Welcome!

Machine Learning Authors: Zakia Bouachraoui, Yeshim Deniz, Pat Romanski, Elizabeth White, Liz McMillan

Blog Feed Post

Bluetooth SIG and EHIMA Partner to Advance Hearing Instrument Technology to Improve the Lives of the Hearing Impaired

Kirkland, Washington and Copenhagen, Denmark - March 12, 2014 - Following the World Health Organisation's International Ear Care Day, the Bluetooth Special Interest Group (SIG) and European Hearing Instrument Manufacturers Association (EHIMA) today announced a memo of understanding (MOU). This partnership between the world's largest association of hearing instrument manufacturers and the largest wireless technology aims to develop a standard for new hearing aids, while improving existing features, and creating new ones such as stereo audio from a mobile device or media gateway with Bluetooth® wireless technology.

With the recent revolution in smartphones, personal music players, TVs and tablets, tens of millions of people with hearing impairments are underserved as few hearing instruments offer direct connectivity to these devices. This means that many users are limited to what the manufacturer provides and cannot customise or add new functionality to the hearing aid. Building on the proliferation of Bluetooth technology in the smart devices consumers already own, the addition of Bluetooth in hearing devices provides users with a customisable and higher quality hearing experience. Additionally, the low-power, intelligent connectivity provided by Bluetooth Smart brings about new scenarios to improve the user experience for those with hearing impairments. Today, however, no standardisation of these solutions exists.

"It is important that we connect to and serve all kinds of smartphones and multimedia sound signals," says EHIMA secretary general, Soren Hougaard. "In order to achieve that, we must define a standard everyone can implement. We want to avoid the situation that occurred in the market for videotapes in the 1980s where customers had to choose among 3-5 tape formats and corresponding VCRs. That was a nightmare!"

Currently, the only standard for wireless reception of audio signals in hearing aids is the telecoil, which dates back to the 1950s. This technology is difficult to incorporate into smartphones. Furthermore, the number of installed loop systems that can transmit audio signals to hearing aids with telecoils varies greatly from country to country. As a result, hearing aid users have limited access to high quality audio signals from external sources. Building on the existing Bluetooth standard that is widely supported in today's smartphones, tablets and personal computers will give more hearing-impaired users the same choice of products and opportunities as everyone else.

"It is really exciting to see Bluetooth technology used to improve people's lives in such a fundamental way, and to explore how Bluetooth Smart can improve current hearing instruments with its amazing power performance and enable entirely new ways for people to customise their hearing experience," said Mark Powell, Executive Director, Bluetooth SIG. "We look forward to working with EHIMA to bring hearing technology into the Internet of My Things — connecting hearing aids and other personal sensor devices to a smartphone, tablet or PC, with the magic of Bluetooth and Bluetooth Smart."

Bluetooth and Bluetooth Smart technology are crucial to transforming the hearing-impaired user's experience. Extending existing and/or developing a new hearing aid profile that allows streaming of audio sources at mono speech or stereo music quality is only the first step. Several use cases will be supported, including calling with a mobile phone, enjoying stereo audio from multi-media devices (music players, radio, television, etc.) and receiving broadcast audio information from public address and announcement systems. This new hearing aid profile will be developed to meet the challenging power requirements of hearing aids, which have to operate with sub-miniature batteries.

The Bluetooth SIG and EHIMA members will further evaluate the feasibility for Bluetooth technology to accommodate hearing aid use case requirements, including compatibility, audio quality, security, and power within the Bluetooth SIG working groups. To apply for participation in the working groups, visit
https://www.bluetooth.org/groups/group.aspx?gId=605

About EHIMA
EHIMA represents the six major European hearing instrument manufacturers, producing up to 90% of hearing aids made in Europe. EHIMA was founded in 1985 and the members are among the world's largest and most advanced hearing aid manufacturers. Members of EHIMA develop, manufacture and market hearing instruments on a large scale in one or more countries in Europe and export their products worldwide, as well.

EHIMA Media contacts
President Jan Topholm
+45 44355600
[email protected]

Secretary General Soren Hougaard
+45 40457135
[email protected]

About Bluetooth® Wireless Technology
Bluetooth wireless technology is the global wireless standard enabling simple, secure connectivity for an expanding range of devices and serves as the backbone of the connected world. Bluetooth Smart technology, through an updatable platform and low power consumption, creates new application opportunities for the mobile phone, consumer electronics, PC, automotive, health & fitness and smart home industries. With over two billion devices shipping annually, Bluetooth is the wireless technology of choice for developers, product manufacturers, and consumers worldwide. Backed by industry leading companies, the Bluetooth SIG empowers over 20,000 member companies to collaborate, innovate and guide Bluetooth wireless technology. For more information, please visit www.bluetooth.com.

Bluetooth Media Contacts:
Americas
Blair Poloskey
INK Public Relations
+1 (512) 382-8983
[email protected]

Europe, Middle East, Africa
Russell Lindsey
Rocket Communications
+44 (0) 845-3707-024
[email protected]

Asia-Pacific
CHINA
Coco Diao
Elite PR Consultants Beijing Co., Ltd
+86-0-6418-4168 ext. 8041
[email protected]

JAPAN
Seiji Arimoto
Actio, Inc.
+81-3-5771-6426
[email protected]

KOREA
Harry Yoon
Strategic Marketing and Communications, Inc.
+82-2-3445-3232
[email protected]

TAIWAN
Zoe Chuang
Apex Communications Consultants
886-2-7718-7777 ext. 517
[email protected]

Source: RealWire

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

CloudEXPO Stories
Dynatrace is an application performance management software company with products for the information technology departments and digital business owners of medium and large businesses. Building the Future of Monitoring with Artificial Intelligence. Today we can collect lots and lots of performance data. We build beautiful dashboards and even have fancy query languages to access and transform the data. Still performance data is a secret language only a couple of people understand. The more business becomes digital the more stakeholders are interested in this data including how it relates to business. Some of these people have never used a monitoring tool before. They have a question on their mind like "How is my application doing" but no idea how to get a proper answer.
DXWorldEXPO LLC announced today that Big Data Federation to Exhibit at the 22nd International CloudEXPO, colocated with DevOpsSUMMIT and DXWorldEXPO, November 12-13, 2018 in New York City. Big Data Federation, Inc. develops and applies artificial intelligence to predict financial and economic events that matter. The company uncovers patterns and precise drivers of performance and outcomes with the aid of machine-learning algorithms, big data, and fundamental analysis. Their products are deployed by some of the world's largest financial institutions. The company develops and applies innovative machine-learning technologies to big data to predict financial, economic, and world events. The team is a group of passionate technologists, mathematicians, data scientists and programmers in Silicon Valley with over 100 patents to their names. Big Data Federation was incorporated in 2015 and is ...
All in Mobile is a place where we continually maximize their impact by fostering understanding, empathy, insights, creativity and joy. They believe that a truly useful and desirable mobile app doesn't need the brightest idea or the most advanced technology. A great product begins with understanding people. It's easy to think that customers will love your app, but can you justify it? They make sure your final app is something that users truly want and need. The only way to do this is by researching target group and involving users in the designing process.
Whenever a new technology hits the high points of hype, everyone starts talking about it like it will solve all their business problems. Blockchain is one of those technologies. According to Gartner's latest report on the hype cycle of emerging technologies, blockchain has just passed the peak of their hype cycle curve. If you read the news articles about it, one would think it has taken over the technology world. No disruptive technology is without its challenges and potential impediments that frequently get lost in the hype. The panel will discuss their perspective on what they see as they key challenges and/or impediments to adoption, and how they see those issues could be resolved or mitigated.
CloudEXPO New York 2018, colocated with DevOpsSUMMIT and DXWorldEXPO New York 2018 will be held November 12-13, 2018, in New York City and will bring together Cloud Computing, FinTech and Blockchain, Digital Transformation, Big Data, Internet of Things, DevOps, AI and Machine Learning to one location.