|By Marketwired .||
|February 20, 2013 12:28 PM EST||
KANSAS CITY, MO -- (Marketwire) -- 02/20/13 -- Today AdStation, Adknowledge's Performance Email Network, announced the launch of its new "Mobile Optimization Initiative," a program giving members of its advertising network free optimization of their CPA creatives to help increase conversions. AdStation testing delivered up to 40% increases in conversions with mobile-optimized creatives, and is now making these advances available to all advertisers in the network.
"We're thrilled to do this for our advertisers," said Matt Hoggatt, GM of AdStation, Adknowledge's email channel. "We've run CPA ads optimized for mobile for several months and experienced fantastic results. We couldn't wait to begin optimizing all CPA creatives for our advertising partners."
AdStation has made it a priority throughout the process to maintain brand integrity, as well as the look and feel of the original CPA ads. The changes are mostly technical and indistinguishable from the original creatives. Adknowledge's award-winning design team assembled and tested these new optimized creatives, designed to display equally well on tablets and mobile devices. And because the ads are entirely new, they're free of fingerprinting issues plaguing traditional online advertising and causing deliverability issues for many networks.
"If optimizing their ads for mobile makes them more money, that benefits Adknowledge, as well," Hoggatt said. "Our team works hard to ensure that the original look and feel of the ads don't change, keeping everyone happy."
AdStation mobile optimization revolutionizes current landing pages with complementary solutions promising increased conversions, better user experience, improved call-to-click button utilization, the ability to fill out lead generation forms without zoom capabilities, simpler content navigation, and more, all without sacrificing traditional Adknowledge quality.
For more information about the Mobile Optimization Initiative or to sign up for AdStation, Adknowledge's Performance Email Network, visit www.adstation.com/get-started/.
Adknowledge is a leading online network that offers unique ad formats, data analysis, targeting algorithms, and creative approaches, providing advertisers with quality leads from hard to-reach places on the Web across multiple channels, including social networks, display, games, mobile, apps, and email. With hundreds of employees located throughout North America, plus growing offices in Europe and Asia, Adknowledge aims to set the standard in optimizing online advertiser ROI. For more information visit www.adknowledge.com.
The WebRTC Summit 2015 New York, to be held June 9-11, 2015, at the Javits Center in New York, NY, announces that its Call for Papers is open. Topics include all aspects of improving IT delivery by eliminating waste through automated business models leveraging cloud technologies. WebRTC Summit is co-located with 16th International Cloud Expo, @ThingsExpo, Big Data Expo, and DevOps Summit.
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In this session we look at creating interactive communications via the web by adding messaging, file transfer, and group communication (group chat and audio/video conferencing) into the web experience. We will also discuss potential applications of this technology in areas including B2B, B2C, P2P, and gaming. Peter is Technical Director at Acision. He graduated from The University of Edinburgh in 2000 with a BSc (Hons) in Computer Science. After graduation Peter worked on a PSTN switch dev...
May. 3, 2015 08:00 AM EDT Reads: 1,695
The Internet of Things Maturity Model (IoTMM) is a qualitative method to gauge the growth and increasing impact of IoT capabilities in an IT environment from both a business and technology perspective. In his session at @ThingsExpo, Tony Shan will first scan the IoT landscape and investigate the major challenges and barriers. The key areas of consideration are identified to get started with IoT journey. He will then pinpoint the need of a tool for effective IoT adoption and implementation, whic...
May. 3, 2015 07:45 AM EDT Reads: 872
Shipping daily, injecting faults, and keeping an extremely high availability "without Ops"? Understand why NoOps does not mean no operations. Agile development methodologies require evolved operations to be successful. In his keynote at DevOps Summit, David Tesar, Microsoft Technical Evangelist on Microsoft Azure and DevOps, will discuss how Microsoft teams who have made huge progress with a DevOps transformation effectively utilize operations staff and how challenges were overcome. Regardless ...
May. 3, 2015 07:00 AM EDT Reads: 655
Software is eating the world. Companies that were not previously in the technology space now find themselves competing with Google and Amazon on speed of innovation. As the innovation cycle accelerates, companies must embrace rapid and constant change to both applications and their infrastructure, and find a way to deliver speed and agility of development without sacrificing reliability or efficiency of operations. In her Day 2 Keynote DevOps Summit, Victoria Livschitz, CEO of Qubell, discussed...
May. 3, 2015 06:00 AM EDT Reads: 4,643
Cloud computing started a technology revolution; now DevOps is driving that revolution forward. By enabling new approaches to service delivery, cloud and DevOps together are delivering even greater speed, agility, and efficiency. No wonder leading innovators are adopting DevOps and cloud together! In his session at DevOps Summit, Andi Mann, Vice President of Strategic Solutions at CA Technologies, explored the synergies in these two approaches, with practical tips, techniques, research data, wa...
May. 3, 2015 05:00 AM EDT Reads: 5,635
SYS-CON Events announced today that AIC, a leading provider of OEM/ODM server and storage solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. AIC is a leading provider of both standard OTS, off-the-shelf, and OEM/ODM server and storage solutions. With expert in-house design capabilities, validation, manufacturing and production, AIC's broad selection of products are highly flexible and are conf...
May. 3, 2015 02:45 AM EDT Reads: 5,692
SYS-CON Events announced today that Vicom Computer Services, Inc., a provider of technology and service solutions, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. They are located at booth #427. Vicom Computer Services, Inc. is a progressive leader in the technology industry for over 30 years. Headquartered in the NY Metropolitan area. Vicom provides products and services based on today’s requirements...
May. 3, 2015 02:00 AM EDT Reads: 2,366
SYS-CON Events announced today that Blue Box has been named “Bronze Sponsor” of SYS-CON's DevOps Summit New York, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Blue Box delivers Private Cloud as a Service (PCaaS) to a worldwide customer base. Built on a technology platform leveraging decades of operational expertise in cloud and distributed systems, Blue Box Cloud is a managed private cloud product available in both hosted and on-prem versions. Each Blue Box ...
May. 3, 2015 12:00 AM EDT Reads: 1,847
Many of the well-known examples of DevOps success we read in blogs on the Internet paint an idyllic picture of DevOps productivity. A team was facing a stodgy, slow-moving operations department, teams weren’t delivering software on time. Those teams moved to DevOps, became proactive about infrastructure and deployment automation, and an overnight transition to productivity ensues. People are promoted, projects are successful, and developers and system administrators dance hand-in-hand in a final...
May. 2, 2015 09:15 PM EDT Reads: 1,826
SYS-CON Events announced today that Soha will exhibit at SYS-CON's DevOps Summit New York, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Soha delivers enterprise-grade application security, on any device, as agile as the cloud. This turnkey, cloud-based service enables customers to solve secure application access and delivery challenges that traditional or virtualized network solutions cannot solve because they are too expensive, inflexible and operational...
May. 2, 2015 06:00 PM EDT Reads: 2,346
The best mobile applications are augmented by dedicated servers, the Internet and Cloud services. Mobile developers should focus on one thing: writing the next socially disruptive viral app. Thanks to the cloud, they can focus on the overall solution, not the underlying plumbing. From iOS to Android and Windows, developers can leverage cloud services to create a common cross-platform backend to persist user settings, app data, broadcast notifications, run jobs, etc. This session provide...
May. 2, 2015 04:00 PM EDT Reads: 2,212
Docker is becoming very popular--we are seeing every major private and public cloud vendor racing to adopt it. It promises portability and interoperability, and is quickly becoming the currency of the Cloud. In his session at DevOps Summit, Bart Copeland, CEO of ActiveState, discussed why Docker is so important to the future of the cloud, but will also take a step back and show that Docker is actually only one piece of the puzzle. Copeland will outline the bigger picture of where Docker fits a...
May. 2, 2015 02:15 PM EDT Reads: 5,067
How do you securely enable access to your applications in AWS without exposing any attack surfaces? The answer is usually very complicated because application environments morph over time in response to growing requirements from your employee base, your partners and your customers. In his session at 16th Cloud Expo, Haseeb Budhani, CEO and Co-founder of Soha, will share five common approaches that DevOps teams follow to secure access to applications deployed in AWS, Azure, etc., and the frict...
May. 2, 2015 02:00 PM EDT Reads: 2,347
ProfitBricks has launched its SDK for .NET, adding to its growing collection of libraries for the DevOps community. This new library exposes all functionality found in the SOAP API and expands ProfitBricks’ support for developers who work with Microsoft technology. “This .NET library addition provides a powerful programmatic interface to our SOAP API,” commented Achim Weiss, Co-founder and CEO of ProfitBricks. “This release is the latest in a series of new offerings that further extend ProfitBr...
May. 2, 2015 01:45 PM EDT Reads: 1,100
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May. 2, 2015 12:00 PM EDT Reads: 2,378
As cloud gives an opportunity to businesses to buy services externally – how is cloud impacting your customers? In his General Session at 15th Cloud Expo, Fabio Gori, Director of Worldwide Cloud Marketing at Cisco, provided answers to big questions: Do you see hybrid cloud as where the world is going? What benefits does it bring? And how does Cisco connect all of these clouds? He also discussed Intercloud and Cisco’s investment on it.
May. 2, 2015 12:00 PM EDT Reads: 4,931
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May. 2, 2015 12:00 PM EDT Reads: 4,304
SYS-CON Events announced today the DevOps Foundation Certification Course, being held June ?, 2015, in conjunction with DevOps Summit and 16th Cloud Expo at the Javits Center in New York City, NY. This sixteen (16) hour course provides an introduction to DevOps – the cultural and professional movement that stresses communication, collaboration, integration and automation in order to improve the flow of work between software developers and IT operations professionals. Improved workflows will res...
May. 2, 2015 11:30 AM EDT Reads: 3,159
SYS-CON Events announced today that robomq.io will exhibit at SYS-CON's @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. robomq.io is an interoperable and composable platform that connects any device to any application. It helps systems integrators and the solution providers build new and innovative products and service for industries requiring monitoring or intelligence from devices and sensors.
May. 2, 2015 11:00 AM EDT Reads: 2,731