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 <title>Tracking RIAs with Google Analytics and Unica NetInsight</title>
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 <description>All this talk about &#039;the death of the page view,&#039; &#039;AJAX,&#039; &#039;rich media,&#039; &#039;engagement,&#039; and &#039;events&#039; is enough to make even the most savvy Web analyst think twice about what we&#039;re measuring these days.  When you use Google Maps, the name of the page doesn&#039;t change. (So now you see where all that page view death conversation comes from.) &#039;Traditional&#039; web analytics care about when the page name changes - they see that as an important event. Suddenly, that&#039;s changed.&lt;p&gt;&lt;a href=&quot;http://ajax.sys-con.com/node/491743&quot; target=&quot;_blank&quot;&gt;read more&lt;/a&gt;&lt;/p&gt;</description>
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