Convention, Models and Talent (CMT Agency), an international model talent and event staffing agency, has launched its new CMTAgency.com Website powered by AJAX and CakePHP.

“With so many anomalies that occur in complex event planning and logistics to normal processes, we needed a framework that would allow us to modify back-end business processes without affecting front-end development. We chose CakePHP (http://cakephp.org/) due to the model view controller (MVC) architectural pattern that is inherent in the framework. We used AJAX throughout the site, utilizing script.aculo.us libraries for user interface functions such as a light-box for clients to scroll through talent photos, dynamic tabs, drag-and-drop features to select talent and view portfolios, and AJAX-driven data grids for easy sorting and selecting throughout the site, and Flash to stream video and audio for talent reels and audio voice-overs,” states Fred Tanzella, CEO and founder of Glick Interactive, Inc., the developers of the cmtagency.com Website. “CSS and XML are used for layout making the pages display up to 50% faster than the older technology sites.

“Since marketing companies and large corporations that provide events and promotions can have multiple events occurring in multiple cities, we created a dashboard where clients can easily get a snapshot of the status of all their events and take actions on events that need talent to be selected, locations edited, etc. We then added the same functionality for talent, so they could manage their job invitations, job details, set up multiple work cities, and even get map directions to the event locations.”

“As clients and marketing agencies are managing more complex events for marketing campaigns, they need more advanced features and control over their event and trade show booking process. We have provided a solution by launching a new comprehensive website that provides advanced features and controls to both our clients and talent," states Shelly Justice, president and CEO of CMT Agency.