Service Oriented Architectures (SOA) can deliver tremendous value in flexibility, adaptability and cost savings. But SOA environments are complex by definition, with lots of loosely coupled components and a potentially vast combination of platforms, software, databases, applications and networks. One of the biggest challenges inherent in realizing the benefits of SOA is effectively managing all of these diverse components to ensure the high availability and performance of the applications running in them to meet crucial Service Level Agreements (SLAs). This session will explore Complex Event Processing (CEP) engines and offer practical insights into how CEP can be leveraged to enable rapid real-time problem correction and predictive problem prevention that is vital to successful SOA implementations.

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Speaker Bio: Rich Schreiber has over 30 years experience selling and marketing complex software and system solutions to senior management in Global 2000 companies to help them meet their business challenges and goals. He also has extensive expertise creating and selling integrated infrastructure solutions such as SOA, EAI and the emerging application performance management, as well as messaging, middleware systems and data security. He has been an executive leading hardware and software companies including DEC, Data General, Prime and RAD/componentized application pioneer Seer Technologies. He founded and led a start-up focused on Business Activity Monitoring (BAM), and ran a U.S. distributorship for a leading international security solutions provider. Rich is a recognized middleware expert who has been deeply involved in complex customer solutions using IBM WebSphere MQ since IBM brought it into the market as MQ Series in 1993. He is a sought after speaker and published author of books on the use and value of middleware infrastructures and messaging with MQ.

SYS-CON’s SOAWorld Conference & Expo
Sponsors and Exhibitors
SYS-CON's SOAWorld Conference & Expo events are sponsored by the world's leading SOA technology providers, including:

• DataDirect (Diamond Sponsor)
• Intel (Platinum Sponsor)
• Red Hat (Platinum Sponsor)
• Green Hills Software (Platinum Sponsor)
• Fujitsu (Gold Sponsor)
• Novell / Platespin (Gold Sponsor)
• Ceedo (Gold Sponsor)
• Software AG (Gold Sponsor)
• 3PAR (Silver Sponsor)
• APC (Silver Sponsor)
• Certeon (Silver Sponsor)
• Web Age Solutions (Silver Sponsor)
• WSO2 (Silver Sponsor)
• Stoneware (Silver Sponsor)
• AppStream (Expo Sponsor)
• Astaro (Expo Sponsor)
• Composite Software (Expo Sponsor)
• Grid Dynamics (Expo Sponsor)
• InstallFree (Expo Sponsor)
• Nastel (Expo Sponsor)
• Managed Methods (Expo Sponsor)
• Farata Systems (Expo Sponsor)
• Splunk (Expo Sponsor)
• Xsigo Systems (ExpoSponsor)
• DataSynapse (Expo Sponsor)
• Mellanox Technologies (Expo Sponsor)
• Marathon Technologies (Expo Sponsor)
• MQ Software (Expo Sponsor)
• RingCube (Expo Sponsor)
• Reflex Security (Expo Sponsor)
• Skytap (Expo Sponsor)
• Layer 7 Technologies (Expo Sponsor)
  

Sponsorship and Exhibit Opportunities Offered on a First-Come First-Served Basis
To inquire about sponsorship and exhibit opportunities please contact Carmen Gonzalez at 201-802-3021 or by email at events(at)sys-con.com. Currently, a limited number of sponsorship and exhibition packages with multiple sponsorship discounts are available for the following international events:

13th International SOAWorld Conference & Expo 2008 - East
June 23-24, 2008, New York City (www.soaworld2008.com)

14th International SOAWorld Conference & Expo 2008 - West
November 20-21, 2008, San Jose, CA (www.soaworld2008.com)

15th International SOAWorld Conference & Expo 2009 - Europe
January 26-27, 2009, London, England

The Most Distinguished SOA Faculty at the Upcoming
June 23-24, 2008 Conference in New York City
SYS-CON’s upcoming “13^th International SOAWorld Conference & Expo” faculty includes such distinguished speakers as: Al Aghili (Managed Methods), Andi Mann (Enterprise Management Associates), Andrew Conte (APC), Ariel Cohen (Xsigo Systems), Ben Rudolph (Parallels), Bob Lozano (Appistry), Bob Quinn (3Leaf Systems), Bob Zurek (EnterpriseDB), Brian Martin (IBM), Carlo Innocenti Ph.D. (DataDirect Technologies), Chris Shayan (Ashna Samane), David Kleidermacher (Green Hills Software), Doc D'Errico (EMC Corporation), Donato Buccella (Certeon), Etay Bogner (Neocleus), George Pradel (Vizioncore), Geva Perry (GigaSpaces), Glen Daniels (WSO2), Gordon Hunt (Real-Time Innovations), Gregory Brail (Sonoa Systems), Greg Lyon (Egenera), Harry Petty (Brocade), Hezi Moore (Reflex Security), Hubert Yoshida (Hitachi Data Systems), Ian Thain (Sybase), Jacek Kruszelnicki (Numatica Corporation), Jeremy Geelan (SYS-CON Media), Jerry Melnick (Marathon Technologies), Joe McKendrick (WebServices.org), John Goodson (DataDirect), John Senor (iWay Software), JP Morgenthal (Avorcor), Julian Weinstock (Desktone0, Keith Swenson (Fujitsu), Ken North (Computing, LLC), Kenon Owens (VMware), Kevin Epstein (Scalent Systems), Koen Aers (Red Hat/JBoss), Kurt Ziegler (SIMtone), Kyle Gabhart (Web Age Solutions), Mark Davydov Ph.D. (Blue Cross Blue Shield), Mark Hapner (Sun Microsystems), Mark Milligan (VirtualLogix), Matt George (Fidelity Investments), Michael Carey Ph.D. (BEA Systems), Michael Gorman (Whitemarsh Information Systems), Mike Pizzo (Microsoft), Miko Matsumura (Software AG), Nikita Ogievetsky (Morgan Stanley), Parviz Peiravi (Intel), Paul Lipton (CA), Paul Rivot (IBM), Peter Manca (Egenera), Phil Morris (Sun Microsystems), Pierre Fricke (Red Hat / JBoss), Ravi Gururaj (VMLogix), Rich Lechner (IBM), Rich Schreiber (Nastel Technologies), Richard Mark Soley (OMG), Robert Steward (DataDirect), Ron Williams (Tivoli Software), Sean Derrington (Symantec), Shai Fultheim (ScaleMP), Simon Crosby (Citrix), Stephen Herrod (VMware), Stephen Pollack (PlateSpin), Tom Bishop (BMC Software), Tom Woteki (Cisco), Ursula Sinkewicz (Fidelity Investments), Victoria Livschitz (Grid Dynamics), Yakov Fain (Farata Systems), Zoran Cakeljic (Virtual Iron).