Welcome!

Machine Learning Authors: Elizabeth White, Yeshim Deniz, Pat Romanski, Amit Gupta, Liz McMillan

News Feed Item

iJento consolida su liderazgo en Customer Intelligence con una financiación de $8 millones liderada por MMC Ventures, Nauta Capital y Oxford Capital Partners

iJento, líder en soluciones software de Customer Intelligence multi-canal, ha comunicado que ha recibido una inversión de capital de $8 millones, liderada por MMC Ventures y sus actuales inversores, Nauta Capital y Oxford Capital Partners, para impulsar su crecimiento y liderazgo en su segmento de mercado.

Esta nueva inversión en iJento se ha visto impulsada por diversos factores clave:

  • Oportunidad de mercado: el segmento del Digital and Customer Intelligence es un mercado en plena explosión en el que compañías centradas en la experiencia e inteligencia alrededor del cliente han invertido enormes sumas de capital en tecnología especializada en proporcionar una mejora en el entendimiento del comportamiento de sus clientes.
  • Valor del negocio: iJento permite a cualquier compañía observar el camino crítico seguido por sus clientes a nivel individual, identificando aquellos segmentos de consumo de alto valor para así proporcionar al cliente final la mejor información posible relevante para él y en el momento oportuno. La tecnología de iJento está resultando en cuantiosos beneficios económicos para las compañías que usan su tecnología. Por ejemplo, uno de los clientes de iJento, LV= Insurance, ha obtenido un incremento de un 26% en su ratio de conversión en ventas gracias a la tecnología de Customer Intelligence multi-canal desarrollada por iJento.
  • Tecnología única: iJento, de manera retrospectiva, relaciona visitantes únicos en múltiples dispositivos y canales y aplica políticas de negocio altamente configurables sin perder escalabilidad, permitiendo de esta manera la creación eficiente de una única identidad digital de cada cliente. La plataforma iJento proporciona una base de datos relacional basada en una arquitectura de negocio abierta que integra, almacena y analiza datos de clientes individualizados.
  • Estrategia de apalancamiento en estructura existente: La plataforma iJento mejora los actuales servicios ofrecidos en el segmento de Web Analytics (como por ejemplo Google Analytics, Adobe SiteCatalyst y Webtrends Analytics) y permite a sus usuarios disfrutar de Analytics y Customer Intelligence de nueva generación. Además del modelo tradicional de venta directa, la empresa se ha asociado con algunas de las compañías tecnológicas líderes en Analytics y Marketing digital, así como con las principales consultoras en el espacio, para de esta manera incrementar el valor aportado a sus propios clientes.

Jon Coker, Director de inversiones en MMC Ventures ha sido nombrado miembro del Consejo de Administración de iJento y ha realizado las siguientes declaraciones: "Estamos encantados de haber invertido en iJento en esta fase de crecimiento. Creemos que ha llegado el momento para la nueva generación en el segmento de los Analytics que ofrezcan un entendimiento granular y real del comportamiento de los consumidores a nivel individual, en especial en la realidad multi-canal que nos rodea. Vemos a iJento como líder en esta nueva generación de tecnología y productos, reforzado por los clientes actuales de la compañía, entre los que se incluyen FT.com (Financial Times), LV= , y Cheapflights Media, todos ellos líderes en sus segmentos. Personalmente, estoy muy ilusionado por unirme al Consejo de Administración y trabajar con un grupo de personas de talento excepcional".

Nauta Capital y Oxford Capital Partners han invertido en iJento por segunda vez, tras vivir un crecimiento del 40% en el negocio de la compañía en 2011 y la oportunidad de escalar el negocio de manera acelerada en los próximos años, especialmente en Norteamérica. "Estamos totalmente comprometidos en dar soporte a los planes de iJento para convertirse en líder de este segmento emergente de rápido crecimiento. Relacionar inmensas cantidades de datos desestructurados, desarrollar análisis de alto valor sobre ellos, y extraer conclusiones de negocio relevantes, es la diferencia entre compañías ganadoras o perdedoras. iJento es el socio perfecto para cualquier organización que desee explotar Analytics sofisticados para mejorar el conocimiento y compromiso de sus clientes e incrementar su cuota de mercado”, señala Carles Ferrer, Socio en Nauta Capital.

Peter Ryan, Consejero Delegado de iJento, ha explicado: "La nueva inversión financiará el reciente lanzamiento de iJento en el mercado norteamericano, su expansión en EMEA y Asia-Pacífico, y su continuo programa de desarrollo e investigación que está innovando en el campo del Multi-Channel Customer Intelligence para sus clientes actuales y futuros. Esta inversión demuestra la confianza en nuestro equipo y la estrategia de comercialización y desarrollo en nuestro espacio. Estamos encantados de encarar el nuevo ejercicio con esta nueva inyección de capital que impulsará nuestro plan de negocio y permitirá que muchas más organizaciones de todo el mundo mejoren sus estrategias de Customer Intelligence y marketing Digital".

Más información acerca de iJento, sus productos y soluciones, en: http://www.ijento.com

Acerca de iJento

iJento es una empresa tecnológica que ayuda a las organizaciones que manejan un volumen de datos masivo y crítico a integrar y analizar la información acerca de sus clientes en múltiples campos, dispositivos y canales. iJento aprovecha las actuales soluciones de Web Analytics (como Adobe SiteCatalyst, Webtrends Analytics y Google Analytics) y las soluciones de Business Intelligence existentes en un entorno empresarial, y ofrece una solución de Customer Intelligence rápida y orientada al retorno en la inversión. La empresa ayuda a las principales marcas y compañías como por ejemplo Allianz, Cheapflights Media, FT.com, LV= y Tesco Bank a acceder directamente a los datos de sus visitantes individualizados y de este modo obtener información crítica y sofisticada acerca de las intenciones, intereses y comportamiento de sus clientes y consumidores a nivel individual. El resultado que se deriva de ello es una continua mejora de la relación con el cliente, resultados en las estrategias de marketing, y crecimiento en el negocio. iJento es una empresa multinacional con oficinas en Reino Unido, Estados Unidos y Australia. Sitio web: www.iJento.com. Siga @iJento.

Acerca de MMC Ventures

Fundada en el año 2000, MMC Ventures es un inversor líder en Venture Capital, con fuerte especialización en aquellos sectores tecnológicos en los que el Reino Unido es líder a nivel mundial, con especial énfasis en software empresarial, servicios de negocio y financieros, medios digitales y comercio electrónico. MMC invierte una media de GBP 10M al año en una combinación de nuevas inversiones y soporte al portfolio existente. MMC está especializado en negocios de rápido crecimiento, de fase temprana y con sede en Reino Unido, asociándose con emprendedores y equipos solventes para conseguir escala y rentabilidad considerable. La actual cartera de MMC incluye compañías como Alexandalexa, Base79, Interactive Investor, Knowledgemill, LoveHomeSwap y Reevoo. Para más información, visite: http://www.mmcventures.com

Acerca de Nauta Capital

Nauta Capital es una gestora de Venture Capital con oficinas en Barcelona y Boston. Nauta realiza inversiones de entre €0,5M y €7M en 3 verticales: movilidad/wireless; enterprise software/security, y e-commerce/internet. Nauta ha levantado recientemente su nuevo fondo, Nauta III, con un tamaño de €105M. Nauta gestiona en la actualidad un total de €170M. Las compañías en las que invierte Nauta están en sus fases más tempranas (Seed Capital), hasta fases más avanzadas de desarrollo (Series A y B). Nauta invierte activamente en Europa y en los EEUU. www.nautacapital.com

Acerca de Oxford Capital Partners

Fundada en 1999, Oxford Capital Partners (OCP) es una empresa especializada en inversiones, gestionando fondos de capital privado en nombre de inversores privados e institucionales. OCP se centra en venture capital y capital de crecimiento: alimentando negocios innovadores en un punto en su desarrollo cuando la ayuda financiera y estratégica mejorará notablemente las oportunidades para el éxito internacional. Para más información, visite: www.oxcp.com

More Stories By Business Wire

Copyright © 2009 Business Wire. All rights reserved. Republication or redistribution of Business Wire content is expressly prohibited without the prior written consent of Business Wire. Business Wire shall not be liable for any errors or delays in the content, or for any actions taken in reliance thereon.

@CloudExpo Stories
Amazon is pursuing new markets and disrupting industries at an incredible pace. Almost every industry seems to be in its crosshairs. Companies and industries that once thought they were safe are now worried about being “Amazoned.”. The new watch word should be “Be afraid. Be very afraid.” In his session 21st Cloud Expo, Chris Kocher, a co-founder of Grey Heron, will address questions such as: What new areas is Amazon disrupting? How are they doing this? Where are they likely to go? What are th...
As you move to the cloud, your network should be efficient, secure, and easy to manage. An enterprise adopting a hybrid or public cloud needs systems and tools that provide: Agility: ability to deliver applications and services faster, even in complex hybrid environments Easier manageability: enable reliable connectivity with complete oversight as the data center network evolves Greater efficiency: eliminate wasted effort while reducing errors and optimize asset utilization Security: imple...
High-velocity engineering teams are applying not only continuous delivery processes, but also lessons in experimentation from established leaders like Amazon, Netflix, and Facebook. These companies have made experimentation a foundation for their release processes, allowing them to try out major feature releases and redesigns within smaller groups before making them broadly available. In his session at 21st Cloud Expo, Brian Lucas, Senior Staff Engineer at Optimizely, will discuss how by using...
The next XaaS is CICDaaS. Why? Because CICD saves developers a huge amount of time. CD is an especially great option for projects that require multiple and frequent contributions to be integrated. But… securing CICD best practices is an emerging, essential, yet little understood practice for DevOps teams and their Cloud Service Providers. The only way to get CICD to work in a highly secure environment takes collaboration, patience and persistence. Building CICD in the cloud requires rigorous ar...
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lead...
Companies are harnessing data in ways we once associated with science fiction. Analysts have access to a plethora of visualization and reporting tools, but considering the vast amount of data businesses collect and limitations of CPUs, end users are forced to design their structures and systems with limitations. Until now. As the cloud toolkit to analyze data has evolved, GPUs have stepped in to massively parallel SQL, visualization and machine learning.
DevOps at Cloud Expo, taking place October 31 - November 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA, is co-located with 21st Cloud Expo and will feature technical sessions from a rock star conference faculty and the leading industry players in the world. The widespread success of cloud computing is driving the DevOps revolution in enterprise IT. Now as never before, development teams must communicate and collaborate in a dynamic, 24/7/365 environment. There is no time to w...
SYS-CON Events announced today that Daiya Industry will exhibit at the Japanese Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Ruby Development Inc. builds new services in short period of time and provides a continuous support of those services based on Ruby on Rails. For more information, please visit https://github.com/RubyDevInc.
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busine...
As businesses evolve, they need technology that is simple to help them succeed today and flexible enough to help them build for tomorrow. Chrome is fit for the workplace of the future — providing a secure, consistent user experience across a range of devices that can be used anywhere. In her session at 21st Cloud Expo, Vidya Nagarajan, a Senior Product Manager at Google, will take a look at various options as to how ChromeOS can be leveraged to interact with people on the devices, and formats th...
First generation hyperconverged solutions have taken the data center by storm, rapidly proliferating in pockets everywhere to provide further consolidation of floor space and workloads. These first generation solutions are not without challenges, however. In his session at 21st Cloud Expo, Wes Talbert, a Principal Architect and results-driven enterprise sales leader at NetApp, will discuss how the HCI solution of tomorrow will integrate with the public cloud to deliver a quality hybrid cloud e...
Is advanced scheduling in Kubernetes achievable? Yes, however, how do you properly accommodate every real-life scenario that a Kubernetes user might encounter? How do you leverage advanced scheduling techniques to shape and describe each scenario in easy-to-use rules and configurations? In his session at @DevOpsSummit at 21st Cloud Expo, Oleg Chunikhin, CTO at Kublr, will answer these questions and demonstrate techniques for implementing advanced scheduling. For example, using spot instances ...
SYS-CON Events announced today that Yuasa System will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Yuasa System is introducing a multi-purpose endurance testing system for flexible displays, OLED devices, flexible substrates, flat cables, and films in smartphones, wearables, automobiles, and healthcare.
SYS-CON Events announced today that Taica will exhibit at the Japan External Trade Organization (JETRO) Pavilion at SYS-CON's 21st International Cloud Expo®, which will take place on Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clara, CA. Taica manufacturers Alpha-GEL brand silicone components and materials, which maintain outstanding performance over a wide temperature range -40C to +200C. For more information, visit http://www.taica.co.jp/english/.
As hybrid cloud becomes the de-facto standard mode of operation for most enterprises, new challenges arise on how to efficiently and economically share data across environments. In his session at 21st Cloud Expo, Dr. Allon Cohen, VP of Product at Elastifile, will explore new techniques and best practices that help enterprise IT benefit from the advantages of hybrid cloud environments by enabling data availability for both legacy enterprise and cloud-native mission critical applications. By rev...
When it comes to cloud computing, the ability to turn massive amounts of compute cores on and off on demand sounds attractive to IT staff, who need to manage peaks and valleys in user activity. With cloud bursting, the majority of the data can stay on premises while tapping into compute from public cloud providers, reducing risk and minimizing need to move large files. In his session at 18th Cloud Expo, Scott Jeschonek, Director of Product Management at Avere Systems, discussed the IT and busine...
Organizations do not need a Big Data strategy; they need a business strategy that incorporates Big Data. Most organizations lack a road map for using Big Data to optimize key business processes, deliver a differentiated customer experience, or uncover new business opportunities. They do not understand what’s possible with respect to integrating Big Data into the business model.
Recently, REAN Cloud built a digital concierge for a North Carolina hospital that had observed that most patient call button questions were repetitive. In addition, the paper-based process used to measure patient health metrics was laborious, not in real-time and sometimes error-prone. In their session at 21st Cloud Expo, Sean Finnerty, Executive Director, Practice Lead, Health Care & Life Science at REAN Cloud, and Dr. S.P.T. Krishnan, Principal Architect at REAN Cloud, will discuss how they b...
Enterprises have taken advantage of IoT to achieve important revenue and cost advantages. What is less apparent is how incumbent enterprises operating at scale have, following success with IoT, built analytic, operations management and software development capabilities – ranging from autonomous vehicles to manageable robotics installations. They have embraced these capabilities as if they were Silicon Valley startups. As a result, many firms employ new business models that place enormous impor...
Data scientists must access high-performance computing resources across a wide-area network. To achieve cloud-based HPC visualization, researchers must transfer datasets and visualization results efficiently. HPC clusters now compute GPU-accelerated visualization in the cloud cluster. To efficiently display results remotely, a high-performance, low-latency protocol transfers the display from the cluster to a remote desktop. Further, tools to easily mount remote datasets and efficiently transfer...