Welcome!

AJAX & REA Authors: Pat Romanski, Liz McMillan, Elizabeth White, David H Deans, Scott Hirsch

News Feed Item

Origami Logic Secures $9.3 Million in Series A Financing Led by Accel Partners For Visual Big Data Analytics Platform for Marketers

MENLO PARK, Calif., Nov. 14, 2012 /PRNewswire/ -- Origami Logic Inc. (www.origamilogic.com), a startup developing a self-service, visual marketing analytics platform to help marketers gain insight from siloed data, today announced that it raised $9.3 Million in Series A financing from Accel Partners' Big Data Fund along with Lightspeed Ventures Partners and other investors to expand its engineering organization and accelerate development of its platform.   

Origami Logic was founded by Opher Kahane (CEO) and Ofer Shaked (CTO), both seasoned executives and entrepreneurs, who along with Alon Amit (VP of Product) bring together decades of experience from organizations such as Yahoo, Facebook, Google, Juniper Networks and the Israeli Intelligence in delivering large scale data processing systems for business value creation.

"Modern marketers need to make daily, critical decisions amongst a growing plethora of customer touch points including social, mobile, web, search, display and email and a radically changing customer purchase journey," said Opher Kahane, CEO and co-founder of Origami Logic.  "Today, many marketers are faced with data silos making it difficult to capture the entire picture and often must make decisions without complete information. Tomorrow, we hope that Origami Logic will be a single lense through which marketers derive data driven insight across all of their marketing efforts."

"According to a recent report by the Gartner Group, By 2017, the chief marketing officer will spend more on IT than the CIO," said Ping Li of Accel Partners who is joining Origami Logic's board along with Accel's Jake Flomenberg. "Verticalized, data-driven apps like Origami Logic's product make it possible for all organizations to harness the power of Big Data. We're excited about the substantial opportunity in realizing Origami Logic's vision of drastically simplifying the task of extracting actionable marketing insights from complex data."  Accel's investment in Origami Logic marks the latest investment publicly disclosed from Accel's Big Data Fund and puts them alongside other data related investments including Cloudera, Couchbase, Lookout, Qlikview, Trifacta and many others.

"Today's marketers are surrounded by a growing number of siloed tools and a ton of fragmented and complex data that slows down their ability to take action," said Paul Albright, recently Chief Revenue Officer of Marketo and formerly a CMO with companies such as SuccessFactors, NetApp, and Informatica. "Origami Logic is creating a solution to this problem by delivering an innovative, big data platform, integrated with metadata and visualization tools so the right action can be seen and executed before your competition awakens from their data-coma."

"The complexity, diversity and fragmentation of modern marketing and customer data requires a new approach to integrate, analyze and interact with the data in a delightful and business-user friendly way - without requiring custom IT projects or an army of data science PhDs", said Ofer Shaked, CTO and co-founder. "Our mission is to deliver marketers the required out of the box simplicity by applying state of the art big data analytics, data science and visualization technologies."

Origami Logic is currently expanding its team with open positions in areas including engineering, design and data science.  For more information please contact [email protected].

About Origami Logic

Origami Logic is developing a breakthrough platform for visual, self-service analytics specifically geared for marketers, by applying state of the art data visualization, big data analytics and data science technologies - Delivered through a delightful user experience. The company, based in Menlo Park, Calif., is founded and staffed by seasoned executives and serial entrepreneurs formerly with companies such as Yahoo, Facebook, Google and Juniper Networks and backed by leading investors including Accel Partners and Lightspeed Venture Partners. For more information, please visit www.origamilogic.com or follow us on Twitter @OrigamiLogic.

About Accel Partners

Founded in 1983, Accel Partners has a long history of partnering with outstanding entrepreneurs and management teams to build world-class businesses. Accel today invests globally using dedicated teams and market-specific strategies for local geographies, with offices in Palo Alto, California, New York City, London and Bangalore, as well as in China via its partnership with IDG-Accel.

Accel has helped entrepreneurs build over 300 successful companies, many of which have defined their categories. Accel's Big Data Fund aims to fund transformative early stage and growth companies throughout the Big Data ecosystem, from next generation storage and data management platforms to a wide range of revolutionary software applications and services including data analytics, business intelligence, collaboration, mobile, vertical applications and many more.

For more information, please visit the Accel Partners web site at www.accel.com. Find us on Facebook at www.facebook.com/accel.

About Lightspeed Venture Partners

Lightspeed Venture Partners is a leading venture capital firm with over $2.75 billion under management and teams in Silicon Valley, India, and Israel. Over the past two decades, Lightspeed partners have backed more than 200 consumer and enterprise companies, many of which have become leaders in their respective markets, including Blue Nile, Brocade, Ciena, DoubleClick, eHealth, Fusion-io, Informatica, Nicira, Phone.com, Playdom, Pliant Technology, Riverbed, and XtremIO. Lightspeed's current Big Data portfolio includes both platform and application companies such as Bloomreach, Boundary, Datastax, MapR, Natera, and Zestfinance.

http://www.lsvp.com

SOURCE Accel Partners

More Stories By PR Newswire

Copyright © 2007 PR Newswire. All rights reserved. Republication or redistribution of PRNewswire content is expressly prohibited without the prior written consent of PRNewswire. PRNewswire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
Cloud Expo 2014 TV commercials will feature @ThingsExpo, which was launched in June, 2014 at New York City's Javits Center as the largest 'Internet of Things' event in the world.
Docker offers a new, lightweight approach to application portability. Applications are shipped using a common container format and managed with a high-level API. Their processes run within isolated namespaces that abstract the operating environment independently of the distribution, versions, network setup, and other details of this environment. This "containerization" has often been nicknamed "the new virtualization." But containers are more than lightweight virtual machines. Beyond their small...
The major cloud platforms defy a simple, side-by-side analysis. Each of the major IaaS public-cloud platforms offers their own unique strengths and functionality. Options for on-site private cloud are diverse as well, and must be designed and deployed while taking existing legacy architecture and infrastructure into account. Then the reality is that most enterprises are embarking on a hybrid cloud strategy and programs. In this Power Panel at 15th Cloud Expo (http://www.CloudComputingExpo.com...
Explosive growth in connected devices. Enormous amounts of data for collection and analysis. Critical use of data for split-second decision making and actionable information. All three are factors in making the Internet of Things a reality. Yet, any one factor would have an IT organization pondering its infrastructure strategy. How should your organization enhance its IT framework to enable an Internet of Things implementation? In his session at Internet of @ThingsExpo, James Kirkland, Chief Ar...
Leysin American School is an exclusive, private boarding school located in Leysin, Switzerland. Leysin selected an OpenStack-powered, private cloud as a service to manage multiple applications and provide development environments for students across the institution. Seeking to meet rigid data sovereignty and data integrity requirements while offering flexible, on-demand cloud resources to users, Leysin identified OpenStack as the clear choice to round out the school's cloud strategy. Additional...
The security devil is always in the details of the attack: the ones you've endured, the ones you prepare yourself to fend off, and the ones that, you fear, will catch you completely unaware and defenseless. The Internet of Things (IoT) is nothing if not an endless proliferation of details. It's the vision of a world in which continuous Internet connectivity and addressability is embedded into a growing range of human artifacts, into the natural world, and even into our smartphones, appliances, a...
Technology is enabling a new approach to collecting and using data. This approach, commonly referred to as the "Internet of Things" (IoT), enables businesses to use real-time data from all sorts of things including machines, devices and sensors to make better decisions, improve customer service, and lower the risk in the creation of new revenue opportunities. In his General Session at Internet of @ThingsExpo, Dave Wagstaff, Vice President and Chief Architect at BSQUARE Corporation, discuss the ...
"BSQUARE is in the business of selling software solutions for smart connected devices. It's obvious that IoT has moved from being a technology to being a fundamental part of business, and in the last 18 months people have said let's figure out how to do it and let's put some focus on it, " explained Dave Wagstaff, VP & Chief Architect, at BSQUARE Corporation, in this SYS-CON.tv interview at @ThingsExpo, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
The 4th International DevOps Summit, co-located with16th International Cloud Expo – being held June 9-11, 2015, at the Javits Center in New York City, NY – announces that its Call for Papers is now open. Born out of proven success in agile development, cloud computing, and process automation, DevOps is a macro trend you cannot afford to miss. From showcase success stories from early adopters and web-scale businesses, DevOps is expanding to organizations of all sizes, including the world's large...
Verizon Enterprise Solutions is simplifying the cloud-purchasing experience for its clients, with the launch of Verizon Cloud Marketplace, a key foundational component of the company's robust ecosystem of enterprise-class technologies. The online storefront will initially feature pre-built cloud-based services from AppDynamics, Hitachi Data Systems, Juniper Networks, PfSense and Tervela. Available globally to enterprises using Verizon Cloud, Verizon Cloud Marketplace provides a one-stop shop fo...
Software-driven innovation is becoming a primary approach to how businesses create and deliver new value to customers. A survey of 400 business and IT executives by the IBM Institute for Business Value showed businesses that are more effective at software delivery are also more profitable than their peers nearly 70 percent of the time (1). DevOps provides a way for businesses to remain competitive, applying lean and agile principles to software development to speed the delivery of software that ...

ARMONK, N.Y., Nov. 20, 2014 /PRNewswire/ --  IBM (NYSE: IBM) today announced that it is bringing a greater level of control, security and flexibility to cloud-based application development and delivery with a single-tenant version of Bluemix, IBM's

"Our premise is Docker is not enough. That's not a bad thing - we actually love Docker. At ActiveState all our products are based on open source technology and Docker is an up-and-coming piece of open source technology," explained Bart Copeland, President & CEO of ActiveState Software, in this SYS-CON.tv interview at DevOps Summit at Cloud Expo®, held Nov 4-6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
DevOps Summit 2015 New York, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to wait for long development cycles that produce software that is obsolete...
Infor has announced a new feature Infor CloudSuite™ Aerospace & Defense (A&D) to aid compliance with International Traffic in Arms Regulations (ITAR). The ITAR function will serve as a complementary function for new or existing Infor CloudSuite A&D customers, to facilitate compliance for Infor customers that are creating a US defense article or performing a US defense service and wish to benefit from cloud-services. The ITAR regulation serves to manage handling and access requirements for dat...
What do a firewall and a fortress have in common? They are no longer strong enough to protect the valuables housed inside. Like the walls of an old fortress, the cracks in the firewall are allowing the bad guys to slip in - unannounced and unnoticed. By the time these thieves get in, the damage is already done and the network is already compromised. Intellectual property is easily slipped out the back door leaving no trace of forced entry. If we want to reign in on these cybercriminals, it's hig...
Bit6 today issued a challenge to the technology community implementing Web Real Time Communication (WebRTC). To leap beyond WebRTC’s significant limitations and fully leverage its underlying value to accelerate innovation, application developers need to consider the entire communications ecosystem.
The 3rd International @ThingsExpo, co-located with the 16th International Cloud Expo - to be held June 9-11, 2015, at the Javits Center in New York City, NY - announces that it is now accepting Keynote Proposals. The Internet of Things (IoT) is the most profound change in personal and enterprise IT since the creation of the Worldwide Web more than 20 years ago. All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to th...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover ...
Cochlear Limited, the global leader in implantable hearing solutions, has selected AppZero for easy migration of its Microsoft Windows Server 2003 applications, a major priority for IT organizations before Microsoft ends support on July 14, 2015. AppZero software enables server application migration from old operating systems to new platforms or clouds and has been proven to be ten times faster, more reliable and efficient than alternative approaches.