|By Marketwired .||
|November 29, 2012 05:00 AM EST||
IRVING, TX -- (Marketwire) -- 11/29/12 -- Renter's Voice, the next evolution of apartment review websites, is pleased to announce that Lincoln Property Company (LPC) has selected Renter's Voice as its platform to provide objective online apartment ratings and reviews to the prospective resident.
LPC's partnership with Renter's Voice includes listing their portfolio of apartment communities and allowing operational data they have collected through their mystery shops and resident surveys to post on the site. This type of information provides the prospective resident with balanced feedback that is fresh and relevant. Renter's Voice helps apartment managers and owners capitalize on the increased power of word of mouth through online apartment reviews while maintaining a high level of quality on the site. "Lincoln Property Company is excited to participate in Renter's Voice and embraces the well rounded approach to providing feedback to our potential renters through this platform," says LPC's Jennifer Staciokas, VP - Marketing & Training, of the new partnership.
As part of the program, LPC will benefit from services of Renter's Voice strategic partnerships with Apartment Finder, Ellis Partners in Management Solutions, J Turner Research, and Capture the Market, leveraging information from all sources to enhance their reach to the prospective apartment renter and enable them to provide a great user experience. The addition of LPC's properties will further increment the Renter's Voice database of objective apartment reviews, which are all subject to strict moderation guidelines to ensure fair, relevant representation and an authentic picture of the living experience by real residents.
Renter's Voice encourages the property management company to respond to and address concerns presented in posted reviews, as well as facilitating a marketing program to gain resident participation.
According to Joanna Ellis, co-owner of Renter's Voice, "We are thrilled to have LPC's active participation on Renter's Voice. With 70% of customers consulting ratings and reviews before making a decision, companies like LPC recognized this new 'connected' customer. Renter's Voice is an opportunity for the property management companies to showcase their communities and provide their potential residents with objective apartment reviews."
About Renter's Voice
Renter's Voice is the only apartment reviews and ratings website of its kind. Strategically affiliated with ApartmentFinder.com and Ellis Partners in Management Solutions, Renter's Voice offers the widest perspective to renters on thousands of apartment communities throughout the US as well as varied perspectives on the customer experience, giving property management companies a voice in the process.
About Lincoln Property Company
Lincoln Property Company was founded in 1965 as a developer and manager of high-quality residential communities. Their national reputation for successful management of their own properties quickly attracted a large client base of owners and investors who recognized the value that they could provide in development, property management and real estate consulting services, so they added third party management to their lines of service. LPC is currently the nation's 3rd largest manager of apartment communities with over 140,000 units under management.
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