Welcome!

IoT User Interface Authors: Carmen Gonzalez, John Basso, Liz McMillan, Elizabeth White, Greg O'Connor

News Feed Item

Premier Marketing Conference Draws Today's Leading Digital Brands to Focus on Content and Organic Search Success

Now in Its Fourth Year, BrightEdge's Share14 Is the Only Digital Marketing Conference Bringing Together Top Brands Like Google, Facebook, Twitter and Bing to Share Their Best Practices

SAN FRANCISCO, CA -- (Marketwired) -- 07/29/14 -- BrightEdge, the essential content marketing platform, is hosting its fourth annual premier industry conference, Share14. At the August 20-22 San Francisco event, content marketing and organic search leaders from today's leading global brands will present the latest trends, insights, and best practices transforming modern marketing. Digital marketing leaders from major brands lead every single session at Share14. Attendees will have an opportunity to hear from and network with top brands, such as YouTube, 3M, Macy's, and NBC Universal, and discover their secrets to driving unprecedented content and search marketing success.

"Share14 is the must-attend event for content and search marketers," said Jim Yu, BrightEdge CEO and Co-founder. "At Share14 we're bringing together the most innovative search and content marketing thought leaders and practitioners to share their knowledge and spur meaningful discussions on how marketers can drive real business results."

Share14's speaker line-up includes a closing keynote by Stephen Dubner, co-author of the internationally bestselling and award-winning 2005 book, Freakonomics, and its wildly popular successors, Superfreakonomics and Think Like a Freak. Dubner, an award-winning author, journalist, and media personality, will speak on how marketers can -- and should -- "think like a freak" in order to increase productivity, rationality, and creativity.

Dubner will be joined on stage by other marketing experts, like Google's Darren Pleasance, head of Customer Acquisitions, who will share Google's online marketing tactics and how marketers can apply those practices in their own business. Bing's Duane Forrester will also take the stage to discuss the latest trends in the ever-evolving world of search marketing and how marketers can stay on the cutting edge. Other speakers include top digital marketing practitioners from leading brands like Adobe, 3M, Macy's, YouTube, and Home Depot.

Share14 brands and speakers include:
3M: Craig Berdie, Global Search Marketing Manager
3M: Raj Rao, Global Director for eCommerce and eMarketing
Adobe: Dave Lloyd, Senior Manager, Global Search Marketing
Autodesk: Brenna Comacchio, Search Marketing Analyst
Best Western: Felipe Carreras, Director, eCommerce
Bing: Duane Forrester, Senior Product Marketing Manager
Biz2Credit: Guru Charan, Business Development
Blind Five Year Old: AJ Kohn, Owner
BrightEdge: Jim Yu, CEO and Co-founder with Lemuel Park, CTO and Co-founder
CareerBuilder: Allison Fabella, Director, Global SEO
Epicor Software: Dawna Olsen, Director of Corporate Marketing
Experian: Ngia Vang, SEO Team Lead
Facebook: Rob Creekmore, Advertising Research Manager, Marketing Science
General Motors: Doug Peeples, GM Global Digital Marketing & Advertising
Gengo: Ken Yamada, Marketing Director
Global Strategies: Mellissa Jensen, Director, Strategic Analytics
Global Strategies: Ken Shults, Managing Director, Global Consulting
Google: Darren Pleasance, Global Customer Acquisition
Groupon: Gene McKenna, Director of Search Marketing
Hilton Hotels: Melissa Walner, Director, Global SEO and Social Media
Home Depot: Sean Kainec, Head of SEO
HP: Vicqui Chan, Senior Manager, Global SEO
Intel: Laura-Ann Mitchell, Digital Marketing Manager
iProspect: Antonio Esposito, GM Global SEO Lead
Macy's: Lauren MacPhail, SEO Director
Majestic SEO: Dixon Jones, Marketing Director
Marriott: Michael Jozaitis, Manager SEO Strategy, Marriott Emerge
Microsoft: Alex Volk, Search Marketing Director
Move, Inc. (Realtor.com): Richard Naimy, Director of SEO
NBCUniversal: Seth Holladay, Sr. Director of Audience and Monetization
Nina Hale: Leslie Gibson, Associate Director of Content Marketing
OpenTable: Denis Scott, Senior Director of Acquisition Marketing
Pennwell: Michael Kirchhoff, Director of SEO/Product Support
Rackspace: David Whitworth, SEO Manager
RedDoor Interactive: Jordan Kasteler, Senior SEO Manager
Rimm Kaufman: Adam Audette, Chief Knowledge Officer
Rosetta: Jason Tabeling, Associate Partner, Search and Media
SAP: Todd Wilms, Digital Marketing Executive
Scripps Networks: Jesus Mendez, Manager, Search Engine Optimization
Seagate Technologies: Ali MacDonald, Digital Marketing Manager
Time Inc.: Binti Pawa, Head of SEO
Trulia: Mark Munroe, Director of SEO
YouTube: Sara Snyder, Global Product Expert

In addition to high caliber discussions from Share14's expert speakers, the conference will offer an opportunity for networking alongside marketers and practitioners from across industries. Attendees will also have a chance to earn their BrightEdge Certified Professional Certification with experts from the BrightEdge Client Services team. Becoming a BrightEdge Certified Professional translates into crucial -- and increasingly in-demand -- analytical, search, and content success skills. BrightEdge's founders will highlight the company's vision and latest technology innovations for marketers. For more information and to check out the full agenda visit: www.brightedge.com/share14#overview

About BrightEdge
BrightEdge is the essential content marketing platform for modern business. It transforms online content into tangible business results such as traffic, revenue and engagement. BrightEdge's S3 platform is powered by a sophisticated big data analysis engine and is the only company capable of web-wide, real-time measurement of content engagement across all digital channels, including search, social and mobile. BrightEdge's 8,500+ global brands include leaders like 3M, Microsoft, Netflix and Nike. The company is based in San Mateo, CA with offices in New York City, Chicago, London and Tokyo.

Visit our website: www.brightedge.com
Read our blog: www.brightedge.com/blog
Like us on Facebook: www.facebook.com/seoplatform
Follow us on Twitter: www.twitter.com/brightedge

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@CloudExpo Stories
As data explodes in quantity, importance and from new sources, the need for managing and protecting data residing across physical, virtual, and cloud environments grow with it. Managing data includes protecting it, indexing and classifying it for true, long-term management, compliance and E-Discovery. Commvault can ensure this with a single pane of glass solution – whether in a private cloud, a Service Provider delivered public cloud or a hybrid cloud environment – across the heterogeneous enter...
"IoT is going to be a huge industry with a lot of value for end users, for industries, for consumers, for manufacturers. How can we use cloud to effectively manage IoT applications," stated Ian Khan, Innovation & Marketing Manager at Solgeniakhela, in this SYS-CON.tv interview at @ThingsExpo, held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA.
Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like “How is my application doing” but no id...
@GonzalezCarmen has been ranked the Number One Influencer and @ThingsExpo has been named the Number One Brand in the “M2M 2016: Top 100 Influencers and Brands” by Onalytica. Onalytica analyzed tweets over the last 6 months mentioning the keywords M2M OR “Machine to Machine.” They then identified the top 100 most influential brands and individuals leading the discussion on Twitter.
In IT, we sometimes coin terms for things before we know exactly what they are and how they’ll be used. The resulting terms may capture a common set of aspirations and goals – as “cloud” did broadly for on-demand, self-service, and flexible computing. But such a term can also lump together diverse and even competing practices, technologies, and priorities to the point where important distinctions are glossed over and lost.
Predictive analytics tools monitor, report, and troubleshoot in order to make proactive decisions about the health, performance, and utilization of storage. Most enterprises combine cloud and on-premise storage, resulting in blended environments of physical, virtual, cloud, and other platforms, which justifies more sophisticated storage analytics. In his session at 18th Cloud Expo, Peter McCallum, Vice President of Datacenter Solutions at FalconStor, discussed using predictive analytics to mon...
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of Soli...
Information technology is an industry that has always experienced change, and the dramatic change sweeping across the industry today could not be truthfully described as the first time we've seen such widespread change impacting customer investments. However, the rate of the change, and the potential outcomes from today's digital transformation has the distinct potential to separate the industry into two camps: Organizations that see the change coming, embrace it, and successful leverage it; and...
Without a clear strategy for cost control and an architecture designed with cloud services in mind, costs and operational performance can quickly get out of control. To avoid multiple architectural redesigns requires extensive thought and planning. Boundary (now part of BMC) launched a new public-facing multi-tenant high resolution monitoring service on Amazon AWS two years ago, facing challenges and learning best practices in the early days of the new service. In his session at 19th Cloud Exp...
Extracting business value from Internet of Things (IoT) data doesn’t happen overnight. There are several requirements that must be satisfied, including IoT device enablement, data analysis, real-time detection of complex events and automated orchestration of actions. Unfortunately, too many companies fall short in achieving their business goals by implementing incomplete solutions or not focusing on tangible use cases. In his general session at @ThingsExpo, Dave McCarthy, Director of Products...
Regulatory requirements exist to promote the controlled sharing of information, while protecting the privacy and/or security of the information. Regulations for each type of information have their own set of rules, policies, and guidelines. Cloud Service Providers (CSP) are faced with increasing demand for services at decreasing prices. Demonstrating and maintaining compliance with regulations is a nontrivial task and doing so against numerous sets of regulatory requirements can be daunting task...
Fact: storage performance problems have only gotten more complicated, as applications not only have become largely virtualized, but also have moved to cloud-based infrastructures. Storage performance in virtualized environments isn’t just about IOPS anymore. Instead, you need to guarantee performance for individual VMs, helping applications maintain performance as the number of VMs continues to go up in real time. In his session at Cloud Expo, Dhiraj Sehgal, Product and Marketing at Tintri, sha...
The Internet of Things (IoT) promises to simplify and streamline our lives by automating routine tasks that distract us from our goals. This promise is based on the ubiquitous deployment of smart, connected devices that link everything from industrial control systems to automobiles to refrigerators. Unfortunately, comparatively few of the devices currently deployed have been developed with an eye toward security, and as the DDoS attacks of late October 2016 have demonstrated, this oversight can ...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to impr...
Join Impiger for their featured webinar: ‘Cloud Computing: A Roadmap to Modern Software Delivery’ on November 10, 2016, at 12:00 pm CST. Very few companies have not experienced some impact to their IT delivery due to the evolution of cloud computing. This webinar is not about deciding whether you should entertain moving some or all of your IT to the cloud, but rather, a detailed look under the hood to help IT professionals understand how cloud adoption has evolved and what trends will impact th...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smar...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Businesses and business units of all sizes can benefit from cloud computing, but many don't want the cost, performance and security concerns of public cloud nor the complexity of building their own private clouds. Today, some cloud vendors are using artificial intelligence (AI) to simplify cloud deployment and management. In his session at 20th Cloud Expo, Ajay Gulati, Co-founder and CEO of ZeroStack, will discuss how AI can simplify cloud operations. He will cover the following topics: why clou...
Internet of @ThingsExpo, taking place June 6-8, 2017 at the Javits Center in New York City, New York, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @ThingsExpo New York Call for Papers is now open.
"ReadyTalk is an audio and web video conferencing provider. We've really come to embrace WebRTC as the platform for our future of technology," explained Dan Cunningham, CTO of ReadyTalk, in this SYS-CON.tv interview at WebRTC Summit at 19th Cloud Expo, held November 1-3, 2016, at the Santa Clara Convention Center in Santa Clara, CA.