Systinet, and as Chief Java Evangelist for Sun Microsystems. He has an MBA from San Francisco State University and a Masters in neuroscience from Yale University.

Rich Schreiber has over 30 years experience selling and marketing complex software and system solutions to senior management in Global 2000 companies to help them meet their business challenges and goals. He also has extensive expertise creating and selling integrated infrastructure solutions such as SOA, EAI and the emerging application performance management, as well as messaging, middleware systems and data security. He has been an executive leading hardware and software companies including DEC, Data General, Prime and RAD/componentized application pioneer Seer Technologies. He founded and led a start-up focused on Business Activity Monitoring (BAM), and ran a U.S. distributorship for a leading international security solutions provider. Rich is a recognized middleware expert who has been deeply involved in complex customer solutions using IBM WebSphere MQ since IBM brought it into the market as MQ Series in 1993. He is a sought after speaker and published author of books on the use and value of middleware infrastructures and messaging with MQ.

Jeremy Geelan is Sr. Vice-President of SYS-CON Media & Events. He is Conference Chair of the AJAXWorld Conference & Expo series, SOA World Conference & Expo and Virtualization Conference & Expo. He is also the founder of Web 2.0 Journal. From 2000-6, as first editorial director and then group publisher of SYS-CON Media, he was responsible for the development of all new titles and i-Technology portals for the firm, and regularly represents SYS-CON at conferences and trade shows, speaking to technology audiences both in North America and overseas. He is executive producer and presenter of "Power Panels with Jeremy Geelan" on SYS-CON.TV.

SYS-CON’s SOAWorld Conference & Expo
Sponsors and Exhibitors
SYS-CON's SOAWorld Conference & Expo events are sponsored by the world's leading SOA technology providers, including:

• DataDirect (Diamond Sponsor)
• Intel (Platinum Sponsor)
• Red Hat (Platinum Sponsor)
• JBoss/Freedom OSS (Platinum Sponsor)
• Green Hills Software (Platinum Sponsor)
• Fujitsu (Gold Sponsor)
• Novell / Platespin (Gold Sponsor)
• Ceedo (Gold Sponsor)
• Software AG (Gold Sponsor)
• 3PAR (Silver Sponsor)
• APC (Silver Sponsor)
• Certeon (Silver Sponsor)
• Web Age Solutions (Silver Sponsor)
• WSO2 (Silver Sponsor)
• Stoneware (Silver Sponsor)
• AppStream Now Part of Symantec (Expo Sponsor)
• Astaro (Expo Sponsor)
• Composite Software (Expo Sponsor)
• Grid Dynamics (Expo Sponsor)
• InstallFree (Expo Sponsor)
• Nastel (Expo Sponsor)
• Managed Methods (Expo Sponsor)
• Farata Systems (Expo Sponsor)
• Splunk (Expo Sponsor)
• Xsigo Systems (ExpoSponsor)
• DataSynapse (Expo Sponsor)
• Mellanox Technologies (Expo Sponsor)
• Marathon Technologies (Expo Sponsor)
• MQ Software (Expo Sponsor)
• RingCube (Expo Sponsor)
• Reflex Security (Expo Sponsor)
• Skytap (Expo Sponsor)
• Layer 7 Technologies (Expo Sponsor)

Sponsorship and Exhibit Opportunities Offered on a First-Come First-Served Basis
To inquire about sponsorship and exhibit opportunities please contact Carmen Gonzalez at 201-802-3021 or by email at events(at)sys-con.com. Currently, a limited number of sponsorship and exhibition packages with multiple sponsorship discounts are available for the following international events:

13th International SOAWorld Conference & Expo 2008 - East
June 23-24, 2008, New York City (www.soaworld2008.com)

14th International SOAWorld Conference & Expo 2008 - West
November 20-21, 2008, San Jose, CA (www.soaworld2008.com)

15th International SOAWorld Conference & Expo 2009 - Europe
January 26-27, 2009, London, England

The Most Distinguished SOA Faculty at the Upcoming
June 23-24, 2008 Conference in New York City
SYS-CON’s upcoming “13^th International SOAWorld Conference & Expo” faculty includes such distinguished speakers as: Al Aghili (Managed Methods), Alan Chhabra (Egenera), Andi Mann (Enterprise Management Associates), Andrew Conte (APC), Andy Astor (EnterpriseDB), Ariel Cohen (Xsigo Systems), Bill O’Connell (IBM), Bill Scarborough (VMware), Bob Lozano (Appistry), Bob Quinn (3Leaf Systems), Brian Martin (IBM), Brian Stevens (Red Hat), Carlo Innocenti Ph.D. (DataDirect Technologies), Chris Shayan (Ashna Samane), Chris Wiborg (Cisco), David Kleidermacher (Green Hills Software), Donato Buccella (Certeon), Dror Gill (Ceedo), Eric Newcomer (IONA), Etay Bogner (Neocleus), George Pradel (Vizioncore), Geva Perry (GigaSpaces), Glen Daniels (WSO2), Gordon Hunt (Real-Time Innovations), Gregory Brail (Sonoa Systems), Greg Lyon (Egenera), Harry Petty (Brocade), Hezi Moore (Reflex Security), Hubert Yoshida (Hitachi Data Systems), Ian Thain (Sybase), Jacek Kruszelnicki (Numatica Corporation), Jeremy Geelan (SYS-CON Media), Jerry Melnick (Marathon Technologies), Joe McKendrick (WebServices.org), Johan Nordin (Volvofinans), John Goodson (DataDirect), John Senor (iWay Software), John Stetic (PlateSpin/Novell), JP Morgenthal (Avorcor), Julian Weinstock (Desktone), Keith Swenson (Fujitsu), Ken North (Computing, LLC), Kevin Epstein (Scalent Systems), Koen Aers (Red Hat/JBoss), Kurt Daniel (Parallels), Kurt Ziegler (SIMtone), Kyle Gabhart (Web Age Solutions), Maneesh Jain (3PAR), Mark Hapner (Sun Microsystems), Mark Milligan (VirtualLogix), Max Waxman (EMC), Max Yankelevic (Freedom OSS), Michael Carey Ph.D. (BEA Systems), Michael Gorman (Whitemarsh Information Systems), Mike Pizzo (Microsoft), Miko Matsumura (Software AG), Nikita Ogievetsky (Morgan Stanley), Parviz Peiravi (Intel), Paul Lipton (CA), Paul Vasquez (VMware), Peter Manca (Egenera), Phil Morris (Sun Microsystems), Pierre Fricke (Red Hat / JBoss), Prasad Rampalli (Intel), Ravi Gururaj (VMLogix), Rich Lechner (IBM), Rich Schreiber (Nastel Technologies), Richard Mark Soley (OMG), Rick German (Stoneware), Robert Steward (DataDirect), Ron Williams (Tivoli Software), Sean Derrington (Symantec), Shai Fultheim (ScaleMP), Simon Crosby (Citrix), Stefanos Damianakis (Netrics), Stephen Herrod (VMware), Stephen Pollack (PlateSpin), Tom Bishop (BMC Software), Victoria Livschitz (Grid Dynamics), Yakov Fain (Farata Systems).