Click here to close now.


IoT User Interface Authors: Pat Romanski, Elizabeth White, Adrian Bridgwater, Ed Featherston, Jnan Dash

News Feed Item

Sprint Launches Flexible In-Vehicle Communications Platform for Automakers at the Los Angeles Auto Show

Sprint (NYSE:S) today formally unveiled Sprint Velocity, a comprehensive global end-to-end solution designed specifically for automakers as part of the Technology Showcase at the 2012 Los Angeles Auto Show. Sprint introduced its Sprint Velocity service to a packed audience of automotive media and auto industry executives during the show’s Press Days.

Sprint Velocity is a pioneering capability that encompasses the development, integration and marketing of in-vehicle communications systems. Automakers can use Sprint Velocity as a complete turnkey solution or on a modular basis to suit their customized needs.

During the press conference, Sprint executives showcased how Sprint Velocity helps auto manufacturers more easily integrate the complex components and vendor relationships needed to provide the best in connected services in autos and passenger trucks – whether it’s music, news, weather, sports and other infotainment features, security, navigation, remote connections for mobile devices, emergency services and engine diagnostics. View Sprint Velocity video.

“Sprint Velocity enables auto manufacturers to customize the variety of connected features inside the vehicle, through the simplicity of a single point of mobile integration and enablement,” said Wayne Ward, vice president-Emerging Solutions, Sprint. “Automakers simply collaborate with Sprint on the specific features they desire for their vehicles and Sprint will handle the rest. We believe Sprint Velocity is the most technologically advanced and most comprehensive connected services platform for auto manufacturers, wherever they’re located around the globe.”

According to Machina Research, 90 percent of new passenger cars are expected to have some of form of connectivity platform by 2020. Machina forecasts the connected cars market will reach $600 billion by 2020, the largest category in a $4.5 trillion market for connected devices and services.*

With Sprint Velocity, automakers have the potential to generate new sources of revenue while economizing on cost, because Sprint can handle the entire mobile integration of the in-car experience. Sprint Velocity also helps build better customer loyalty between the automaker and the consumer by developing deeper, ongoing relationships with their customers directly.

“Sprint has combined its expertise in wireless technology, devices and consumer marketing into a new core competency that automakers can tap into,” said Ward. “Sprint is a trailblazer in the expanded category of mobile integrator, enabling automakers with an open, modular and agnostic network platform instead of just network connections. With Sprint Velocity, we’ve taken a critical step forward in creating value by combining technical integration with an intense level of expertise in wireless customer experience, customer relationship management and wireless applications.”

Sprint Velocity offers vehicle manufacturers an integrated set of capabilities, which can also be offered in a modular manner, encompassing telematics, ecosystem development, consumer relationship marketing and advanced global network connectivity. Key features of the Sprint Velocity solution include:

Adaptation of consumer communications to the unique vehicle environment: With extensive experience providing machine-to-machine (M2M) connected transportation services, Sprint brings specialized knowledge of how drivers and passengers interact with wireless-based applications. This expertise includes prioritizing the needs of drivers to stay focused through such features as hands-free calling and texting. Sprint Velocity also helps automakers integrate a multiplicity of connected services, including navigation, infotainment, wireless 9-1-1 calling, roadside assistance, security features and engine diagnostics.

Management of complex vendor relationships: Sprint brings its M2M ecosystem experience into play for automakers by leading the process of selecting, coordinating and integrating the wide range of ecosystem collaborators required to implement and support in-vehicle services.

Sprint Connected Vehicle Platform: As the technological foundation of Sprint Velocity, the Sprint Connected Vehicle Platform brings automakers the advantages of Sprint’s open approach to M2M and telematics. The platform provides a network-agnostic, best-in-class telematics capability that ensures agile, adaptable and scalable systems development. It can be deployed globally using multiple network providers worldwide, including Sprint’s dependable and continually improving U.S. network. The Sprint Connected Vehicle Platform also accommodates embedded head units or mobile phones brought into the vehicle, depending on the automaker’s preferred design.

Open global connectivity and support: Sprint Velocity is a global solution, supported by Sprint’s worldwide relationships with a broad selection of best-coverage, best-cost global network providers and the company’s own team of experienced technical experts in more than 30 countries.

Customer Relationship Marketing (CRM) and intelligent data expertise: In-vehicle connected services open the opportunity for a new level of continuous relationships between automakers and their customers. Sprint brings auto manufacturers the benefit of its own extensive relationship experience with smartphone and tablet users. Sprint Velocity makes that experience available by helping automakers use intelligent data to better understand and adapt to customer preferences for communications, develop and market products, support lifecycle management and manage a consumer subscription model.

Personalization of the user experience: Sprint’s technology, applications and customer relationship capabilities combine into an end-to-end, customized approach that allows automakers to create a distinct in-vehicle communications experience for each brand, each model or even each driver. As a result, Sprint Velocity helps automakers further humanize the driving and riding experience by making it easier for vehicle operators to stay focused and by providing passengers with infotainment options that are seamless with their experience at home, at work or while taking a walk.

“True to its name, Sprint Velocity is all about speed and direction,” said Mike Bray, vice president and general manager-Connected Vehicle Program, Sprint. “This solution allows an auto manufacturer to efficiently accelerate mobile integration and manage costs while better understanding how customers relate to its brands and models and directing the in-vehicle experience to meet those preferences. As a result, auto companies can better configure connected services to match the individual personality of each brand, each vehicle or even each driver.”

As the inaugural customer for Sprint Velocity, Chrysler Group has joined in a strategic partnership with Sprint designed to seamlessly integrate wireless technology into Chrysler Group’s Uconnect Access in-vehicle communication system. Uconnect Access is initially available in the redesigned 2013 Ram 1500 and all-new SRT Viper supercar. View this video to learn more about the relationship between Sprint and Chrysler.

“Key factors in our decision to choose Sprint,” said Marios Zenios, head of Uconnect Systems and Services, Chrysler Group LLC, “included Sprint’s best-in-class end-to-end telematics platform, secure and reliable network, unparalleled relationships within the telematics and broad M2M ecosystem, and nimble consumer market experience, including a deep understanding of how customers experience and interact with wireless-based applications, both in and out of the vehicle.”

Sprint Network Leadership

The Network Vision initiative is designed to enhance customers’ network experience with faster data speeds, improved voice quality and easier connectivity. Sprint expects the Network Vision improvements to be mostly complete by the end of 2013.

About the Sprint Emerging Solutions Group

Sprint’s M2M leadership has earned prestigious third-party validation, including the top-ranked “North American M2M Provider” and “No. 2 Overall Ranked Carrier,” among 12 global service providers, by Analysys Mason and a 2011 Frost & Sullivan “Customer Value Enhancement Award in North America for Machine to Machine Communications.” To learn more about Sprint’s M2M offerings, visit

About Sprint Nextel

Sprint Nextel offers a comprehensive range of wireless and wireline communications services bringing the freedom of mobility to consumers, businesses and government users. Sprint Nextel served nearly 56 million customers at the end of the third quarter of 2012 and is widely recognized for developing, engineering and deploying innovative technologies, including the first wireless 4G service from a national carrier in the United States; offering industry-leading mobile data services, leading prepaid brands including Virgin Mobile USA, Boost Mobile, and Assurance Wireless; instant national and international push-to-talk capabilities; and a global Tier 1 Internet backbone. The American Customer Satisfaction Index rated Sprint No. 1 among all national carriers in customer satisfaction and most improved, across all 47 industries, during the last four years. Newsweek ranked Sprint No. 3 in both its 2011 and 2012 Green Rankings, listing it as one of the nation’s greenest companies, the highest of any telecommunications company. You can learn more and visit Sprint at or and

*Source: GSM Association and Machina Research: The Connected Life: A USD4.5 trillion global impact in 2020; February 2012

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
Cloud computing delivers on-demand resources that provide businesses with flexibility and cost-savings. The challenge in moving workloads to the cloud has been the cost and complexity of ensuring the initial and ongoing security and regulatory (PCI, HIPAA, FFIEC) compliance across private and public clouds. Manual security compliance is slow, prone to human error, and represents over 50% of the cost of managing cloud applications. Determining how to automate cloud security compliance is critical...
SYS-CON Events announced today that JFrog, maker of Artifactory, the popular Binary Repository Manager, will exhibit at SYS-CON's @DevOpsSummit Silicon Valley, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Based in California, Israel and France, founded by longtime field-experts, JFrog, creator of Artifactory and Bintray, has provided the market with the first Binary Repository solution and a software distribution social platform.
As more and more data is generated from a variety of connected devices, the need to get insights from this data and predict future behavior and trends is increasingly essential for businesses. Real-time stream processing is needed in a variety of different industries such as Manufacturing, Oil and Gas, Automobile, Finance, Online Retail, Smart Grids, and Healthcare. Azure Stream Analytics is a fully managed distributed stream computation service that provides low latency, scalable processing of ...
Culture is the most important ingredient of DevOps. The challenge for most organizations is defining and communicating a vision of beneficial DevOps culture for their organizations, and then facilitating the changes needed to achieve that. Often this comes down to an ability to provide true leadership. As a CIO, are your direct reports IT managers or are they IT leaders? The hard truth is that many IT managers have risen through the ranks based on their technical skills, not their leadership ab...
Apps and devices shouldn't stop working when there's limited or no network connectivity. Learn how to bring data stored in a cloud database to the edge of the network (and back again) whenever an Internet connection is available. In his session at 17th Cloud Expo, Bradley Holt, Developer Advocate at IBM Cloud Data Services, will demonstrate techniques for replicating cloud databases with devices in order to build offline-first mobile or Internet of Things (IoT) apps that can provide a better, ...
You have your devices and your data, but what about the rest of your Internet of Things story? Two popular classes of technologies that nicely handle the Big Data analytics for Internet of Things are Apache Hadoop and NoSQL. Hadoop is designed for parallelizing analytical work across many servers and is ideal for the massive data volumes you create with IoT devices. NoSQL databases such as Apache HBase are ideal for storing and retrieving IoT data as “time series data.”
SYS-CON Events announced today that Agema Systems will exhibit at the 17th International Cloud Expo®, which will take place on November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Agema Systems is the leading provider of critical white-box rack solutions to data centers through the major integrators and value added distribution channels.
SYS-CON Events announced today that Alert Logic, the leading provider of Security-as-a-Service solutions for the cloud, has been named “Bronze Sponsor” of SYS-CON's 17th International Cloud Expo® and DevOps Summit 2015 Silicon Valley, which will take place November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Alert Logic provides Security-as-a-Service for on-premises, cloud, and hybrid IT infrastructures, delivering deep security insight and continuous protection for cust...
SYS-CON Events announced today that Interface Masters Technologies, provider of leading network visibility and monitoring solutions, will exhibit at the 17th International CloudExpo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Interface Masters Technologies is a leading provider of high speed networking solutions focused on Gigabit, 10 Gigabit, 40 Gigabit and 100 Gigabit Ethernet network access and connectivity products. For over 20 ye...
SYS-CON Events announced today that Harbinger Systems will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Harbinger Systems is a global company providing software technology services. Since 1990, Harbinger has developed a strong customer base worldwide. Its customers include software product companies ranging from hi-tech start-ups in Silicon Valley to leading product companies in the US a...
Clearly the way forward is to move to cloud be it bare metal, VMs or containers. One aspect of the current public clouds that is slowing this cloud migration is cloud lock-in. Every cloud vendor is trying to make it very difficult to move out once a customer has chosen their cloud. In his session at 17th Cloud Expo, Naveen Nimmu, CEO of Clouber, Inc., will advocate that making the inter-cloud migration as simple as changing airlines would help the entire industry to quickly adopt the cloud wit...
Cloud Foundry open Platform as a Service makes it easy to operate, scale and deploy application for your dedicated cloud environments. It enables developers and operators to be significantly more agile, writing great applications and deliver them in days instead of months. Cloud Foundry takes care of all the infrastructure and network plumbing that you need to build, run and operate your applications and can do this while patching and updating systems and services without any downtime.
Redis is not only the fastest database, but it has become the most popular among the new wave of applications running in containers. Redis speeds up just about every data interaction between your users or operational systems. In his session at 17th Cloud Expo, Dave Nielsen, Developer Relations at Redis Labs, will share the functions and data structures used to solve everyday use cases that are driving Redis' popularity
Interested in leveraging automation technologies and a cloud architecture to make developers more productive? Learn how PaaS can benefit your organization to help you streamline your application development, allow you to use existing infrastructure and improve operational efficiencies. Begin charting your path to PaaS with OpenShift Enterprise.
SYS-CON Events announced today that Secure Infrastructure & Services will exhibit at SYS-CON's 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Secure Infrastructure & Services (SIAS) is a managed services provider of cloud computing solutions for the IBM Power Systems market. The company helps mid-market firms built on IBM hardware platforms to deploy new levels of reliable and cost-effective computing and hig...
SYS-CON Events announced today that Machkey International Company will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. Machkey provides advanced connectivity solutions for just about everyone. Businesses or individuals, Machkey is dedicated to provide high-quality and cost-effective products to meet all your needs.
SYS-CON Events announced today that HPM Networks will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. For 20 years, HPM Networks has been integrating technology solutions that solve complex business challenges. HPM Networks has designed solutions for both SMB and enterprise customers throughout the San Francisco Bay Area.
SYS-CON Events announced today that DataClear Inc. will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The DataClear ‘BlackBox’ is the only solution that moves your PC, browsing and data out of the United States and away from prying (and spying) eyes. Its solution automatically builds you a clean, on-demand, virus free, new virtual cloud based PC outside of the United States, and wipes it clean...
SYS-CON Events announced today that VividCortex, the monitoring solution for the modern data system, will exhibit at the 17th International Cloud Expo®, which will take place on November 3–5, 2015, at the Santa Clara Convention Center in Santa Clara, CA. The database is the heart of most applications, but it’s also the part that’s hardest to scale, monitor, and optimize even as it’s growing 50% year over year. VividCortex is the first unified suite of database monitoring tools specifically desi...
Organizations already struggle with the simple collection of data resulting from the proliferation of IoT, lacking the right infrastructure to manage it. They can't only rely on the cloud to collect and utilize this data because many applications still require dedicated infrastructure for security, redundancy, performance, etc. In his session at 17th Cloud Expo, Emil Sayegh, CEO of Codero Hosting, will discuss how in order to resolve the inherent issues, companies need to combine dedicated a...