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Alexander Gramm Studio Launches New Website With Innovative 7-day Time Lapse

Site content will immerse users in the 'artist experience'

SANTA MONICA, Calif., March 19, 2012 /PRNewswire/ -- Alexander Gramm Studio, Inc. launched a new website today to offer the highest quality online experience for art collectors, buyers, and fans in search of mixed-medium artwork that stimulates their eye and challenges their mind. The new site features a one-of-a-kind, behind-the-scenes look at the artist's process with "Never Give In", shot by photographer Bryan Fletchall.

"Never Give In" is a motion time lapse video that shows Alexander Gramm creating his large canvas mixed-medium work of the same title. Shot over seven days in January, we see Gramm as he applies his unique multi-layer technique of first sealing in vintage pages, then applying the paint and various other elements that make up his tactile pieces.

"I've only had my muse, Donna, with me while I work, so the idea of having a camera there was a little unsettling at first," said Alexander Gramm, "but in the end I wanted something that would let people connect to my artistic process, and that fit in well with our overall vision of the new website."

The site features a gallery of each series of Gramm's work with a built in store to purchase high-resolution prints as well as get quotes on artist embellished fine art prints and original pieces. High definition video will accompany featured works in addition to full social media integration and a news and blog section.

"From the very beginning it was important to us to create an immersive user experience that connects the audience to the artwork and studio," said Donna Baldwin, co-founder. "Our new website provides insightful content about the studio, Alexander's unique process, and our ever expanding collection of works."

For more information please visit www.AlexanderGrammStudio.com. The studio is offering free shipping on high resolution prints until April 15th with promotional code 2012AGS1.

About Alexander Gramm Studio

Alexander Gramm Studio, Inc. is an artistic endeavor founded in 2010 by Alexander Gramm and Donna Baldwin with a mission to create high quality mixed-medium artwork that stimulates the eye and challenges the mind.

SOURCE Alexander Gramm Studio, Inc.

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