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ProofHQ Bolsters Adobe Creative Suite Users With Online Proofing

Integration Delivers Review & Approval Tools for Faster Design Signoff

LONDON -- (Marketwire) -- 06/13/12 -- ProofHQ, developer of the leading online proofing tool for designers and marketing professionals, today announced the integration of its solution with Adobe® Creative Suite® applications. Through its integration partner CtrlPublishing, ProofHQ delivers its powerful online proofing tools to users of InDesign®, Illustrator®, Photoshop® and Photoshop Extended® with the CtrlReviewHQ plug-in. Designers can now send files from these applications directly to ProofHQ to share, review and approve designs with all relevant stakeholders, saving substantial project time and effort.

The integration neatly fills in the gap left by Adobe's recent discontinuation of its CS Review® tool for collaboration and approval of documents. For a more detailed overview and other information, please visit www.proofhq.com/ctrlpublishing.

CtrlReviewHQ solves one of the biggest headaches for designers -- managing the review and approval process. Traditionally, review teams rely on email to circulate large PDF or JPEG attachments and email threads to provide feedback on design. Some have to print and manually 'walk' hard copy proofs to each reviewer. In either instance, collating comments and dealing with conflicting feedback can be very time-consuming for projects of all sizes.

With ProofHQ's online proofing tools, review teams make markups and comments directly on proofs. Reviewers can see each other's comments in real time and add replies to create focused, threaded discussions. With the ProofHQ integration, designers can now view ProofHQ comments right inside of Creative Suite, making it easy to implement change requests quickly. This is much faster and more efficient than gathering handwritten notes on hard copy proofs. Also, online proofing frees company email from convoluted email threads, multiple CCs and large file attachments.

ProofHQ measurably speeds up project delivery and significantly reduces management time, revisions, errors and costs across all media including print, digital and audio-visual. Users gain faster, more efficient workflows at a fraction of the cost. A recent, in-depth study of ProofHQ implementations revealed significant benefits such as:

  • 56% faster project delivery*
  • 29% reduction in rounds of revisions*
  • 59% decrease in time spent managing reviews*
  • ROI in less than four weeks*

"This plug-in removes the management bottlenecks that saddle many design teams with delayed feedback and inefficient collaboration," said CEO Mat Atkinson. "Incorporating online proofing into one of the most popular creative toolsets, means that designers can focus their time and effort on design quality rather project management. It's a fantastic fit."

"CtrlReviewHQ was created with the designer in mind," added CtrlPublishing Founder Thomas Hilstad. "Inefficient workflows stemming from multiple hard copies and email threads are a major hindrance to delivering high-quality projects on time. This integration completely streamlines collaborative review and approval, maximizing speed-to-market and greatly reducing management effort for design and marketing teams."

About ProofHQ
ProofHQ is an online proofing solution for marketing teams of any size in any industry who need to deliver marketing projects faster and more efficiently. Unlike email and hardcopy proofing, ProofHQ enables review teams to collaborate simultaneously on creative content. ProofHQ streamlines approval workflow and can be used across all media including print, digital and audio-visual. It measurably speeds up project delivery and significantly reduces management time, revisions, errors and costs. For more information, please visit www.proofhq.com.

About CtrlPublishing
CtrlPublishing, a privately held company based in Stockholm, Sweden, provides custom software development, boxed products, consultancy and software developer training for companies and customers all over the world. Visit our website for more information: www.ctrlpublishing.com.

*ProofHQ benefits were documented by IntelliLink, an independent consulting firm specializing in marketing process re-engineering.

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