Welcome!

IoT User Interface Authors: Pat Romanski, Elizabeth White, Liz McMillan, AppDynamics Blog, Yakov Fain

News Feed Item

The Sage Group, The Wall Street Journal Launch First Award to Recognize Bay Area's Most Influential Marketing Executives

Elite Panel of Judges Weigh in on Marketers That Matter(TM); Nominations Open Now

SAN FRANCISCO, CA -- (Marketwire) -- 12/06/12 -- The Sage Group in collaboration with the Wall Street Journal today launched Marketers That Matter™, a new award to recognize outstanding marketing executives at the forefront of their field. The only award to recognize senior-level marketing executives for their proven success in a rapidly changing environment, Marketers That Matter™ launches with the support and participation of executives from some of the best brands in the country including Williams-Sonoma, Wells Fargo, LinkedIn, Intuit, Adobe, Jamba Juice, Twitter, VMware, PayPal and others.

"Marketing is transforming at an unprecedented rate shifting the way consumers and companies engage. Much of this transformation has emerged from products and services launched right here in the Bay Area," said The Sage Group CEO, Cara France. "With innovation comes transformation. Exceptional marketers are transforming customer engagement, utilizing big data, and enhancing brand loyalty. They are leveraging new channels, technologies, and platforms to create tangible results for the companies and customers they serve."

Top Executives from Leading Bay Area Companies to Judge
As the role of marketing evolves and becomes even more critical to business success, several brands stand out as leaders. The Marketers that Matter™ judging panel consists of an all-star line-up that includes executives from these prestigious companies and organizations including:

  • Adam Bain, President of Global Revenue, Twitter
  • Ann Lewnes, Chief Marketing Officer, Adobe
  • Becky Saeger, Chief Marketing Officer (former), Charles Schwab & Board of Directors, E*Trade
  • Caroline Donahue, Senior Vice President, Chief Marketing and Sales Officer, Intuit
  • James D. White, Chief Executive Officer, Jamba Juice
  • Jamie Moldafsky, Chief Marketing Officer, Wells Fargo Bank
  • Nick Besbeas, Vice President of Marketing, LinkedIn
  • Pat Connolly, Executive Vice President and Chief Marketing Officer, Williams-Sonoma
  • Ranjana Clark, Senior Vice President, Chief Customer & Marketing Officer, PayPal
  • Rick Jackson, Chief Marketing Officer, VMware
  • Sheryl O'Loughlin, Executive Director Center for Entrepreneurial Studies, Graduate School of Business, Stanford University

"Marketers of today need to deal with a transforming landscape and a very crowded, noisy marketplace," said Caroline Donohue, Chief Marketing and Sales Officer, Intuit. "The challenge is to create a conversation that resonates with customers and translates into value add for the customer and measurable results for the company."

Categories and Nomination Process
Agencies and companies are encouraged to nominate CMOs or senior marketing executives by January 18, 2013 through the website: www.marketersthatmatter.com. Categories are aligned with today's emerging landscape and a winner will be chosen in each category from a large company and a small company. Categories include:

  • B2B Marketing Executive of the Year
  • B2C Marketing Executive of the Year
  • Customer Engagement Marketer of the Year
  • Big Data Marketer of the Year
  • Product/Service Marketer of the Year
  • Global Integration Marketer of the Year
  • New Channels Marketer of the Year

Awards Gala and Winner Recognition
The Marketers That Matter™ award finalists will be announced on March 15, 2013. On April 25, 2013, Bay Area marketing executives and industry leaders will gather to honor the finalists and announce the award winners. The executive networking event of the year celebration will recognize and celebrate the contributions of cutting-edge marketers at the Four Seasons Hotel in Palo Alto.

About The Sage Group
The Sage Group is a firm that provides marketing and business consultants and contractors to leading Bay Area companies. As one of the largest women-owned Bay Area businesses, clients include 50 percent of Silicon Valley's top technology firms, largest banks, and best global brands. For more information, visit www.thesagegroup.com or follow @The_Sage_Group.

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@CloudExpo Stories
SaaS companies can greatly expand revenue potential by pushing beyond their own borders. The challenge is how to do this without degrading service quality. In his session at 18th Cloud Expo, Adam Rogers, Managing Director at Anexia, discussed how IaaS providers with a global presence and both virtual and dedicated infrastructure can help companies expand their service footprint with low “go-to-market” costs.
"delaPlex is a software development company. We do team-based outsourcing development," explained Mark Rivers, COO and Co-founder of delaPlex Software, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
IoT is rapidly changing the way enterprises are using data to improve business decision-making. In order to derive business value, organizations must unlock insights from the data gathered and then act on these. In their session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, and Peter Shashkin, Head of Development Department at EastBanc Technologies, discussed how one organization leveraged IoT, cloud technology and data analysis to improve customer experiences and effi...
The U.S. Army Intelligence and Security Command (INSCOM) has awarded BAE Systems a five-year contract worth as much as $75 million to provide enhanced geospatial intelligence technical and analytical support. The award was issued under the INSCOM Global Intelligence indefinite delivery, indefinite quantity contract.
The IoT is changing the way enterprises conduct business. In his session at @ThingsExpo, Eric Hoffman, Vice President at EastBanc Technologies, discussed how businesses can gain an edge over competitors by empowering consumers to take control through IoT. He cited examples such as a Washington, D.C.-based sports club that leveraged IoT and the cloud to develop a comprehensive booking system. He also highlighted how IoT can revitalize and restore outdated business models, making them profitable ...
There are several IoTs: the Industrial Internet, Consumer Wearables, Wearables and Healthcare, Supply Chains, and the movement toward Smart Grids, Cities, Regions, and Nations. There are competing communications standards every step of the way, a bewildering array of sensors and devices, and an entire world of competing data analytics platforms. To some this appears to be chaos. In this power panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, Bradley Holt, Developer Advocate a...
Predictive analytics tools monitor, report, and troubleshoot in order to make proactive decisions about the health, performance, and utilization of storage. Most enterprises combine cloud and on-premise storage, resulting in blended environments of physical, virtual, cloud, and other platforms, which justifies more sophisticated storage analytics. In his session at 18th Cloud Expo, Peter McCallum, Vice President of Datacenter Solutions at FalconStor, discussed using predictive analytics to mon...
Dialogic has announced that ZVRS chose Dialogic® PowerMedia™ XMS software media server as part of its latest video relay and translation service offering. ZVRS uses Dialogic’s PowerMedia XMS technology to provide a robust solution that supports a broad range of legacy devices and any-to-any video capabilities with its flagship Z70 videophone. ZVRS selected Dialogic’s solution to facilitate a release of Z70 that met its stringent requirements for legacy device support (H.263 and H.264) with high...
"SpeedyCloud's specialty lies in providing cloud services - we provide IaaS for Internet and enterprises companies," explained Hao Yu, CEO and co-founder of SpeedyCloud, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
Your business relies on your applications and your employees to stay in business. Whether you develop apps or manage business critical apps that help fuel your business, what happens when users experience sluggish performance? You and all technical teams across the organization – application, network, operations, among others, as well as, those outside the organization, like ISPs and third-party providers – are called in to solve the problem.
More and more companies are looking to microservices as an architectural pattern for breaking apart applications into more manageable pieces so that agile teams can deliver new features quicker and more effectively. What this pattern has done more than anything to date is spark organizational transformations, setting the foundation for future application development. In practice, however, there are a number of considerations to make that go beyond simply “build, ship, and run,” which changes ho...
"Avere Systems is a hybrid cloud solution provider. We have customers that want to use cloud storage and we have customers that want to take advantage of cloud compute," explained Rebecca Thompson, VP of Marketing at Avere Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York City, NY.
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, wh...
Machine Learning helps make complex systems more efficient. By applying advanced Machine Learning techniques such as Cognitive Fingerprinting, wind project operators can utilize these tools to learn from collected data, detect regular patterns, and optimize their own operations. In his session at 18th Cloud Expo, Stuart Gillen, Director of Business Development at SparkCognition, discussed how research has demonstrated the value of Machine Learning in delivering next generation analytics to imp...
The cloud market growth today is largely in public clouds. While there is a lot of spend in IT departments in virtualization, these aren’t yet translating into a true “cloud” experience within the enterprise. What is stopping the growth of the “private cloud” market? In his general session at 18th Cloud Expo, Nara Rajagopalan, CEO of Accelerite, explored the challenges in deploying, managing, and getting adoption for a private cloud within an enterprise. What are the key differences between wh...
Creating replica copies to tolerate a certain number of failures is easy, but very expensive at cloud-scale. Conventional RAID has lower overhead, but it is limited in the number of failures it can tolerate. And the management is like herding cats (overseeing capacity, rebuilds, migrations, and degraded performance). Download Slide Deck: ▸ Here In his general session at 18th Cloud Expo, Scott Cleland, Senior Director of Product Marketing for the HGST Cloud Infrastructure Business Unit, discusse...
University of Colorado Athletics has selected FORTRUST, Colorado’s only Tier III Gold certified data center, as their official data center and colocation services provider, FORTRUST announced today. A nationally recognized and prominent collegiate athletics program, CU provides a high quality and comprehensive student-athlete experience. The program sponsors 17 varsity teams and in their history, the Colorado Buffaloes have collected an impressive 28 national championships. Maintaining uptime...
It's easy to assume that your app will run on a fast and reliable network. The reality for your app's users, though, is often a slow, unreliable network with spotty coverage. What happens when the network doesn't work, or when the device is in airplane mode? You get unhappy, frustrated users. An offline-first app is an app that works, without error, when there is no network connection. In his session at 18th Cloud Expo, Bradley Holt, a Developer Advocate with IBM Cloud Data Services, discussed...
Connected devices and the industrial internet are growing exponentially every year with Cisco expecting 50 billion devices to be in operation by 2020. In this period of growth, location-based insights are becoming invaluable to many businesses as they adopt new connected technologies. Knowing when and where these devices connect from is critical for a number of scenarios in supply chain management, disaster management, emergency response, M2M, location marketing and more. In his session at @Th...
The pace of innovation, vendor lock-in, production sustainability, cost-effectiveness, and managing risk… In his session at 18th Cloud Expo, Dan Choquette, Founder of RackN, discussed how CIOs are challenged finding the balance of finding the right tools, technology and operational model that serves the business the best. He also discussed how clouds, open source software and infrastructure solutions have benefits but also drawbacks and how workload and operational portability between vendors ...