Welcome!

Machine Learning Authors: William Schmarzo, Kevin Jackson, Stackify Blog, Elizabeth White, Pat Romanski

Blog Feed Post

Mobile Commerce News Weekly – Week of November 10, 2013

The Mobile Commerce News Weekly is an online newsletter made up of the most interesting news, articles and links related to mobile commerce and marketing, mobile payments, mobile money, e-wallets, mobile banking, mobile ads and mobile security that I run across each week.  I am specifically targeting market size and market trend information.

Also read Enterprise Mobility Asia News Weekly
Also read Field Mobility News Weekly
Also read Mobile Health News Weekly
Also read Mobility News Weekly

Facebook reported sharp increases in the number of mobile users accessing the social networking site in the third quarter as well as a bump in mobile advertising revenue. However, the company's shares fell after it said it did not plan to boost the frequency of ads shown to users.  Read Original Content

According to research carried out by Adobe, UK consumers will make 20.4 percent of their online purchase this Christmas using a mobile device. Meanwhile the projected average across Europe is 12.4 percent.  Read Original Content

Flipboard, the social magazine app for iOS and Android, is extending its feelers further into mobile commerce with a new catalogs category. The update allows companies and individual users to create specialized buying guides out of items found within Flipboard and on the Web. The guides can then be deposited into custom magazines with price tags and product info alongside active links to allow purchases.  Read Original Content

Verivo is a leading provider of enterprise mobility software. Verivo helps companies accelerate their business results. Its unique technology empowers teams to build, deploy, manage and update their mobile apps -- rapidly and securely. Verivo’s mobility platform is used by hundreds of companies in numerous industries, worldwide. This newsletter is sponsored in part by Verivo.

Retailers are increasingly turning to mobile coupons to drive traffic in stores and online. One such company is Advance Auto Parts, which has traditionally focused its advertising dollars in print and TV. To study the effectiveness of ads online, the company recently ran a promotion simultaneously in print and online through RetailMeNot.  They found the redemption rate for the mobile ads was 30 percent, compared to less than one percent for the print ads. Read Original Content

By the year 2016, the number of people m-buying will break the mark.  Aligning with other mobile commerce research that has recently been presented to and by the industry, the results of a new analysis have now indicated that there will be over a billion shoppers choosing this channel by 2016, and retailers are recognizing this at a rapid pace.  Read Original Content
According to Frost and Sullivan, mobile advertising in Australia is growing at nearly 40 percent a year. The market is predicted to grow at a compound annual growth rate 39 percent from 2013 to 2018, with expenditure reaching $682 million in 2018.  By that time, 70 percent of overall mobile advertising spend will be done on tablets and 30 percent on smartphones.  Read Original Content

With 17.4 percent of web traffic coming directly from mobile this year alone, a six percent uptick since 2012, it's no wonder more and more companies are developing smart mobile advertising strategies to increase brand awareness. To account for this push toward mobile, forecasts predict that for 2013, digital ad spending will eat up 22.7 percent of all ad spending.  Read Original Content

American web sales rose by 12 percent and now make up 41 percent of the total sales seen by the company.  QVC has managed to establish itself as an m-commerce master, having ranked third in the 2014 Internet Retailer Mobile 500, with only Apple and Amazon ahead of its ranking.  Read Original Content

Brands are underestimating the mobile ad opportunities in Latin America, a continent in which mobile consumption is sky rocketing, according to Telefonica’s director of global ad sales Simon Birkenhead.  Read Original Content

Sincerely, the mobile gifting startup behind the Postagram, Ink, and Sesame apps which allow users to send everything from postcards to greeting cards to even physical gifts from their smartphones, has been acquired by Provide Commerce, the e-commerce business behind a number of big-name brands, including ProFlowers, Shari’s Berries, Red Envelope, and Personal Creations, in an all-cash deal.  Read Original Content

Moneris Solutions, a Canadian payment processor, has launched a new mobile payments service called “Payd Pro.” The new service is designed to be used alongside debit cards, allowing the financial information associated with these cards to be used by a mobile device. The mobile payments service is meant to make commerce more convenient for consumers that are constantly on the go and could be ideal for commuters that have little time to shop at physical stores.  Read Original Content

Technology is finally enabling bio-based security features on mobile devices that will overcome one of the final obstacles to truly mobile digital commerce. One company, NXT-ID, has emerged as a newly public company with a set of technologies and an open platform that can be used across all these applications.  Read Original Content

In the next five years, mobile advertising will grow over 300 percent from about $13 billion today to just under $40 billion, Juniper Research says in a new report. Believe it or not, that guidance sounds too conservative, and too slow.  Read Original Content

Beijing-born app analytics platform App Annie announced a new addition to its existing suite of analytics solutions called Advertising Analytics targeted at app marketers. It is essentially a dashboard that simplifies and aggregates data from multiple app networks for a single app. Read Original Content

A new Parks Associates study finds over 25 percent of CE buyers in U.S. broadband households use mobile commerce apps on their smartphone to help with an in-store purchase decision, including functions such as product research, barcode scanning, and interaction with a retailer or brand app.  Read Original Content

Recent Articles by Kevin Benedict

Mobile Expert Video Series: Romeo Elias
Digital Nomads - How Cloud Computing and Mobility will Save the Middle-Class
Supporting GIS and Mapping Solutions on Muddy Tablets
Selling and Buying Enterprise Mobility
Mobile Strategies, Cloud Computing and the Role of Speed and Agility
Where the Physical Meets the Digital in Field Services and Asset Management
Mobile Expert Interview Series: SAP's Ole Einar Fosse

Videos of Note

ROI Calculation for Optimizing the Mobile Workforce

Whitepapers of Note

BYOD: An Opportunity for IT to Drive the ‘New Age Enterprise’
Don't Get SMACked - How Social, Mobile, Analytics and Cloud are Reshaping the Enterprise
Making BYOD Work for Your Organization
How to Realize the Vision of Enterprise Mobility
A Smarter Way to Integrate and Mobilize Oracle JD Edwards Applications
Strategies for Cross-Platform Deployment of Enterprise Applications

*************************************************************
Kevin Benedict, Head Analyst for Social, Mobile, Analytics and Cloud (SMAC) Cognizant
View Linkedin Profile
Learn about mobile strategies at MobileEnterpriseStrategies.com
Follow me on Twitter @krbenedict
Join the Linkedin Group Strategic Enterprise Mobility

***Full Disclosure: These are my personal opinions. No company is silly enough to claim them. I am a mobility and SMAC analyst, consultant and writer. I work with and have worked with many of the companies mentioned in my articles.

Read the original blog entry...

More Stories By Kevin Benedict

Kevin Benedict is an opinionated futurist, Principal Analyst at the Center for Digital Intelligence™, C4DIGI.com, emerging technologies analyst, and digital transformation and business strategy consultant. In the past 8 years he has taught workshops for large enterprises and government agencies in 18 different countries, and is a keynote speaker at conferences worldwide. He spent nearly 5 years working as a Senior Analyst at Cognizant (CTSH), and 2 years serving in Cognizant's Center for the Future of Work where he wrote many reports, hundreds of articles, interviewed technology experts, and produced videos on the future of digital technologies and their impact on industries. He has written articles published in The Guardian, wrote the Forward to SAP Press' book titled "Mobilizing Your Enterprise with SAP", published over 3,000 articles and was featured as thought leader and digital strategist in the Department of Defense's IQT intelligence journal. Kevin lectures and leads workshops, teaches and consults with companies and government agencies around the world to help develop digital transformation and business strategies. Visit his website at C4DIGI.com.

@CloudExpo Stories
DX World EXPO, LLC, a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
"Space Monkey by Vivent Smart Home is a product that is a distributed cloud-based edge storage network. Vivent Smart Home, our parent company, is a smart home provider that places a lot of hard drives across homes in North America," explained JT Olds, Director of Engineering, and Brandon Crowfeather, Product Manager, at Vivint Smart Home, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Conference Guru has been named “Media Sponsor” of the 22nd International Cloud Expo, which will take place on June 5-7, 2018, at the Javits Center in New York, NY. A valuable conference experience generates new contacts, sales leads, potential strategic partners and potential investors; helps gather competitive intelligence and even provides inspiration for new products and services. Conference Guru works with conference organizers to pass great deals to gre...
DevOps is under attack because developers don’t want to mess with infrastructure. They will happily own their code into production, but want to use platforms instead of raw automation. That’s changing the landscape that we understand as DevOps with both architecture concepts (CloudNative) and process redefinition (SRE). Rob Hirschfeld’s recent work in Kubernetes operations has led to the conclusion that containers and related platforms have changed the way we should be thinking about DevOps and...
In his Opening Keynote at 21st Cloud Expo, John Considine, General Manager of IBM Cloud Infrastructure, led attendees through the exciting evolution of the cloud. He looked at this major disruption from the perspective of technology, business models, and what this means for enterprises of all sizes. John Considine is General Manager of Cloud Infrastructure Services at IBM. In that role he is responsible for leading IBM’s public cloud infrastructure including strategy, development, and offering m...
The next XaaS is CICDaaS. Why? Because CICD saves developers a huge amount of time. CD is an especially great option for projects that require multiple and frequent contributions to be integrated. But… securing CICD best practices is an emerging, essential, yet little understood practice for DevOps teams and their Cloud Service Providers. The only way to get CICD to work in a highly secure environment takes collaboration, patience and persistence. Building CICD in the cloud requires rigorous ar...
Companies are harnessing data in ways we once associated with science fiction. Analysts have access to a plethora of visualization and reporting tools, but considering the vast amount of data businesses collect and limitations of CPUs, end users are forced to design their structures and systems with limitations. Until now. As the cloud toolkit to analyze data has evolved, GPUs have stepped in to massively parallel SQL, visualization and machine learning.
"Evatronix provides design services to companies that need to integrate the IoT technology in their products but they don't necessarily have the expertise, knowledge and design team to do so," explained Adam Morawiec, VP of Business Development at Evatronix, in this SYS-CON.tv interview at @ThingsExpo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
To get the most out of their data, successful companies are not focusing on queries and data lakes, they are actively integrating analytics into their operations with a data-first application development approach. Real-time adjustments to improve revenues, reduce costs, or mitigate risk rely on applications that minimize latency on a variety of data sources. In his session at @BigDataExpo, Jack Norris, Senior Vice President, Data and Applications at MapR Technologies, reviewed best practices to ...
"ZeroStack is a startup in Silicon Valley. We're solving a very interesting problem around bringing public cloud convenience with private cloud control for enterprises and mid-size companies," explained Kamesh Pemmaraju, VP of Product Management at ZeroStack, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA.
Large industrial manufacturing organizations are adopting the agile principles of cloud software companies. The industrial manufacturing development process has not scaled over time. Now that design CAD teams are geographically distributed, centralizing their work is key. With large multi-gigabyte projects, outdated tools have stifled industrial team agility, time-to-market milestones, and impacted P&L stakeholders.
Enterprises are adopting Kubernetes to accelerate the development and the delivery of cloud-native applications. However, sharing a Kubernetes cluster between members of the same team can be challenging. And, sharing clusters across multiple teams is even harder. Kubernetes offers several constructs to help implement segmentation and isolation. However, these primitives can be complex to understand and apply. As a result, it’s becoming common for enterprises to end up with several clusters. Thi...
"Infoblox does DNS, DHCP and IP address management for not only enterprise networks but cloud networks as well. Customers are looking for a single platform that can extend not only in their private enterprise environment but private cloud, public cloud, tracking all the IP space and everything that is going on in that environment," explained Steve Salo, Principal Systems Engineer at Infoblox, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventio...
In his session at 21st Cloud Expo, James Henry, Co-CEO/CTO of Calgary Scientific Inc., introduced you to the challenges, solutions and benefits of training AI systems to solve visual problems with an emphasis on improving AIs with continuous training in the field. He explored applications in several industries and discussed technologies that allow the deployment of advanced visualization solutions to the cloud.
The question before companies today is not whether to become intelligent, it’s a question of how and how fast. The key is to adopt and deploy an intelligent application strategy while simultaneously preparing to scale that intelligence. In her session at 21st Cloud Expo, Sangeeta Chakraborty, Chief Customer Officer at Ayasdi, provided a tactical framework to become a truly intelligent enterprise, including how to identify the right applications for AI, how to build a Center of Excellence to oper...
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
In his session at 21st Cloud Expo, Carl J. Levine, Senior Technical Evangelist for NS1, will objectively discuss how DNS is used to solve Digital Transformation challenges in large SaaS applications, CDNs, AdTech platforms, and other demanding use cases. Carl J. Levine is the Senior Technical Evangelist for NS1. A veteran of the Internet Infrastructure space, he has over a decade of experience with startups, networking protocols and Internet infrastructure, combined with the unique ability to it...
22nd International Cloud Expo, taking place June 5-7, 2018, at the Javits Center in New York City, NY, and co-located with the 1st DXWorld Expo will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud ...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
Gemini is Yahoo’s native and search advertising platform. To ensure the quality of a complex distributed system that spans multiple products and components and across various desktop websites and mobile app and web experiences – both Yahoo owned and operated and third-party syndication (supply), with complex interaction with more than a billion users and numerous advertisers globally (demand) – it becomes imperative to automate a set of end-to-end tests 24x7 to detect bugs and regression. In th...