Welcome!

AJAX & REA Authors: Liz McMillan, Elizabeth White, David H Deans, Pat Romanski, Scott Hirsch

News Feed Item

Over 1,000 Digital Marketing Executives Gather in Palm Desert for the 2014 IAB Annual Leadership Meeting

Today marks the opening of the Interactive Advertising Bureau’s (IAB) 2014 Annual Leadership Meeting, which has brought together more than 1,000 digital advertising leaders at the JW Marriott Desert Springs Resort & Spa in Palm Desert, CA, to address the year’s theme: “Marketing 2020: The Digital Agenda.” Sold out for the seventh year in a row, with the biggest attendance in the event’s history, the conference features a prestigious lineup of speakers who will discuss and debate issues related to the constantly shifting nature of the digital advertising industry – all with the goal of building a profitable future for marketing and media.

"This year's Annual Leadership Meeting is focused on removing the roadblocks that prevent digital media from reaching their full potential," said Randall Rothenberg, President and CEO, IAB. "We'll be tackling the biggest issues we face: fraudulent traffic, consumer privacy, data security, IP theft, mobile monetization, measurement standardization and much more. This three-day meeting gives us the chance to address these topics, learning from both speakers on-stage and from each other in dynamic Town Hall sessions. We take these conversations seriously because at some point soon digital media will be the largest advertising segment in the U.S., and our businesses will be dependent on interactive to drive new revenue and opportunity."

Nick D’Aloisio, founder of Summly, a next-generation newsfeed app, will give the opening keynote presentation on Sunday, February 9. Summly was acquired by Yahoo! last year, and D’Aloisio currently serves as a member of the Yahoo! mobile engineering team, helping to re-imagining the company’s core experiences for mobile and tablets. In addition to D’Aloisio, numerous industry luminaries and thought leaders will be featured on the conference mainstage, including:

  • Neil Ashe, President & Chief Executive Officer, Global eCommerce, Walmart, with Stephen Quinn, Executive Vice President and Chief Marketing Officer, Walmart
  • Spencer Baim, Chief Strategic Officer, VICE Media
  • Brian Boland, Vice President, Ad Products, Monetization and Atlas, Facebook
  • Andrew Creighton, President, VICE Media
  • Dr. Jeff Eisenach, Senior Vice President, Global Energy, Environment and Network Industries Practice, NERA
  • Dan Greenberg, Chief Executive Officer & Co-Founder, Sharethrough
  • Jack Haber, Vice President, Global Advertising & Digital, CP Colgate-Palmolive Company
  • Darren Herman, Vice President, Content Services, Mozilla
  • Terence Kawaja, Founder & Chief Executive Officer, LUMA Partners
  • Meredith Levien, Executive Vice President of Advertising, The New York Times Co.
  • Ann Lewnes, Senior Vice President & Chief Marketing Officer, Adobe Systems Incorporated
  • Bob Liodice, President and Chief Executive Officer, Association of National Advertisers
  • Lou Mastria, Managing Director, Digital Advertising Alliance
  • Neal Mohan, Vice President, Display Advertising, Google
  • Jamie Moldafsky, Chief Marketing Officer, Wells Fargo
  • Mike Perlis, President and Chief Executive Officer, Forbes Media
  • Tom Phillips, Chief Executive Officer, Dstillery
  • Guy Phillipson, Chief Executive Officer, IAB UK
  • Bob Pittman, Chairman & Chief Executive Officer, Clear Channel

Other digital marketing influencers will also speak and lead discussions at the event:

  • Kristi Argyilan, President, MAGNA Global North America, Mediabrands
  • John Battelle, Executive Chair, sovrn Holdings Inc. & Founder, Federated Media
  • David Cohen, Chief Investment Officer, UM & President Global Partnerships, MAGNA Global
  • James Deaker, Vice President, Revenue Management, Privacy and Policy, Yahoo
  • Quentin George, Co-Founder & Principal, \UNBOUND\
  • Gabe Gottlieb, Co-Founder and Chief Executive Officer, Adomic
  • Mark Howard, Chief Revenue Officer, Forbes Media
  • Jane Schachtel, Global Head of Technology & Telecom Strategy, Facebook
  • Cary Tilds, Chief Innovation Officer, GroupM

The IAB will post highlight videos from the event’s presentations for those who are unable to attend. For more information, visit iab.net/alm.

About the IAB

The Interactive Advertising Bureau (IAB) is comprised of more than 600 leading media and technology companies that are responsible for selling 86% of online advertising in the United States. On behalf of its members, the IAB is dedicated to the growth of the interactive advertising marketplace, of interactive’s share of total marketing spend, and of its members’ share of total marketing spend. The IAB educates marketers, agencies, media companies and the wider business community about the value of interactive advertising. Working with its member companies, the IAB evaluates and recommends standards and practices and fields critical research on interactive advertising. Founded in 1996, the IAB is headquartered in New York City with a Public Policy office in Washington, D.C. For more information, please visit iab.net.

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
We are all here because we are sold on the transformative promise of The Cloud. But what good is all of this ephemeral, on-demand infrastructure if your usage doesn't actually improve the agility and speed of your business? How must Operations adapt in order to avoid stifling your Cloud initiative? In his session at DevOps Summit, Damon Edwards, co-founder and managing partner of the DTO Solutions, will highlight the successful organizational, process, and tooling patterns of high-performing c...
The definition of IoT is not new, in fact it’s been around for over a decade. What has changed is the public's awareness that the technology we use on a daily basis has caught up on the vision of an always on, always connected world. If you look into the details of what comprises the IoT, you’ll see that it includes everything from cloud computing, Big Data analytics, “Things,” Web communication, applications, network, storage, etc. It is essentially including everything connected online from ha...
Software-driven innovation is becoming a primary approach to how businesses create and deliver new value to customers. A survey of 400 business and IT executives by the IBM Institute for Business Value showed businesses that are more effective at software delivery are also more profitable than their peers nearly 70 percent of the time (1). DevOps provides a way for businesses to remain competitive, applying lean and agile principles to software development to speed the delivery of software that ...
Docker offers a new, lightweight approach to application portability. Applications are shipped using a common container format and managed with a high-level API. Their processes run within isolated namespaces that abstract the operating environment independently of the distribution, versions, network setup, and other details of this environment. This "containerization" has often been nicknamed "the new virtualization." But containers are more than lightweight virtual machines. Beyond their small...
The move in recent years to cloud computing services and architectures has added significant pace to the application development and deployment environment. When enterprise IT can spin up large computing instances in just minutes, developers can also design and deploy in small time frames that were unimaginable a few years ago. The consequent move toward lean, agile, and fast development leads to the need for the development and operations sides to work very closely together. Thus, DevOps become...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's

An entirely new security model is needed for the Internet of Things, or is it? Can we save some old and tested controls for this new and different environment? In his session at @ThingsExpo, New York's at the Javits Center, Davi Ottenheimer, EMC Senior Director of Trust, reviewed hands-on lessons with IoT devices and reveal a new risk balance you might not expect. Davi Ottenheimer, EMC Senior Director of Trust, has more than nineteen years' experience managing global security operations and asse...
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...
Leysin American School is an exclusive, private boarding school located in Leysin, Switzerland. Leysin selected an OpenStack-powered, private cloud as a service to manage multiple applications and provide development environments for students across the institution. Seeking to meet rigid data sovereignty and data integrity requirements while offering flexible, on-demand cloud resources to users, Leysin identified OpenStack as the clear choice to round out the school's cloud strategy. Additional...
Technology is enabling a new approach to collecting and using data. This approach, commonly referred to as the "Internet of Things" (IoT), enables businesses to use real-time data from all sorts of things including machines, devices and sensors to make better decisions, improve customer service, and lower the risk in the creation of new revenue opportunities. In his General Session at Internet of @ThingsExpo, Dave Wagstaff, Vice President and Chief Architect at BSQUARE Corporation, discuss the ...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, a...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete...
What do a firewall and a fortress have in common? They are no longer strong enough to protect the valuables housed inside. Like the walls of an old fortress, the cracks in the firewall are allowing the bad guys to slip in - unannounced and unnoticed. By the time these thieves get in, the damage is already done and the network is already compromised. Intellectual property is easily slipped out the back door leaving no trace of forced entry. If we want to reign in on these cybercriminals, it's hig...
Infor has announced a new feature Infor CloudSuite™ Aerospace & Defense (A&D) to aid compliance with International Traffic in Arms Regulations (ITAR). The ITAR function will serve as a complementary function for new or existing Infor CloudSuite A&D customers, to facilitate compliance for Infor customers that are creating a US defense article or performing a US defense service and wish to benefit from cloud-services. The ITAR regulation serves to manage handling and access requirements for dat...