Welcome!

AJAX & REA Authors: Rajesh Lain, Sebastian Kruk, RealWire News Distribution, Harald Zeitlhofer

News Feed Item

Blaast launches tailored smartphone data plans for its data-minimizing Android apps at Slush conference, Helsinki, Finland

SLUSH Conference, HELSINKI Finland, November 21, 2012 /PRNewswire/ --

 

  • Blaast offers for the first time in the world tailored app data packages to smartphone users within XL Axiata's network in Indonesia
  • The leading cloud-based mobile app platform, Blaast, expands to Android with collaboration with Sony Mobile on their new Xperia™ J

Blaast, the leading cloud-based mobile app platform, expands its offering from feature phones to entry-level Android devices and launches its Android service in collaboration with Sony Mobile and XL Axiata.

     (Logo: http://photos.prnewswire.com/prnh/20121121/577758 )

Operators are looking for new monetization models to address consumers who are increasingly shifting to data heavy smartphones. Consumers state mobile apps as the primary reason for their shift to smartphones. At the same time smartphone data plans powering their app usage are expensive and inflexible especially in emerging markets. In relation to gross-national income, consumers in emerging markets pay 5-10 times more for data than in the US (based on data from the International Monetary Fund).

Tailored smartphone data packages for the first time in the world
Blaast introduces tailored data packages as a solution to match consumers need to use apps in an affordable and safe way with operator's business model requirements.

"The idea with tailored data packages is that users can buy data for their favourite apps in a flexible way. For example, a user might want to use a music streaming service for a day at a time, but browse Facebook and Whatsapp on a monthly basis. We can enable users to hand pick data for their apps for any given time," says JoonasHjelt, CEO and cofounder, Blaast.

Launch with Sony Mobile and XL Axiata
Blaast's cloud-based app store will launch in Indonesia pre-installed on Sony's new device Xperia™ J, an Android Smartphone with 4-inch display, beefy battery, 1GHz processor and 5-megapixel camera.

The service will make its debut in Indonesia in collaboration with the key operator partner XL Axiata, the second biggest mobile operator in Indonesia who will offer an inexpensive unlimited Blaast Apps data plan for 5 USD / month with 20 locally popular apps.

Cloud Technology

Blaast has built its cloud-based app platform especially for emerging markets, where networks are extremely busy and data is inaccessibly expensive for end-users. The service has its roots in the same cloud technology that already powers millions of users using Blaast feature phone service in Southeast Asia. Its key features are the ability to build a la carte data packages for smartphone apps, reduce data consumption through caching and compression and recognise real time usage patterns to introduce safe data controls for end-users and instantaneous on-device upselling opportunities for operators.

"Blaast aims to be the consumer's champion for using mobile apps. We want to offer people's favourite apps for less data and less money around the world. The pre-installation of Blaast on Sony Xperia™ J and first availability through XL Axiata is a great milestone for us in reaching our vision," says JoonasHjelt.

Slush, Northern Europe's leading startup conference takes place yearly in Helsinki, Finland. Slush brings together the early-stage startup scene from Northern Europe and Russia with top-tier angel investors and venture capitalists. Slush is organised by Helsinki-based accelerator Startup Sauna. For more information about Slush contact Charlotta Liukas, [email protected].

About Blaast
Blaast brings mobile apps to the next billion people. By using the revolutionary approach of running mobile apps in the cloud, and not on the device, Blaast brings rich, always-on apps to feature phones. The Blaast ecosystem consists of a vibrant 3rd party developer community, mobile operators and handset manufacturers whose goal is to provide high quality apps and user experience to mobile subscribers. Blaast's investors include the founding engineers of Skype (Ambient Sound Investment), Veturi Venture Accelerator, Steve Blank, and ex-Nokia SVP Pekka Vartiainen. Blaast has headquarters in Finland and presence in emerging Internet markets.

http://www.blaast.com

Resources
Slides: http://www.blaast.com/img/20121121_slides.pdf
Images: http://www.blaast.com/img/20121121_images.pdf

 

For more information contact Joonas Hjelt, CEO, Co-founder, Blaast on +358-405-610-201 or [email protected].

SOURCE Blaast

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

Cloud Expo Latest Stories
In today's application economy, enterprise organizations realize that it's their applications that are the heart and soul of their business. If their application users have a bad experience, their revenue and reputation are at stake. In his session at 15th Cloud Expo, Anand Akela, Senior Director of Product Marketing for Application Performance Management at CA Technologies, will discuss how a user-centric Application Performance Management solution can help inspire your users with every application transaction.
Come learn about what you need to consider when moving your data to the cloud. In her session at 15th Cloud Expo, Skyla Loomis, a Program Director of Cloudant Development at Cloudant, will discuss the security, performance, and operational implications of keeping your data on premise, moving it to the cloud, or taking a hybrid approach. She will use real customer examples to illustrate the tradeoffs, key decision points, and how to be successful with a cloud or hybrid cloud solution.
With the explosion of the cloud, more businesses are transitioning to a recurring revenue model to generate reliable sales, grow profits, and open new markets. This opportunity requires businesses to get to market quickly with the pricing and packaging options customers want. In addition, you will want to take advantage of the ensuing tidal wave of data to more effectively upsell, cross-sell and manage your customers. All of this is possible, but only with the right approach. At 15th Cloud Expo, Brendan O'Brien, Co-founder at Aria Systems and the inventor of cloud billing panelists, will lead a panel discussion on what it takes to launch and manage a successful recurring revenue business. The panelists will offer their insights about what each department will need to consider, from financial management to line of business and IT. The panelists will also offer examples from their success in recurring revenue with companies such as Audi, Constant Contact, Experian, Pitney-Bowes, Teleko...
Planning scalable environments isn't terribly difficult, but it does require a change of perspective. In his session at 15th Cloud Expo, Phil Jackson, Development Community Advocate for SoftLayer, will broaden your views to think on an Internet scale by dissecting a video publishing application built with The SoftLayer Platform, Message Queuing, Object Storage, and Drupal. By examining a scalable modular application build that can handle unpredictable traffic, attendees will able to grow your development arsenal and pick up a few strategies to apply to your own projects.
The cloud provides an easy onramp to building and deploying Big Data solutions. Transitioning from initial deployment to large-scale, highly performant operations may not be as easy. In his session at 15th Cloud Expo, Harold Hannon, Sr. Software Architect at SoftLayer, will discuss the benefits, weaknesses, and performance characteristics of public and bare metal cloud deployments that can help you make the right decisions.
Over the last few years the healthcare ecosystem has revolved around innovations in Electronic Health Record (HER) based systems. This evolution has helped us achieve much desired interoperability. Now the focus is shifting to other equally important aspects – scalability and performance. While applying cloud computing environments to the EHR systems, a special consideration needs to be given to the cloud enablement of Veterans Health Information Systems and Technology Architecture (VistA), i.e., the largest single medical system in the United States.
Cloud and Big Data present unique dilemmas: embracing the benefits of these new technologies while maintaining the security of your organization’s assets. When an outside party owns, controls and manages your infrastructure and computational resources, how can you be assured that sensitive data remains private and secure? How do you best protect data in mixed use cloud and big data infrastructure sets? Can you still satisfy the full range of reporting, compliance and regulatory requirements? In his session at 15th Cloud Expo, Derek Tumulak, Vice President of Product Management at Vormetric, will discuss how to address data security in cloud and Big Data environments so that your organization isn’t next week’s data breach headline.
Scott Jenson leads a project called The Physical Web within the Chrome team at Google. Project members are working to take the scalability and openness of the web and use it to talk to the exponentially exploding range of smart devices. Nearly every company today working on the IoT comes up with the same basic solution: use my server and you'll be fine. But if we really believe there will be trillions of these devices, that just can't scale. We need a system that is open a scalable and by using the URL as a basic building block, we open this up and get the same resilience that the web enjoys.
Is your organization struggling to deal with skyrocketing volumes of digital assets? The amount of data is growing exponentially and organizations are having a hard time managing this growth. In his session at 15th Cloud Expo, Amar Kapadia, Senior Director of Open Cloud Strategy at Seagate, will walk through the essential considerations when developing a cloud storage strategy. In this discussion, you will understand the challenges IT is facing, why companies need to move to cloud, and how the right cloud model can help your business economically overcome the data struggle.
If cloud computing benefits are so clear, why have so few enterprises migrated their mission-critical apps? The answer is often inertia and FUD. No one ever got fired for not moving to the cloud – not yet. In his session at 15th Cloud Expo, Michael Hoch, SVP, Cloud Advisory Service at Virtustream, will discuss the six key steps to justify and execute your MCA cloud migration.
The 16th International Cloud Expo announces that its Call for Papers is now open. 16th International Cloud Expo, to be held June 9–11, 2015, at the Javits Center in New York City brings together Cloud Computing, APM, APIs, Security, Big Data, Internet of Things, DevOps and WebRTC to one location. With cloud computing driving a higher percentage of enterprise IT budgets every year, it becomes increasingly important to plant your flag in this fast-expanding business opportunity. Submit your speaking proposal today!
Most of today’s hardware manufacturers are building servers with at least one SATA Port, but not every systems engineer utilizes them. This is considered a loss in the game of maximizing potential storage space in a fixed unit. The SATADOM Series was created by Innodisk as a high-performance, small form factor boot drive with low power consumption to be plugged into the unused SATA port on your server board as an alternative to hard drive or USB boot-up. Built for 1U systems, this powerful device is smaller than a one dollar coin, and frees up otherwise dead space on your motherboard. To meet the requirements of tomorrow’s cloud hardware, Innodisk invested internal R&D resources to develop our SATA III series of products. The SATA III SATADOM boasts 500/180MBs R/W Speeds respectively, or double R/W Speed of SATA II products.
SYS-CON Events announced today that Gridstore™, the leader in software-defined storage (SDS) purpose-built for Windows Servers and Hyper-V, will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Gridstore™ is the leader in software-defined storage purpose built for virtualization that is designed to accelerate applications in virtualized environments. Using its patented Server-Side Virtual Controller™ Technology (SVCT) to eliminate the I/O blender effect and accelerate applications Gridstore delivers vmOptimized™ Storage that self-optimizes to each application or VM across both virtual and physical environments. Leveraging a grid architecture, Gridstore delivers the first end-to-end storage QoS to ensure the most important App or VM performance is never compromised. The storage grid, that uses Gridstore’s performance optimized nodes or capacity optimized nodes, starts with as few a...
SYS-CON Events announced today that Cloudian, Inc., the leading provider of hybrid cloud storage solutions, has been named “Bronze Sponsor” of SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. Cloudian is a Foster City, Calif.-based software company specializing in cloud storage. Cloudian HyperStore® is an S3-compatible cloud object storage platform that enables service providers and enterprises to build reliable, affordable and scalable hybrid cloud storage solutions. Cloudian actively partners with leading cloud computing environments including Amazon Web Services, Citrix Cloud Platform, Apache CloudStack, OpenStack and the vast ecosystem of S3 compatible tools and applications. Cloudian's customers include Vodafone, Nextel, NTT, Nifty, and LunaCloud. The company has additional offices in China and Japan.
SYS-CON Events announced today that TechXtend (formerly Programmer’s Paradise), a leading value-added provider of server and storage virtualization, and r-evolution will exhibit at SYS-CON's 15th International Cloud Expo®, which will take place on November 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA. TechXtend (formerly Programmer’s Paradise) is a leading value-added provider of software, systems and solutions for corporations, government organizations, and academic institutions across the United States and Canada. TechXtend is the Exclusive Reseller in the United States for r-evolution