Click here to close now.




















Welcome!

IoT User Interface Authors: Glenn Rossman, Trevor Parsons, Daniel Khan, Ruxit Blog, Harry Trott

News Feed Item

APAC Survey Asks ‘Are you ready for #GenMobile?’

On the heels of the U.S. and EMEA focused #GenMobile study, Aruba Networks (NASDAQ:ARUN) today asks businesses across the Asia Pacific region Are you ready for #GenMobile? by releasing a report that goes beyond BYOD and explores a new breed of employee that is changing the workplace as we know it.

The report, which surveyed over 5,500 respondents in the region1, reveals characteristics of the newly dubbed #GenMobile, a group of employees defined by their preference for mobility both in terms of the significance of mobility, and their approach to work. The report also includes revealing data that shows businesses’ attitude towards the emergence of this new phenomenon, allowing those organizations to sharpen their competitive edge and take full advantage of their employees’ productivity.

The majority of #GenMobile2 employees are in the early stages of their careers, have a tendency to work non-traditional work hours, and own three or more connected devices (59%). One third of them are always online (33%), whether they are working or not. #GenMobile employees are so attached to their mobile devices that 87% of them prefer to search for information via their connected devices versus traditional channels like television or newspapers.

The report reveals that, rather than acting as an aide to the workday, #GenMobile are shaping their working lives around their connected devices. With the ability to work effectively anytime, anywhere and on any device, they expect employers to implement the necessary policies and structural changes to accommodate their preferred mode of working. According to the report, more than 94% of businesses are aware of the need to increase budget to support Wi-Fi usage, so that they can better cope with the increasing connectivity demands of both employees and customers.

Regional trends that define #GenMobile in the workplace include:

  • Wi-Fi matters: Nearly 68% would prefer Wi-Fi at the expense of other connections (4G, 3G or wired), while more than half (58%) would spend at least four hours or more with their connected devices.
  • The digital-savvy generation is here: Digital means are becoming the primary source of information for the members of #GenMobile. Close to 59% would first check emails/news/weather with mobile devices in the morning, followed by 28% who would also check social media networks, while only 13% would read newspaper or watch news on TV.
  • Always-online: 34% are always online, while 68% check their smartphone more than once per hour.
  • Money alone cannot buy their loyalty: More than two-thirds (69%) would prefer to have flexible work hours than to receive a 5% cash allowance at a rigid workplace.
  • From BYOD to CYOD (Choose Your Own Device): Availability of devices is also becoming more appealing to today’s workforce than free lunches. 74% would opt for receiving a smartphone of their choice rather than free lunches from their employer.
  • Evolving business models: Enterprises are become more aware of how Wi-Fi enhances communications (42%), meets the needs of the next-generation employees (41%) and improves the user experience (34%), although improving efficiency still dominates (71%).

#GenMobile employees want to stay connected all the time, no matter where they are, and they tend to be highly productive members of the workforce. The typical #GenMobile employee abides by the “anywhere, anytime” principles of flexible working, where the office location and working hours are no longer constrained to the traditional workplace and work schedule.

Aruba Networks believes that understanding and catering to #GenMobile employees’ needs can be the key to a productive workplace. Traditionally, when deploying a technology like Wi-Fi, businesses are looking to improve efficiency (71%) and reduce cost (44%). While these are still key factors, today’s businesses are beginning to understand the value brought by mobility and enhanced Wi-Fi networks, in terms of attracting and retaining #GenMobile workers.

“We’ve seen flexible working modes and BYOD gaining popularity across demographics for some time, but this report shows that they’ve now become a way of life for those in the modern workforce,” said Gary Jackson, Vice President, Asia Pacific and Japan, Aruba Networks. “To take full advantage of the potential of this new generation of workforce, today’s technology decision makers will need to start looking for solutions that ensure levels of empowerment and productivity for this new era of GenMobile employee. This modern work force will expect high-performance, mobile access as part of their work conditions, just as they do with salary and other key benefits.”

Among the businesses that were interviewed, 94% are becoming aware of the transformation and the critical role mobility plays in preparing for #GenMobile’s entrance into the workforce. While we are in the relatively early stages of the transformation, at present almost two-thirds (62%) of businesses provide laptops or desktops to employees at work, but less than 20% provide connected devices such as tablets (19%) or smartphones (18%) to employees.

On the BYOD front, more than one-third (38%) of the #GenMobile workforce use their own devices for business applications, and only 55% of their employers set security policies to manage devices brought into the workplace. This represents a security gap that businesses should not overlook when making decisions on their Wi-Fi infrastructure.

“Aruba believes that businesses will invest more in their Wi-Fi infrastructure as they see the demands of GenMobile workers entering the workforce,” said Jackson. “It will be important for businesses to facilitate this shift to mobility without compromising traditional requirements such as security and cost efficiency.”

Highlights from the APAC findings

Japan (49.5%), China (42%) and Hong Kong (39%) respondents are among the users most attached to their connected devices as more than one-third of the respondents claimed to be always online, followed by Singapore (35%), Taiwan (31%) and Korea (29%). These numbers are in sync with the high network penetration in these economies. Less than one-fifth of respondents in Southeast Asian countries expressed similar responses, suggesting they are less attached to their devices (16% in Indonesia, 16% in Malaysia and 15% in Thailand).

The increasing demand for flexible work modes is clearly indicated in Southeast Asia, where more than 70% of the respondents declared that they would prefer flexible work modes than to have a more rigid workplace even with a cash allowance (78% in Indonesia, 76% in Malaysia, 75% in Singapore, 82% in Thailand, 75% in China and 72% in Japan).

More than half (68%) prefer to connect to the Internet on their devices via Wi-Fi, particularly in Japan (79%), China (77%) and Thailand (76%).

77% of the businesses observed at least a 25% increase in Wi-Fi usage in their organization. The majority of the respondents (90%) plan to increase their support resources to meet the expectations of Wi-Fi users within the year, again with the exception of Korea, which has only recorded slightly more than one-third (38%) of respondents expecting to do so.

The blending of work and personal device usage is best demonstrated in Indonesia (63%), Malaysia (61%) and Thailand (86%) with more than 60% of their respondents using their own devices for business applications more than half of the time. This indicates that businesses should consider their BYOD strategy to improve communications with employees in Asia, particularly in Southeast Asia. In Northern Asia including Korea (25%) and Japan (15%), people are less inclined to use their own devices for business applications.

Apart from the predominant factors like cost and efficiency, businesses in Japan are more aware of the benefits brought by Wi-Fi in terms of improving user experience (54%), while Malaysia is more concerned about enhancing communications (64%) and Singapore’s focus is on meeting the needs of the next-generation employees (54%), implying different priorities and approaches among enterprises across these countries in sharping their Wi-Fi user experience.

Businesses in China and Japan (82%) have higher security awareness. More than half (55%) of businesses have set security policies for connected devices in the workplace. By comparison, only two-fifths of businesses in Singapore (40%) and Taiwan (45%) did so.

Additional Resources

About Aruba Networks, Inc.

Aruba Networks is a leading provider of next-generation network access solutions for the mobile enterprise. The company designs and delivers Mobility-Defined Networks that empower IT departments and #GenMobile, a new generation of tech-savvy users who rely on their mobile devices for every aspect of work and personal communication. To create a mobility experience that #GenMobile and IT can rely upon, Aruba Mobility-Defined Networks™ automate infrastructure-wide performance optimization and trigger security actions that used to require manual IT intervention. The results are dramatically improved productivity and lower operational costs.

Listed on the NASDAQ and Russell 2000® Index, Aruba is based in Sunnyvale, California, and has operations throughout the Americas, Europe, Middle East, Africa and Asia Pacific regions. To learn more, visit Aruba at http://www.arubanetworks.com. For real-time news updates follow Aruba on Twitter and Facebook, and for the latest technical discussions on mobility and Aruba products visit Airheads Social at http://community.arubanetworks.com.

© 2014 Aruba Networks, Inc. Aruba Networks’ trademarks include Aruba Networks®, Aruba The Mobile Edge Company® (stylized), Aruba Mobility-Defined Networks™, Aruba Mobility Management System®, People Move Networks Must Follow®, Mobile Edge Architecture®, RFProtect®, Green Island®, ETips®, ClientMatch™, Virtual Intranet Access™, ClearPass Access Management Systems™, Aruba Instant™, ArubaOS™, xSec™, ServiceEdge™, Aruba ClearPass Access Management System™, Airmesh™, AirWave™, Aruba Central™, and “ARUBA@WORK™. All rights reserved. All other trademarks are the property of their respective owners.

1 Research conducted in China, Hong Kong, Korea, Indonesia, Japan, Malaysia, Singapore, Taiwan, Thailand

2 ‘While #GenMobile is not an age group, for the purposes of this report #GenMobile has been defined via a cross-section of the survey base that showed the highest preference for mobility at home and at work. Typically these respondents were between 18-35 years of age.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
SYS-CON Events announced today that G2G3 will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based on a collective appreciation for user experience, design, and technology, G2G3 is uniquely qualified and motivated to redefine how organizations and people engage in an increasingly digital world.
Any Ops team trying to support a company in today’s cloud-connected world knows that a new way of thinking is required – one just as dramatic than the shift from Ops to DevOps. The diversity of modern operations requires teams to focus their impact on breadth vs. depth. In his session at DevOps Summit, Adam Serediuk, Director of Operations at xMatters, Inc., will discuss the strategic requirements of evolving from Ops to DevOps, and why modern Operations has begun leveraging the “NoOps” approa...
Too often with compelling new technologies market participants become overly enamored with that attractiveness of the technology and neglect underlying business drivers. This tendency, what some call the “newest shiny object syndrome,” is understandable given that virtually all of us are heavily engaged in technology. But it is also mistaken. Without concrete business cases driving its deployment, IoT, like many other technologies before it, will fade into obscurity.
Organizations from small to large are increasingly adopting cloud solutions to deliver essential business services at a much lower cost. According to cyber security experts, the frequency and severity of cyber-attacks are on the rise, causing alarm to businesses and customers across a variety of industries. To defend against exploits like these, a company must adopt a comprehensive security defense strategy that is designed for their business. In 2015, organizations such as United Airlines, Sony...
Amazon and Google have built software-defined data centers (SDDCs) that deliver massively scalable services with great efficiency. Yet, building SDDCs has proven to be a near impossibility for ‘normal’ companies without hyper-scale resources. In his session at 17th Cloud Expo, David Cauthron, founder and chief executive officer of Nimboxx, will discuss the evolution of virtualization (hardware, application, memory, storage) and how commodity / open source hyper converged infrastructure (HCI) so...
In their Live Hack” presentation at 17th Cloud Expo, Stephen Coty and Paul Fletcher, Chief Security Evangelists at Alert Logic, will provide the audience with a chance to see a live demonstration of the common tools cyber attackers use to attack cloud and traditional IT systems. This “Live Hack” uses open source attack tools that are free and available for download by anybody. Attendees will learn where to find and how to operate these tools for the purpose of testing their own IT infrastructu...
The web app is agile. The REST API is agile. The testing and planning are agile. But alas, data infrastructures certainly are not. Once an application matures, changing the shape or indexing scheme of data often forces at best a top down planning exercise and at worst includes schema changes that force downtime. The time has come for a new approach that fundamentally advances the agility of distributed data infrastructures. Come learn about a new solution to the problems faced by software organ...
IBM’s Blue Box Cloud, powered by OpenStack, is now available in any of IBM’s globally integrated cloud data centers running SoftLayer infrastructure. Less than 90 days after its acquisition of Blue Box, IBM has integrated its Blue Box Cloud Dedicated private-cloud-as-a-service into its broader portfolio of OpenStack® based solutions. The announcement, made today at the OpenStack Silicon Valley event, further highlights IBM’s continued support to deliver OpenStack solutions across all cloud depl...
Red Hat is investing in Tesora, the number one contributor to OpenStack Trove Database as a Service (DBaaS) also ranked among the top 20 companies contributing to OpenStack overall. Tesora, the company bringing OpenStack Trove Database as a Service (DBaaS) to the enterprise, has announced that Red Hat and others have invested in the company as a part of Tesora's latest funding round. The funding agreement expands on the ongoing collaboration between Tesora and Red Hat, which dates back to Febr...
The Internet of Things (IoT) is about the digitization of physical assets including sensors, devices, machines, gateways, and the network. It creates possibilities for significant value creation and new revenue generating business models via data democratization and ubiquitous analytics across IoT networks. The explosion of data in all forms in IoT requires a more robust and broader lens in order to enable smarter timely actions and better outcomes. Business operations become the key driver of I...
With the proliferation of connected devices underpinning new Internet of Things systems, Brandon Schulz, Director of Luxoft IoT – Retail, will be looking at the transformation of the retail customer experience in brick and mortar stores in his session at @ThingsExpo. Questions he will address include: Will beacons drop to the wayside like QR codes, or be a proximity-based profit driver? How will the customer experience change in stores of all types when everything can be instrumented and a...
WSM International, the pioneer and leader in server migration services, has announced an agreement with WHOA.com, a leader in providing secure public, private and hybrid cloud computing services. Under terms of the agreement, WSM will provide migration services to WHOA.com customers to relocate some or all of their applications, digital assets, and other computing workloads to WHOA.com enterprise-class, secure cloud infrastructure. The migration services include detailed evaluation and planning...
SYS-CON Events announced today that DataClear Inc. will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The DataClear ‘BlackBox’ is the only solution that moves your PC, browsing and data out of the United States and away from prying (and spying) eyes. Its solution automatically builds you a clean, on-demand, virus free, new virtual cloud based PC outside of the United States, and wipes it clean...
Culture is the most important ingredient of DevOps. The challenge for most organizations is defining and communicating a vision of beneficial DevOps culture for their organizations, and then facilitating the changes needed to achieve that. Often this comes down to an ability to provide true leadership. As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ab...
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
SYS-CON Events announced today that Micron Technology, Inc., a global leader in advanced semiconductor systems, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Micron’s broad portfolio of high-performance memory technologies – including DRAM, NAND and NOR Flash – is the basis for solid state drives, modules, multichip packages and other system solutions. Backed by more than 35 years of tech...
SYS-CON Events announced today the Containers & Microservices Bootcamp, being held November 3-4, 2015, in conjunction with 17th Cloud Expo, @ThingsExpo, and @DevOpsSummit at the Santa Clara Convention Center in Santa Clara, CA. This is your chance to get started with the latest technology in the industry. Combined with real-world scenarios and use cases, the Containers and Microservices Bootcamp, led by Janakiram MSV, a Microsoft Regional Director, will include presentations as well as hands-on...
Through WebRTC, audio and video communications are being embedded more easily than ever into applications, helping carriers, enterprises and independent software vendors deliver greater functionality to their end users. With today’s business world increasingly focused on outcomes, users’ growing calls for ease of use, and businesses craving smarter, tighter integration, what’s the next step in delivering a richer, more immersive experience? That richer, more fully integrated experience comes ab...
SYS-CON Events announced today that Pythian, a global IT services company specializing in helping companies leverage disruptive technologies to optimize revenue-generating systems, has been named “Bronze Sponsor” of SYS-CON's 17th Cloud Expo, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Founded in 1997, Pythian is a global IT services company that helps companies compete by adopting disruptive technologies such as cloud, Big Data, advance...
Cloud and datacenter migration innovator AppZero has joined the Microsoft Enterprise Cloud Alliance Program. AppZero is a fast, flexible way to move Windows Server applications from any source machine – physical or virtual – to any destination server, in any cloud or datacenter, using its patented container technology. AppZero’s container is also called a Virtual Application Appliance (VAA). To facilitate Microsoft Azure onboarding, AppZero has two purpose-built offerings: AppZero SP for Azure,...