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Progress Software Provides AJAX Interface

New ways to maximize conversion rates with latest release of EasyAsk Software

Progress Software has released the latest version of its EasyAsk intelligent search, navigation and dynamic online merchandising software.

EasyAsk R10 software includs an easy-to-use, intuitive, AJAX Web-based user interface that provides merchandisers with complete control over the presentation of their products sold on their e-commerce sites. With this new EasyAsk software, merchandisers can optimize product searches based on a wide variety of parameters such as sales popularity and relevance, while automatically adjusting site navigation in real-time based upon search results and exploit up-sell and cross-sell opportunities. In addition, merchandisers can manage and fine-tune search parameters without needing to rely on IT resources.

The EasyAsk 10 software helps e-commerce retailers promote specific products within a site by permitting them to identify 'carve outs' within search queries, highlighting individually selected items depending on the retailer's preference. E-commerce retailers can also use EasyAsk software to identify periods of time for when each carve out will be featured, eliminating the need to create new search criteria each time a promotion begins or ends.

More Stories By RIA News Desk

Ever since Google popularized a smarter, more responsive and interactive Web experience by using AJAX (Asynchronous JavaScript + XML) for its Google Maps & Gmail applications, SYS-CON's RIA News Desk has been covering every aspect of Rich Internet Applications and those creating and deploying them. If you have breaking RIA news, please send it to RIA@sys-con.com to share your product and company news coverage with AJAXWorld readers.

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