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UST Global Partners With California Schools to Challenge App Design

Students Challenged to Create User Experience Working Prototype App to Solve Business Problems

ALISO VIEJO, CA--(Marketwired - June 04, 2014) - UST Global, an information technology solutions and services company for Global 1000 enterprises, is partnering with California State University, Fullerton and California Polytechnic University, Pomona to launch the UST Global UX Graphic Design Outreach Program. This program is a high impact learning experience to train students in the competitive field of graphic design.

About 100 graphic design sophomores, juniors and seniors from both schools teamed up to develop a user experience design project. The teams from both California State campuses were tasked with creating a working prototype app for a hypothetical client within a three-week window, choosing from three basic content categories. Each team was assessed on originality of concept, content, asset development, user experience, design, with the final presentation as proof of concept.

"UST Global UX Graphic Design Outreach Program is a great way for the technology industry and higher education to come together for the betterment of future generations," said Tony Velleca, Chief Information Officer for UST Global. "By reaching out to creatively-driven students instead of engineering talent, we get a different type of business solution that focuses on customer loyalty."

As part of this program, Mr. Velleca was invited to participate as a judge in this student competition, and the winning teams will be invited to participate in the newly founded UST Global internship program for graphic designers. He was also invited to speak as a guest lecturer to over 90 graphic design students at California Polytechnic University, Pomona.

"By partnering with a global company like UST Global, our students experience research, strategic, and visual concept development for large corporations in a learning-by-doing environment," said Chair and Professor Sarah A. Meyer (California State Polytechnic University Pomona).

"This new partnership is exciting. It challenges our students to apply their creative powers on grounded UX problems," said Vice Chair and Professor John T. Drew (California State University, Fullerton).

Following this challenge, UST Global plans to hire up to 75 of the participating students in the next two years. These students will be hired within the interactive media, design and visual engineering departments at UST Global. 

About UST

UST Global is a leading provider of end-to-end IT Services and Solutions for Global 1000 companies. Headquartered in Aliso Viejo, California, UST Global has operations in USA, India, Mexico, Spain, UK, Malaysia, Philippines, and Singapore. UST Global is a technology leader with profound domain expertise across the following industries: Healthcare & Insurance, Retail, Financial Services, Transportation & Logistics, Manufacturing & Automotive, Telecommunication and Media & Entertainment. By focusing on the business model of 'fewer CLIENTS, more ATTENTION', UST Global strives for excellence in providing their clients with the best service and commitment to long-term client success. With 14,000 employees, UST Global's growth and clientele have been impressive. Please visit www.ust-global.com for more information.

About California State Polytechnic University Pomona:

As one of only two polytechnic universities in the state, Cal Poly Pomona is known for academic excellence, hands-on learning and affordable tuition fees. Education takes place both within and beyond the classroom, and students tackle real-world challenges, giving them an advantage as career-ready graduates. Nestled in 1,438 acres on the eastern edge of Los Angeles County, the campus serves more than 20,000 students, faculty and staff who come from diverse backgrounds. The Department of Art offers a Bachelor of Arts in Art History and a Bachelor of Fine Arts in Graphic Design. Uniquely situated in the College of Environmental Design, the department is dedicated to challenging students to have an awareness of environmental, social and ethical issues. Its faculty builds a foundation of creativity to support students' intellectual development while meeting their career goals. Please visit www.csupomona.edu for more information.

About California State University, Fullerton:

A comprehensive, regional university with a global outlook, Cal State Fullerton enrolls more than 38,000 students and offers 109 degree programs in eight colleges. Accredited by the Western Association of Schools and Colleges, Cal State Fullerton is among the largest universities in the 23-campus California State University system. It is No. 1 in California and 10th in the nation for the number of bachelor's degrees awarded to Hispanics and eleventh nationally for the number of bachelor's degrees awarded to minority students. Learn more about the university on the CSUF website: www.fullerton.edu.

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