Welcome!

IoT User Interface Authors: Elizabeth White, William Schmarzo, Roger Strukhoff, Sematext Blog, Pat Romanski

News Feed Item

UK Survey Reveals Retailers' New Year's Resolutions for eCommerce and Site Search to Drive Sales in 2013

- SLI Systems' Survey of 110 UK-based Retailers Finds That Site Search, SEO, and Mobile Commerce Strategies will be Biggest Priorities in 2013

News Highlights

-Survey of nearly 110 retailers in the UK shows improving conversions and attracting more customers to their websites are the biggest challenges retailers face, in addition to improving logistics and expanding internationally

-To address these challenges in advance of the 2012 holiday season, retailers in the UK increased focus on SEO, better visualization and improved merchandising, better refinements and navigation, and more relevant site search

-Enhancements to site search, SEO and mobile commerce strategies top retailers' list of priorities in 2013, as well as improving their eCommerce platform strategy

-Merchandising, refinements, and Rich Auto Complete get highest ranking of new site search features retailers will add in the new year to ensure an optimal customer experience, as well as A/B testing and AJAX technology

-Nearly half (41%) of retailers will add a mobile version of their website in 2013, with 24% planning to improve the site search on their existing mobile Commerce or mobile app

LONDON, Dec. 13, 2012 /PRNewswire/ -- Global eCommerce sales will pass the $1.25 trillion mark in 2013, according to the Interactive Media in Retail Group (IMRG). As online retailers prepare to take advantage of this growth opportunity in the new year, a new survey of 110 UK retail brands conducted by SLI Systems (www.sli-systems.com) shows improving conversions (60%) and attracting more customers to their websites (55%) continue to be their biggest challenges. As such, retailers plan to address these challenges by improving their site search functionality (22%) and SEO efforts (17%), solidifying their mobile commerce strategies (15%), and upgrading or changing their eCommerce platforms (14%). These results are very much in line with how retailers around the globe responded, with 18% saying they plan to upgrade or change their eCommerce platforms, 18% said improving their site search functionality was a top priority, 17% said they would improve SEO efforts, while 15% said solidifying their mobile commerce strategies would be a key focus.

Additionally, in order to ensure website visitors can more easily find the information and products they are looking for, UK retailers plan to focus on enhancing merchandising capabilities (50%) and use of refinements (46%), adding rich auto complete (45%), and A/B testing (28%).

Mobile commerce will double in 2012, according to Internet Retailer, and this growth is predicted to continue in 2013. UK retailers who took part in the SLI Survey support this prediction, as 41% plan to institute a mobile strategy in the New Year with 22% planning to build a mobile app.  Of the retailers that already have a mobile site, 24% said they will take measures to improve the user experience and increase sales by enhancing site search functionality on their mobile sites.

Additional Survey Findings

Improving 2012 Holiday Shopping Outcomes

  • UK retailers took a number of actions this year in preparation for the 2012 holiday shopping season.  More than 50% increased their SEO efforts and 35% focused on better merchandising capabilities, while better visualization (33%), improved refinements and navigation (30%) and improvements to ensure more relevant site search (28%) also topped the list of holiday website enhancements.

Adding Non-Product Features to Increase Usability

  • In order to better educate customers and provide them the information needed to make purchase decisions, UK retailers also regard non-product related functionality and information important to increasing the effectiveness of their eCommerce efforts. Two-thirds of retailers (66%) have already posted Twitter feeds to their sites, as well as blog posts (62%), articles and press releases (59%), and videos (59%). In the coming year, retailers plan to add additional non-product features to drive sales, including how-to-information, more video options and blog posts.

To download the full survey and related infographic, please go to www.sli-systems.co.uk.

Survey Methodology
The "2013 eCommerce and Site Search Survey" was conducted online by Survey Monkey on behalf of SLI Systems. The poll, which gathered feedback from nearly 500 eCommerce business managers and executives globally, 110 of which were identified as being based in the UK, was conducted from November 13 to November 30, 2012.

Click to Tweet: @SLISystems Global survey reveals site search, SEO and mobile strategies as focus for eCommerce in 2013. http://clicktotweet.com/i_fd2

About SLI Systems
SLI Systems provides full-service site search, navigation, merchandising, and user-generated SEO, and is the top SaaS-based site search provider to IR 500 and IR 1,000 retailers. Unlike traditional search software, SLI Systems' patented technology continuously "learns" from the behavior of visitors over time to deliver more relevant results. This learning-based search and navigation technology empowers retailers and content sites to enhance customer satisfaction by helping site visitors find the products and information they seek as quickly and efficiently as possible, increasing site conversions and average order value. SLI Systems is a privately held company, with offices in San Jose, CA; London, UK; Melbourne, Australia; and Christchurch, New Zealand. For more information about SLI Systems, visit www.sli-systems.co.uk

FOR MORE INFORMATION:
Nancy MacGregor Hill
RealTime Communications
+1-510-733-6228 
[email protected] 
www.twitter.com/nmhill / www.twitter.com/slisystems

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
Identity is in everything and customers are looking to their providers to ensure the security of their identities, transactions and data. With the increased reliance on cloud-based services, service providers must build security and trust into their offerings, adding value to customers and improving the user experience. Making identity, security and privacy easy for customers provides a unique advantage over the competition.
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
SYS-CON Events announced today that Niagara Networks will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Niagara Networks offers the highest port-density systems, and the most complete Next-Generation Network Visibility systems including Network Packet Brokers, Bypass Switches, and Network TAPs.
SYS-CON Events announced today that Secure Channels will exhibit at the 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. The bedrock of Secure Channels Technology is a uniquely modified and enhanced process based on superencipherment. Superencipherment is the process of encrypting an already encrypted message one or more times, either using the same or a different algorithm.
If you’re responsible for an application that depends on the data or functionality of various IoT endpoints – either sensors or devices – your brand reputation depends on the security, reliability, and compliance of its many integrated parts. If your application fails to deliver the expected business results, your customers and partners won't care if that failure stems from the code you developed or from a component that you integrated. What can you do to ensure that the endpoints work as expect...
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, provided tips on how to be successful in large scale machine learning...
If you had a chance to enter on the ground level of the largest e-commerce market in the world – would you? China is the world’s most populated country with the second largest economy and the world’s fastest growing market. It is estimated that by 2018 the Chinese market will be reaching over $30 billion in gaming revenue alone. Admittedly for a foreign company, doing business in China can be challenging. Often changing laws, administrative regulations and the often inscrutable Chinese Interne...
In his general session at 18th Cloud Expo, Lee Atchison, Principal Cloud Architect and Advocate at New Relic, discussed cloud as a ‘better data center’ and how it adds new capacity (faster) and improves application availability (redundancy). The cloud is a ‘Dynamic Tool for Dynamic Apps’ and resource allocation is an integral part of your application architecture, so use only the resources you need and allocate /de-allocate resources on the fly.
Enterprise IT has been in the era of Hybrid Cloud for some time now. But it seems most conversations about Hybrid are focused on integrating AWS, Microsoft Azure, or Google ECM into existing on-premises systems. Where is all the Private Cloud? What do technology providers need to do to make their offerings more compelling? How should enterprise IT executives and buyers define their focus, needs, and roadmap, and communicate that clearly to the providers?
Complete Internet of Things (IoT) embedded device security is not just about the device but involves the entire product’s identity, data and control integrity, and services traversing the cloud. A device can no longer be looked at as an island; it is a part of a system. In fact, given the cross-domain interactions enabled by IoT it could be a part of many systems. Also, depending on where the device is deployed, for example, in the office building versus a factory floor or oil field, security ha...
More and more companies are looking to microservices as an architectural pattern for breaking apart applications into more manageable pieces so that agile teams can deliver new features quicker and more effectively. What this pattern has done more than anything to date is spark organizational transformations, setting the foundation for future application development. In practice, however, there are a number of considerations to make that go beyond simply “build, ship, and run,” which changes ho...
SYS-CON Events announced today that Commvault, a global leader in enterprise data protection and information management, has been named “Bronze Sponsor” of SYS-CON's 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. Commvault is a leading provider of data protection and information management solutions, helping companies worldwide activate their data to drive more value and business insight and to transform moder...
SYS-CON Events announced today that eCube Systems, a leading provider of middleware modernization, integration, and management solutions, will exhibit at @DevOpsSummit at 19th International Cloud Expo, which will take place on November 1–3, 2016, at the Santa Clara Convention Center in Santa Clara, CA. eCube Systems offers a family of middleware evolution products and services that maximize return on technology investment by leveraging existing technical equity to meet evolving business needs. ...
Using new techniques of information modeling, indexing, and processing, new cloud-based systems can support cloud-based workloads previously not possible for high-throughput insurance, banking, and case-based applications. In his session at 18th Cloud Expo, John Newton, CTO, Founder and Chairman of Alfresco, described how to scale cloud-based content management repositories to store, manage, and retrieve billions of documents and related information with fast and linear scalability. He addres...
The many IoT deployments around the world are busy integrating smart devices and sensors into their enterprise IT infrastructures. Yet all of this technology – and there are an amazing number of choices – is of no use without the software to gather, communicate, and analyze the new data flows. Without software, there is no IT. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will look at the protocols that communicate data and the emerging data analy...
Fifty billion connected devices and still no winning protocols standards. HTTP, WebSockets, MQTT, and CoAP seem to be leading in the IoT protocol race at the moment but many more protocols are getting introduced on a regular basis. Each protocol has its pros and cons depending on the nature of the communications. Does there really need to be only one protocol to rule them all? Of course not. In his session at @ThingsExpo, Chris Matthieu, co-founder and CTO of Octoblu, walk you through how Oct...
We’ve been doing it for years, decades for some. How many websites have you created accounts on? Your bank, your credit card companies, social media sites, hotels and travel sites, online shopping sites, and that’s just the start. We do it often without even thinking about it, quickly entering our personal information, our data, in a plethora of systems. Sometimes we’re not even aware of the information we are providing. It could be very personal information (think of the security questions you ...
Digital innovation is the next big wave of business transformation based on digital technologies of which IoT and Big Data are key components, For example: Business boundary innovation is a challenge to excavate third-party business value using IoT and BigData, like Nest Business structure innovation may propose re-building business structure from scratch, as Uber does in the taxicab industry The social model innovation is also a big challenge to the new social architecture with the design fr...
Is your aging software platform suffering from technical debt while the market changes and demands new solutions at a faster clip? It’s a bold move, but you might consider walking away from your core platform and starting fresh. ReadyTalk did exactly that. In his General Session at 19th Cloud Expo, Michael Chambliss, Head of Engineering at ReadyTalk, will discuss why and how ReadyTalk diverted from healthy revenue and over a decade of audio conferencing product development to start an innovati...
All clouds are not equal. To succeed in a DevOps context, organizations should plan to develop/deploy apps across a choice of on-premise and public clouds simultaneously depending on the business needs. This is where the concept of the Lean Cloud comes in - resting on the idea that you often need to relocate your app modules over their life cycles for both innovation and operational efficiency in the cloud. In his session at @DevOpsSummit at19th Cloud Expo, Valentin (Val) Bercovici, CTO of So...