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2008 East
DIAMOND SPONSOR:
Data Direct
Frontiers in Data Access: The Coming Wave in Data Services
PLATINUM SPONSORS:
Red Hat
The Opening of Virtualization
Intel
Virtualization – Path to Predictive Enterprise
Green Hills
IT Security in a Hostile World
JBoss / freedom oss
Practical SOA Approach
GOLD SPONSORS:
Software AG
The Art & Science of SOA: How Governance Enables Adoption
PlateSpin
Effective Planning for Virtual Infrastructure Growth
Fujitsu
Automated Business Process Discovery & Virtualization Service
Ceedo
Workspace Virtualization
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Event Webcasts

2008 East
PLATINUM SPONSORS:
Appcelerator
Think Fast: Accelerate AJAX Development with Appcelerator
GOLD SPONSORS:
DreamFace Interactive
The Ultimate Framework for Creating Personalized Web 2.0 Mashups
ICEsoft
AJAX and Social Computing for the Enterprise
Kaazing
Enterprise Comet: Real–Time, Real–Time, or Real–Time Web 2.0?
Nexaweb
Now Playing: Desktop Apps in the Browser!
Sun
jMaki as an AJAX Mashup Framework
POWER PANELS:
The Business Value
of RIAs
What Lies Beyond AJAX?
KEYNOTES:
Douglas Crockford
Can We Fix the Web?
Anthony Franco
2008: The Year of the RIA
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TOP THREE LINKS YOU MUST CLICK ON


DataServices World: Data is the Primary Component of Architecture
Data Services Will Set the World of Enterprise IT on Fire

An increasing number of verticals are using Data Services - services that deal with the production or consumption of data - to solve real business problems and deliver key information...all completely transparent to the user. Data is after all the primary component of architecture, including SOA, as StrikeIron CEO David Linthicum recently underlined in an exclusive Q&A with SYS-CON.com.

When I asked him about DataServices World, the new co-located event that's being held at the 13th International SOA World Conference & Expo in June in New York, Linthicum was enthusiastic. Did he agree with SYS-CON Events, I wondered, that the time is right for a dedicated event situated at the intersection of databases, data warehousing, business intelligence, enterprise computing and Internet computing – or are we still too early?

"No, this is growing now," Linthicum responded. "The event hits a sweet spot in the marketplace, if you ask me. Data is the primary component of architecture, including SOA. Addressing it specifically just makes sense."

Announced just last month, DataServices World has a lineup of speakers that includes among others experts from IBM, BEA, DataDirect Technologies, Microsoft, and Sun.

"DataServices World is about the confluence of databases, data warehousing, business intelligence, enterprise computing and Internet computing," says Ken North, DataServicesWorld Conference Chair (pictured).  "Its focus is architectures and technologies for accessing data from heterogenous data sources and providing that data to consumers such as components, services and applications," he adds.

North continues:

"Many organizations have a variety of persistent data stores, including SQL databases, geo-coded data files, spreadsheets, content management systems and XML. Services, applications, and mashups can consume and integrate data from disparate data sources. In an n-tier enterprise architecture and a service-oriented architecture, the logic for providing data from databases and other data sources resides in data access layers and data services layer."
Sessions at DataServices World at SOA World 2008, the one-day event being held June 24 in The Roosevelt Hotel New York City, include:

Data Services Layer and Its Role in SOA: Principles, Boundaries, Contexts and Possibilities

by Dr Mark M. Davydov (Director of Systems Development, CareFirst Blue Cross Blue Shield), an internationally recognized expert on software architecture, and software evolution and reuse.



 Data Services Modeling: Data Modeling in the SOA Age 

by Michael J. Carey, a Senior Engineering Director on the AquaLogic side of BEA Systems.




 LINQ, Entity Framework and ADO.NET Entity Framework and Data Services for the Web

by Michael Pizzo, a Principal Architect in the Data Programmability Team at Microsoft.




WADL, URIs as Database Types, Tricks of the Architect's Trade

by Mark Hapner, a Sun Distinguished Engineer and currently SOA Strategist for Sun Software.


Data Access and Data Services Workshop

given by Michael J. Carey, Mike Pizzo, and Dr. Carlo Innocenti (Minollo).


The event will include a Keynote Address:

Frontiers in Data Integration: Exploiting Heterogeneous Data

by John Goodson, the executive leader of DataDirect Technologies.


There will also be a high-level discussion panel:


Power Panel: The Importance of Middleware and Data Services

Featuring Mark M. Davydov, John Goodson, Mark Hapner, Ken North, Paul K. Rivot, Nikita Ogievetsky - head of Common Business Components at Morgan Stanley Global Wealth Management Group - and  John G. Senor III, president and chief operating officer of iWay Software.

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About Jeremy Geelan
Jeremy Geelan is Sr. Vice-President of SYS-CON Media & Events. He is Conference Chair of the AJAXWorld RIA Conference & Expo series, of the all-new Cloud Computing Conference & Expo, of the 4th International Virtualization Conference & Expo and founder of Web 2.0 Journal, AJAX & RIA Journal and other major SYS-CON titles. From 2000-6, as first editorial director and then group publisher of SYS-CON Media, he was responsible for the development of all new titles and i-Technology portals for the firm, and regularly represents SYS-CON at conferences and trade shows, speaking to technology audiences both in North America and overseas. He is executive producer and presenter of "Power Panels with Jeremy Geelan" on SYS-CON.TV.

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