|By Business Wire||
|April 11, 2013 10:55 AM EDT||
Today USADATA, the leading provider of marketing data and technology in the cloud, released version 4.0 of its SL360™ SaaS application. SL360 is an easy-to-use application that connects businesses to marketing data, facilitating direct marketing campaigns that help businesses accelerate customer acquisition and grow ROI. In release 4.0, new features that provide enhanced selectivity and expedite campaign deployment and personalization have been added including:
- Two-dimensional Reporting: Users may view a two-dimensional report of their target audience to better understand its composition and choose their desired prospects.
- Keycode Output: Businesses ordering new leads for more than one location may apply a code for each location that will be included in the output of their order. This code facilitates variable printing that allows for greater personalization and speeds up a campaign’s deployment.
- Enhanced Radius Mapping: Mapping speed and accuracy have been improved with Google Maps for users choosing a target area based on a radius around an address.
- Metro Area Selections: Businesses looking to target prospects within an entire metropolitan area as opposed to just a central city may do so. Through a simple drop down menu, users choose a state and then can select their desired metro area.
“We are excited to bring clients enhanced functionality that not only provides a better user experience, but enhances their decision-making capability and allows them to work more efficiently,” said Sally Hammell, SL360 Product Specialist at USADATA.
Clients are also responding positively. “As a client of SL360 for almost a year now, we are so pleased with the features provided by SL360 versus other prospect providers. The features that SL360 provides are far superior to any provider we have used in the past, which is one of the main reasons we have chosen SL360 as our exclusive prospect resource,” said Joe Schneider of Minneapolis-based Legacy Printing. Our company works with many clients and having the ability to keycode our orders has been a great help. SL360 has been great to work with and I would recommend the application as a source for quality leads to anyone,” added Schneider.
SL360 doubled in size over the past year and businesses may visit www.sl360.com to sign up for a free account or upcoming webinar, learn more about the product and its features, and to view a video demo. SL360 is accessible online, via mobile devices including the iPad and iPhone, and through CRM solutions like Salesforce.com.
USADATA helps businesses find new customers more easily and cost effectively through its easy-to-use SL360™ software-as-a-service technology, marketing data services, and consultative support. USADATA’s SL360 technology is iPad and iPhone-compatible with easy APIs that can connect to mobile apps and CRM applications like Salesforce.com.
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