Welcome!

Machine Learning Authors: Elizabeth White, Mark Ross-Smith, Jyoti Bansal, Kevin Jackson, Lucia Schöpfer

News Feed Item

Thousands of Army Stories in the Palm of Your Hand

U.S. Army Optimizes Army Strong Stories Blogging Program for Access Anytime, Anywhere

ALEXANDRIA, Va., Dec. 3, 2012 /PRNewswire/ -- Adapting to the evolving news landscape and readership trends, the U.S. Army launched today the all-new ArmyStrongStories.com. Built to maximize access across all devices, the award-winning Army Strong Stories blogging and storytelling program is now fully available from a single URL on any mobile, tablet or desktop device. Visitors can now navigate more than 5,000 stories about Army life through easy-to-find topic pages categorized by key areas of interest.

(Photo: http://photos.prnewswire.com/prnh/20121203/CG22290-a)

(Photo: http://photos.prnewswire.com/prnh/20121203/CG22290-b)

(Photo: http://photos.prnewswire.com/prnh/20121203/CG22290-c)

First introduced in 2008, ArmyStrongStories.com allows hundreds of Army Soldiers representing more than 145 career fields and nearly every rank, the opportunity to share their authentic Army stories.  Family members, veterans and other Army supporters are also among the regular contributors and visitors to the site, recounting their pieces of the Army experience.

The all-new site includes:

  • Enhancements and new functionality: Provides streamlined navigation and engaging visual content for bloggers and site visitors for an updated user experience. The website is now responsive, meaning it is seamlessly viewable from any desktop, mobile or tablet device.
  • 15 topical pages: Give site visitors an all-access pass to hundreds of stories on topics of interest, painting a more complete picture of life in the Army. From basic combat training to educational opportunities and diversity in the Army, these pages offer an inside look at Army life. By sourcing content from beyond the site and Army walls, the picture is given greater credibility and places Army Strong Stories at the forefront of current habits in media consumption and discovery.
  • Downloadable apps: Allow site visitors and bloggers the ability to access and contribute to the more than 5,700 written and video stories seamlessly using iPhones and iPads. Access the iOS app here: http://bit.ly/armystrongapp.

"Keeping our Soldiers socially connected, engaged and talking candidly about their service is important for telling the Army story," said John Myers, Director of Marketing, Army Marketing and Research Group (AMRG). "The enhanced Army Strong Stories platform reinforces the Army's ongoing commitment to provide potential recruits with credible, first-hand accounts of Army life."

By continuously evaluating the evolution of online connectivity, the Army is able to remain ahead of the steep technology curve and plan for program expansion. According to a recent Google survey, 72 percent of mobile users say that mobile-friendly websites are important to them. To demonstrate this proactive approach, the Army must engage its target audiences in a mobile-friendly manner.

Mobile is an increasingly popular platform for Soldier bloggers to communicate with their units, installations, fellow Soldiers, friends and family members. The U.S. Army's mobile program facilitates always-on global connectivity, while the topic pages provide insight into key aspects of Army life that most interest site visitors.

"The iOS app enables users to read the rich content and get a good sense of the many different experiences of Soldiers," said Major Roman Ortega, Jr., a Soldier blogger on Army Strong Stories. "I look forward to using the app frequently and reading diverse stories."

With the new Army Strong Stories iOS app and website, people can:

  • Upload written content, photos and videos
  • Read blog posts and watch stories about Army service from Soldiers and supporters
  • Easily locate nearby Soldier bloggers
  • Connect to www.goarmy.com (the official recruiting website for the U.S. Army) and www.army.mil (the official website for the U.S. Army)

In addition to the site enhancements, goarmy.com has significantly grown its social communities in the last year. Specifically, Facebook fans have increased more than 117 percent, Twitter followers have increased more than 1,533 percent and YouTube channel views have increased more than 4,725 percent since February 2011.

About Army Marketing and Research Group (AMRG)

The Army Marketing and Research Group (AMRG) was created by order of the Secretary of the Army in April 2011 and is tasked with connecting the Army with America through a strong Army brand and establishing the Army as the desired opportunity for service for the most qualified candidates. AMRG, along with the total Army force, including Civilians, and Families, former Soldiers and veterans, exists to create brand equity and solidify what the American people think about their Army.

SOURCE Army Marketing and Research Group

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
The 20th International Cloud Expo has announced that its Call for Papers is open. Cloud Expo, to be held June 6-8, 2017, at the Javits Center in New York City, brings together Cloud Computing, Big Data, Internet of Things, DevOps, Containers, Microservices and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal ...
@DevOpsSummit taking place June 6-8, 2017 at Javits Center, New York City, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @DevOpsSummit at Cloud Expo New York Call for Papers is now open.
"There's a growing demand from users for things to be faster. When you think about all the transactions or interactions users will have with your product and everything that is between those transactions and interactions - what drives us at Catchpoint Systems is the idea to measure that and to analyze it," explained Leo Vasiliou, Director of Web Performance Engineering at Catchpoint Systems, in this SYS-CON.tv interview at 18th Cloud Expo, held June 7-9, 2016, at the Javits Center in New York Ci...
SYS-CON Events announced today that Dataloop.IO, an innovator in cloud IT-monitoring whose products help organizations save time and money, has been named “Bronze Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Dataloop.IO is an emerging software company on the cutting edge of major IT-infrastructure trends including cloud computing and microservices. The company, founded in the UK but now based in San Fran...
20th Cloud Expo, taking place June 6-8, 2017, at the Javits Center in New York City, NY, will feature technical sessions from a rock star conference faculty and the leading industry players in the world. Cloud computing is now being embraced by a majority of enterprises of all sizes. Yesterday's debate about public vs. private has transformed into the reality of hybrid cloud: a recent survey shows that 74% of enterprises have a hybrid cloud strategy.
Internet of @ThingsExpo, taking place June 6-8, 2017 at the Javits Center in New York City, New York, is co-located with the 20th International Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. @ThingsExpo New York Call for Papers is now open.
In the next five to ten years, millions, if not billions of things will become smarter. This smartness goes beyond connected things in our homes like the fridge, thermostat and fancy lighting, and into heavily regulated industries including aerospace, pharmaceutical/medical devices and energy. “Smartness” will embed itself within individual products that are part of our daily lives. We will engage with smart products - learning from them, informing them, and communicating with them. Smart produc...
SYS-CON Events announced today that Catchpoint, a leading digital experience intelligence company, has been named “Silver Sponsor” of SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY. Catchpoint Systems is a leading Digital Performance Analytics company that provides unparalleled insight into your customer-critical services to help you consistently deliver an amazing customer experience. Designed for digital business, C...
“DevOps is really about the business. The business is under pressure today, competitively in the marketplace to respond to the expectations of the customer. The business is driving IT and the problem is that IT isn't responding fast enough," explained Mark Levy, Senior Product Marketing Manager at Serena Software, in this SYS-CON.tv interview at DevOps Summit, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
SYS-CON Events announced today that Catchpoint Systems, Inc., a provider of innovative web and infrastructure monitoring solutions, has been named “Silver Sponsor” of SYS-CON's DevOps Summit at 18th Cloud Expo New York, which will take place June 7-9, 2016, at the Javits Center in New York City, NY. Catchpoint is a leading Digital Performance Analytics company that provides unparalleled insight into customer-critical services to help consistently deliver an amazing customer experience. Designed ...
More and more brands have jumped on the IoT bandwagon. We have an excess of wearables – activity trackers, smartwatches, smart glasses and sneakers, and more that track seemingly endless datapoints. However, most consumers have no idea what “IoT” means. Creating more wearables that track data shouldn't be the aim of brands; delivering meaningful, tangible relevance to their users should be. We're in a period in which the IoT pendulum is still swinging. Initially, it swung toward "smart for smart...
WebRTC sits at the intersection between VoIP and the Web. As such, it poses some interesting challenges for those developing services on top of it, but also for those who need to test and monitor these services. In his session at WebRTC Summit, Tsahi Levent-Levi, co-founder of testRTC, reviewed the various challenges posed by WebRTC when it comes to testing and monitoring and on ways to overcome them.
In their general session at 16th Cloud Expo, Michael Piccininni, Global Account Manager - Cloud SP at EMC Corporation, and Mike Dietze, Regional Director at Windstream Hosted Solutions, reviewed next generation cloud services, including the Windstream-EMC Tier Storage solutions, and discussed how to increase efficiencies, improve service delivery and enhance corporate cloud solution development. Michael Piccininni is Global Account Manager – Cloud SP at EMC Corporation. He has been engaged in t...
Cloud Expo, Inc. has announced today that Andi Mann returns to 'DevOps at Cloud Expo 2017' as Conference Chair The @DevOpsSummit at Cloud Expo will take place on June 6-8, 2017, at the Javits Center in New York City, NY. "DevOps is set to be one of the most profound disruptions to hit IT in decades," said Andi Mann. "It is a natural extension of cloud computing, and I have seen both firsthand and in independent research the fantastic results DevOps delivers. So I am excited to help the great t...
Every successful software product evolves from an idea to an enterprise system. Notably, the same way is passed by the product owner's company. In his session at 20th Cloud Expo, Oleg Lola, CEO of MobiDev, will provide a generalized overview of the evolution of a software product, the product owner, the needs that arise at various stages of this process, and the value brought by a software development partner to the product owner as a response to these needs.
In 2014, Amazon announced a new form of compute called Lambda. We didn't know it at the time, but this represented a fundamental shift in what we expect from cloud computing. Now, all of the major cloud computing vendors want to take part in this disruptive technology. In his session at 20th Cloud Expo, John Jelinek IV, a web developer at Linux Academy, will discuss why major players like AWS, Microsoft Azure, IBM Bluemix, and Google Cloud Platform are all trying to sidestep VMs and containers...
SYS-CON Events announced today that MobiDev, a client-oriented software development company, will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. MobiDev is a software company that develops and delivers turn-key mobile apps, websites, web services, and complex softw...
SYS-CON Events announced today that Enzu will exhibit at SYS-CON's 20th International Cloud Expo®, which will take place on June 6-8, 2017, at the Javits Center in New York City, NY, and the 21st International Cloud Expo®, which will take place October 31-November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Enzu’s mission is to be the leading provider of enterprise cloud solutions worldwide. Enzu enables online businesses to use its IT infrastructure to their competitive ad...
Smart Cities are here to stay, but for their promise to be delivered, the data they produce must not be put in new siloes. In his session at @ThingsExpo, Mathias Herberts, Co-founder and CTO of Cityzen Data, discussed the best practices that will ensure a successful smart city journey.
In his session at 19th Cloud Expo, Claude Remillard, Principal Program Manager in Developer Division at Microsoft, contrasted how his team used config as code and immutable patterns for continuous delivery of microservices and apps to the cloud. He showed how the immutable patterns helps developers do away with most of the complexity of config as code-enabling scenarios such as rollback, zero downtime upgrades with far greater simplicity. He also demoed building immutable pipelines in the cloud ...